DSMN8 | The #1 Employee Advocacy Platform
@dsmn8.bsky.social
We help brands cut through the noise by turning employees into trusted voices on social media. How active is your team? Find out 👀👉 https://dsmn8.org/4oUNly5
Calling all employee advocates & program managers 📣
✅ How many employees actually post?
✅ Who’s tracking ROI?
✅ Where does AI fit?
Share your experience, take the survey 👇
dsmn8.org/41WjLhO
✅ How many employees actually post?
✅ Who’s tracking ROI?
✅ Where does AI fit?
Share your experience, take the survey 👇
dsmn8.org/41WjLhO
November 26, 2025 at 5:07 PM
Calling all employee advocates & program managers 📣
✅ How many employees actually post?
✅ Who’s tracking ROI?
✅ Where does AI fit?
Share your experience, take the survey 👇
dsmn8.org/41WjLhO
✅ How many employees actually post?
✅ Who’s tracking ROI?
✅ Where does AI fit?
Share your experience, take the survey 👇
dsmn8.org/41WjLhO
If you’re running an advocacy program (or thinking of starting one!), this is such a useful check-in.
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
November 25, 2025 at 5:07 PM
If you’re running an advocacy program (or thinking of starting one!), this is such a useful check-in.
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
People don’t follow companies.
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
November 21, 2025 at 5:00 PM
People don’t follow companies.
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
If your employee advocacy sounds like marketing… it’s not advocacy.
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
November 19, 2025 at 5:14 PM
If your employee advocacy sounds like marketing… it’s not advocacy.
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
AI can write your employee advocacy posts.
But tone of voice is what makes them believable.
How to train AI to sound like your brand 👇
dsmn8.org/4hUkkzz
But tone of voice is what makes them believable.
How to train AI to sound like your brand 👇
dsmn8.org/4hUkkzz
Best Practices For AI Tone Of Voice In Employee Advocacy
Learn best practices for using DSMN8’s Company Voice feature with AI Content Assistant (or ChatGPT) to scale content while ensuring brand consistency.
dsmn8.org
November 12, 2025 at 5:10 PM
AI can write your employee advocacy posts.
But tone of voice is what makes them believable.
How to train AI to sound like your brand 👇
dsmn8.org/4hUkkzz
But tone of voice is what makes them believable.
How to train AI to sound like your brand 👇
dsmn8.org/4hUkkzz
Reposted by DSMN8 | The #1 Employee Advocacy Platform
Deloitte didn’t create a corporate influencer role because it sounded trendy.
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
November 5, 2025 at 5:00 PM
Deloitte didn’t create a corporate influencer role because it sounded trendy.
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
Deloitte didn’t create a corporate influencer role because it sounded trendy.
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
November 5, 2025 at 5:00 PM
Deloitte didn’t create a corporate influencer role because it sounded trendy.
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
They did it because an employee went viral on LinkedIn.
And the result?
$13m in marketing value.
400m impressions.
10k leads.
All from one employee advocate.
www.aol.com/articles/wen...
Reposted by DSMN8 | The #1 Employee Advocacy Platform
“Authenticity is one of those words that gets thrown around a lot these days, often by people who don’t exemplify it.” Emily Neal’s @dsmn8.bsky.social article “From Amplification to Authenticity: 11 Experts Decode the Future of Employee Advocacy”
reelroyreviews.com/2025/10/30/a...
reelroyreviews.com/2025/10/30/a...
“Authenticity is one of those words that gets thrown around a lot these days, often by people who don’t exemplify it.” Emily Neal’s DSMN8 article “From Amplification to Authenticity: 11 Experts Decode...
“Authenticity is one of those words that gets thrown around a lot these days, often by people who don’t exemplify it. But what this report shows us is that people who engage on these platforms from…
reelroyreviews.com
October 30, 2025 at 1:00 PM
“Authenticity is one of those words that gets thrown around a lot these days, often by people who don’t exemplify it.” Emily Neal’s @dsmn8.bsky.social article “From Amplification to Authenticity: 11 Experts Decode the Future of Employee Advocacy”
reelroyreviews.com/2025/10/30/a...
reelroyreviews.com/2025/10/30/a...
Reposted by DSMN8 | The #1 Employee Advocacy Platform
Most brands think they have a content problem.
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
October 29, 2025 at 5:28 PM
Most brands think they have a content problem.
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
Most brands think they have a content problem.
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
October 29, 2025 at 5:28 PM
Most brands think they have a content problem.
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
They don’t. They have a distribution problem.
Your employees are sitting on stories that build trust and drive reach.
That’s employee-generated content.
Here’s how to use it strategically:
dsmn8.org/3WrmSeA
#EGC #ContentMarketing
Reposted by DSMN8 | The #1 Employee Advocacy Platform
Still ignoring employee advocacy?
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
October 22, 2025 at 3:54 PM
Still ignoring employee advocacy?
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Still ignoring employee advocacy?
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
October 22, 2025 at 3:54 PM
Still ignoring employee advocacy?
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Your competitors aren’t.
They’re getting 9× more engagement for 1/10th the cost.
Your people already have the reach.
Now it’s time to activate it.
One-pager: dsmn8.org/4o4upw4
Reposted by DSMN8 | The #1 Employee Advocacy Platform
💡 54,000+ employees. $1.88 CPC. $424,800+ earned media value.
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
October 17, 2025 at 2:43 PM
💡 54,000+ employees. $1.88 CPC. $424,800+ earned media value.
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
💡 54,000+ employees. $1.88 CPC. $424,800+ earned media value.
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
October 17, 2025 at 2:43 PM
💡 54,000+ employees. $1.88 CPC. $424,800+ earned media value.
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
That’s how Swiss Post scaled employee advocacy with DSMN8.
Multilingual, complex org → now 9× ROI and thriving internal engagement.
📖 dsmn8.org/3WdDbvl
Reposted by DSMN8 | The #1 Employee Advocacy Platform
Want your advocacy program to flop?
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
October 16, 2025 at 10:34 AM
Want your advocacy program to flop?
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
Want your advocacy program to flop?
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
October 16, 2025 at 10:34 AM
Want your advocacy program to flop?
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
→ Launch w/out content
→ Share only company news
→ Ignore mobile
→ Skip gamification
→ Forget measurement
Or… you could learn from 500,000 posts and do the opposite 👇
dsmn8.org/470B8Br
Reposted by DSMN8 | The #1 Employee Advocacy Platform
“How does our advocacy program compare to others?”
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
October 8, 2025 at 4:00 PM
“How does our advocacy program compare to others?”
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
“How does our advocacy program compare to others?”
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
October 8, 2025 at 4:00 PM
“How does our advocacy program compare to others?”
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
The 2026 Employee Advocacy Benchmark Survey is here to answer that.
Take a few mins to share your insights 👇
dsmn8.org/41WjLhO
Reposted by DSMN8 | The #1 Employee Advocacy Platform
You don’t need a huge following to make an impact.
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
Report: Authentic employee posts LinkedIn drive more engagement - Ragan Communications
You don’t need to be an influencer to be influential.
www.ragan.com
October 3, 2025 at 4:00 PM
You don’t need a huge following to make an impact.
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
You don’t need a huge following to make an impact.
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
Report: Authentic employee posts LinkedIn drive more engagement - Ragan Communications
You don’t need to be an influencer to be influential.
www.ragan.com
October 3, 2025 at 4:00 PM
You don’t need a huge following to make an impact.
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
DSMN8 data shows 60% of advocacy on LinkedIn comes from employees with <2,000 followers.
Authentic voices > audience size.
www.ragan.com/employee-eng...
#EmployeeAdvocacy
AI makes content faster. Employees make it believable.
Advocacy + AI = speed + trust.
That’s the new GTM edge.
dsmn8.org/42vbh1j
#AI #EmployeeAdvocacy
Advocacy + AI = speed + trust.
That’s the new GTM edge.
dsmn8.org/42vbh1j
#AI #EmployeeAdvocacy
October 1, 2025 at 4:20 PM
AI makes content faster. Employees make it believable.
Advocacy + AI = speed + trust.
That’s the new GTM edge.
dsmn8.org/42vbh1j
#AI #EmployeeAdvocacy
Advocacy + AI = speed + trust.
That’s the new GTM edge.
dsmn8.org/42vbh1j
#AI #EmployeeAdvocacy
Employee advocacy looks different at every company.
Some focus on culture. Some on sales.
Some are just getting started.
We're gathering real stories for the 2026 Benchmark Report.
If you're involved, take a few minutes to share yours:
dsmn8.org/41WjLhO
Some focus on culture. Some on sales.
Some are just getting started.
We're gathering real stories for the 2026 Benchmark Report.
If you're involved, take a few minutes to share yours:
dsmn8.org/41WjLhO
September 26, 2025 at 3:59 PM
Employee advocacy looks different at every company.
Some focus on culture. Some on sales.
Some are just getting started.
We're gathering real stories for the 2026 Benchmark Report.
If you're involved, take a few minutes to share yours:
dsmn8.org/41WjLhO
Some focus on culture. Some on sales.
Some are just getting started.
We're gathering real stories for the 2026 Benchmark Report.
If you're involved, take a few minutes to share yours:
dsmn8.org/41WjLhO
Reposted by DSMN8 | The #1 Employee Advocacy Platform
Ever hesitated to post on LinkedIn because you’re worried about “getting it wrong”?
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
September 24, 2025 at 4:01 PM
Ever hesitated to post on LinkedIn because you’re worried about “getting it wrong”?
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
Ever hesitated to post on LinkedIn because you’re worried about “getting it wrong”?
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
September 24, 2025 at 4:01 PM
Ever hesitated to post on LinkedIn because you’re worried about “getting it wrong”?
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
You’re not alone. Most employees just need support + confidence to start.
That’s why advocacy programs work: guidance, templates & encouragement are built in.
📖 Employee Advocacy: 101 Cheat Codes dsmn8.org/40sW9jq
Reposted by DSMN8 | The #1 Employee Advocacy Platform
“The most trusted messages come from people, not brands.”
In Forbes Communications Council, our CEO shares why employee advocacy should be your first channel, not your last.
You don’t need to be everywhere. You need to be effective.
Read it here: www.forbes.com/councils/for...
#EmployeeAdvocacy
In Forbes Communications Council, our CEO shares why employee advocacy should be your first channel, not your last.
You don’t need to be everywhere. You need to be effective.
Read it here: www.forbes.com/councils/for...
#EmployeeAdvocacy
Marketers: 17 Expert Tips To Prioritize The Right Brand Channels
Without a clear strategy for why you're posting on each platform, you may find your messaging diluted, misaligned or even ignored.
www.forbes.com
September 19, 2025 at 4:01 PM
“The most trusted messages come from people, not brands.”
In Forbes Communications Council, our CEO shares why employee advocacy should be your first channel, not your last.
You don’t need to be everywhere. You need to be effective.
Read it here: www.forbes.com/councils/for...
#EmployeeAdvocacy
In Forbes Communications Council, our CEO shares why employee advocacy should be your first channel, not your last.
You don’t need to be everywhere. You need to be effective.
Read it here: www.forbes.com/councils/for...
#EmployeeAdvocacy