Sarah Jackson
@drsarahejackson.bsky.social
Behavioural scientist, UCL Tobacco and Alcohol Research Group. Smoking, vaping, and alcohol research. President of SRNT Europe. Senior Editor at Addiction.
SRNT Europe's 2025 conference kicks off two weeks today and I'm delighted to be presenting alongside most of my colleagues from UCL's Tobacco and Alcohol Research Group.
You can catch us across the three days at the following times. Hope to see lots of you there!
#SRNTE2025
You can catch us across the three days at the following times. Hope to see lots of you there!
#SRNTE2025
August 27, 2025 at 3:41 PM
SRNT Europe's 2025 conference kicks off two weeks today and I'm delighted to be presenting alongside most of my colleagues from UCL's Tobacco and Alcohol Research Group.
You can catch us across the three days at the following times. Hope to see lots of you there!
#SRNTE2025
You can catch us across the three days at the following times. Hope to see lots of you there!
#SRNTE2025
The Smoking Toolkit Study shows substantial declines in smoking prevalence and cigarette consumption among adults in England since 2007.
However, the extent of these changes differs according to how the outcomes are defined.
Research letter - Tobacco Control
tobaccocontrol.bmj.com/content/earl...
However, the extent of these changes differs according to how the outcomes are defined.
Research letter - Tobacco Control
tobaccocontrol.bmj.com/content/earl...
July 24, 2025 at 7:08 AM
The Smoking Toolkit Study shows substantial declines in smoking prevalence and cigarette consumption among adults in England since 2007.
However, the extent of these changes differs according to how the outcomes are defined.
Research letter - Tobacco Control
tobaccocontrol.bmj.com/content/earl...
However, the extent of these changes differs according to how the outcomes are defined.
Research letter - Tobacco Control
tobaccocontrol.bmj.com/content/earl...
Although smoking prevalence is now similar across regions of GB, there is variation in cigarette consumption among adults who smoke.
Mean cigarettes smoked/day and % smoking >20/day:
🟡Highest in North East and Scotland
🟡Lowest in London and South West
academic.oup.com/ntr/advance-...
Mean cigarettes smoked/day and % smoking >20/day:
🟡Highest in North East and Scotland
🟡Lowest in London and South West
academic.oup.com/ntr/advance-...
July 18, 2025 at 10:12 AM
Although smoking prevalence is now similar across regions of GB, there is variation in cigarette consumption among adults who smoke.
Mean cigarettes smoked/day and % smoking >20/day:
🟡Highest in North East and Scotland
🟡Lowest in London and South West
academic.oup.com/ntr/advance-...
Mean cigarettes smoked/day and % smoking >20/day:
🟡Highest in North East and Scotland
🟡Lowest in London and South West
academic.oup.com/ntr/advance-...
Our new paper provides up-to-date evidence on cigarette consumption across Great Britain.
🟡~28.6 billion cigarettes are smoked each year.
🟡There are persistent disparities across socioeconomic groups, regions, and nations.
academic.oup.com/ntr/advance-... @ntrjournal.bsky.social
🟡~28.6 billion cigarettes are smoked each year.
🟡There are persistent disparities across socioeconomic groups, regions, and nations.
academic.oup.com/ntr/advance-... @ntrjournal.bsky.social
July 18, 2025 at 10:12 AM
Our new paper provides up-to-date evidence on cigarette consumption across Great Britain.
🟡~28.6 billion cigarettes are smoked each year.
🟡There are persistent disparities across socioeconomic groups, regions, and nations.
academic.oup.com/ntr/advance-... @ntrjournal.bsky.social
🟡~28.6 billion cigarettes are smoked each year.
🟡There are persistent disparities across socioeconomic groups, regions, and nations.
academic.oup.com/ntr/advance-... @ntrjournal.bsky.social
While dependence symptoms were consistently highest among cigarette users, they were increasingly prevalent among those using only e-cigarettes after 2017.
onlinelibrary.wiley.com/doi/full/10....
onlinelibrary.wiley.com/doi/full/10....
June 25, 2025 at 11:06 AM
While dependence symptoms were consistently highest among cigarette users, they were increasingly prevalent among those using only e-cigarettes after 2017.
onlinelibrary.wiley.com/doi/full/10....
onlinelibrary.wiley.com/doi/full/10....
The overall burden of nicotine dependence was substantially lower, but showed a similar pattern, with a peak in 2019 and a notable reduction by 2023.
Even when we re-estimated dependence to account for potential underreporting by students using e-cigs only.
onlinelibrary.wiley.com/doi/full/10....
Even when we re-estimated dependence to account for potential underreporting by students using e-cigs only.
onlinelibrary.wiley.com/doi/full/10....
June 25, 2025 at 11:06 AM
The overall burden of nicotine dependence was substantially lower, but showed a similar pattern, with a peak in 2019 and a notable reduction by 2023.
Even when we re-estimated dependence to account for potential underreporting by students using e-cigs only.
onlinelibrary.wiley.com/doi/full/10....
Even when we re-estimated dependence to account for potential underreporting by students using e-cigs only.
onlinelibrary.wiley.com/doi/full/10....
Our new analysis, using NYTS data up to 2023, shows the proportion of high-school students using any nicotine product in the past 30 days peaked at 31.4% in 2019 and has since fallen steeply to a record low of 12.5% in 2023.
onlinelibrary.wiley.com/doi/full/10....
onlinelibrary.wiley.com/doi/full/10....
June 25, 2025 at 11:06 AM
Our new analysis, using NYTS data up to 2023, shows the proportion of high-school students using any nicotine product in the past 30 days peaked at 31.4% in 2019 and has since fallen steeply to a record low of 12.5% in 2023.
onlinelibrary.wiley.com/doi/full/10....
onlinelibrary.wiley.com/doi/full/10....
Policies that target the packaging, appearance, and marketing of e-cigarettes appear much more popular among vapers than those targeting price or the types of devices and flavours that can be sold.
May 14, 2025 at 12:32 PM
Policies that target the packaging, appearance, and marketing of e-cigarettes appear much more popular among vapers than those targeting price or the types of devices and flavours that can be sold.
In January 2024, nearly half (44%) of all vapers aged 16+ mainly used disposables. This fell to less than a third (29%) a year later.
Among 16-24s, the proportion mainly using disposables almost halved, from 63% to 35%.
onlinelibrary.wiley.com/doi/10.1111/...
Among 16-24s, the proportion mainly using disposables almost halved, from 63% to 35%.
onlinelibrary.wiley.com/doi/10.1111/...
April 16, 2025 at 5:29 AM
In January 2024, nearly half (44%) of all vapers aged 16+ mainly used disposables. This fell to less than a third (29%) a year later.
Among 16-24s, the proportion mainly using disposables almost halved, from 63% to 35%.
onlinelibrary.wiley.com/doi/10.1111/...
Among 16-24s, the proportion mainly using disposables almost halved, from 63% to 35%.
onlinelibrary.wiley.com/doi/10.1111/...
Before January 24, vaping prevalence was increasing rapidly (by ~23%/year).
After the new policy measures were announced, vaping rates stabilised at 13% among people aged 16+ and at 26.5% among 16-24s.
onlinelibrary.wiley.com/doi/10.1111/...
After the new policy measures were announced, vaping rates stabilised at 13% among people aged 16+ and at 26.5% among 16-24s.
onlinelibrary.wiley.com/doi/10.1111/...
April 16, 2025 at 5:29 AM
Before January 24, vaping prevalence was increasing rapidly (by ~23%/year).
After the new policy measures were announced, vaping rates stabilised at 13% among people aged 16+ and at 26.5% among 16-24s.
onlinelibrary.wiley.com/doi/10.1111/...
After the new policy measures were announced, vaping rates stabilised at 13% among people aged 16+ and at 26.5% among 16-24s.
onlinelibrary.wiley.com/doi/10.1111/...
🚨 Deadline Extended! 🚨 You now have 2 extra weeks to submit your abstract! The new deadline is Sunday, 13 April at 23:59 CET. Don’t miss this chance—get your submissions in! 🔗srnt-e.org #SRNTE2025 #CallForAbstracts #DeadlineExtension
March 28, 2025 at 6:41 AM
🚨 Deadline Extended! 🚨 You now have 2 extra weeks to submit your abstract! The new deadline is Sunday, 13 April at 23:59 CET. Don’t miss this chance—get your submissions in! 🔗srnt-e.org #SRNTE2025 #CallForAbstracts #DeadlineExtension
🚨 Reminder! The abstract submission deadline for #SRNTE2025 is fast approaching! ⏳
Submit your research by 30 March to be part of Europe's leading nicotine & tobacco science conference. Don’t miss out!
🔗 easyacademia.org/srnte2025 Info: srnt-e.org
Submit your research by 30 March to be part of Europe's leading nicotine & tobacco science conference. Don’t miss out!
🔗 easyacademia.org/srnte2025 Info: srnt-e.org
March 24, 2025 at 11:50 AM
🚨 Reminder! The abstract submission deadline for #SRNTE2025 is fast approaching! ⏳
Submit your research by 30 March to be part of Europe's leading nicotine & tobacco science conference. Don’t miss out!
🔗 easyacademia.org/srnte2025 Info: srnt-e.org
Submit your research by 30 March to be part of Europe's leading nicotine & tobacco science conference. Don’t miss out!
🔗 easyacademia.org/srnte2025 Info: srnt-e.org
SRNT-E 2025 Conference Opening Debate – Don’t Miss It! 🔥
Mandated reduction of nicotine in tobacco: The logical next step or an unworkable policy?
Join us at #SRNTE2025 as leading experts tackle this hot topic in tobacco control!
Mandated reduction of nicotine in tobacco: The logical next step or an unworkable policy?
Join us at #SRNTE2025 as leading experts tackle this hot topic in tobacco control!
March 6, 2025 at 10:53 AM
SRNT-E 2025 Conference Opening Debate – Don’t Miss It! 🔥
Mandated reduction of nicotine in tobacco: The logical next step or an unworkable policy?
Join us at #SRNTE2025 as leading experts tackle this hot topic in tobacco control!
Mandated reduction of nicotine in tobacco: The logical next step or an unworkable policy?
Join us at #SRNTE2025 as leading experts tackle this hot topic in tobacco control!
New paper shows smoking, and to a lesser extent non-combustible nicotine use, is associated with higher levels of alcohol consumption and risky drinking
www.nature.com/articles/s41...
www.nature.com/articles/s41...
February 26, 2025 at 8:55 AM
New paper shows smoking, and to a lesser extent non-combustible nicotine use, is associated with higher levels of alcohol consumption and risky drinking
www.nature.com/articles/s41...
www.nature.com/articles/s41...
Join us in September in beautiful Cluj Napoca, Romania, for SRNT Europe's annual conference.
Submit your abstract by 30 March! www.easyacademia.org/srnte2025
Submit your abstract by 30 March! www.easyacademia.org/srnte2025
January 31, 2025 at 10:54 AM
Join us in September in beautiful Cluj Napoca, Romania, for SRNT Europe's annual conference.
Submit your abstract by 30 March! www.easyacademia.org/srnte2025
Submit your abstract by 30 March! www.easyacademia.org/srnte2025
Over time, smoking cigarettes daily + vaping daily was consistently the most common pattern of dual use.
The proportion smoking daily + vaping non-daily decreased, offset by an increase in the proportion smoking non-daily + vaping daily.
onlinelibrary.wiley.com/doi/10.1111/...
The proportion smoking daily + vaping non-daily decreased, offset by an increase in the proportion smoking non-daily + vaping daily.
onlinelibrary.wiley.com/doi/10.1111/...
January 23, 2025 at 10:41 AM
Over time, smoking cigarettes daily + vaping daily was consistently the most common pattern of dual use.
The proportion smoking daily + vaping non-daily decreased, offset by an increase in the proportion smoking non-daily + vaping daily.
onlinelibrary.wiley.com/doi/10.1111/...
The proportion smoking daily + vaping non-daily decreased, offset by an increase in the proportion smoking non-daily + vaping daily.
onlinelibrary.wiley.com/doi/10.1111/...
The increase in vaping among adults who smoked was greatest at younger ages and all but absent at older ages.
This is consistent with recent trends in vaping among other smoking statuses (e.g., ex- and never-smokers).
bmcmedicine.biomedcentral.com/articles/10....
www.thelancet.com/journals/lan...
This is consistent with recent trends in vaping among other smoking statuses (e.g., ex- and never-smokers).
bmcmedicine.biomedcentral.com/articles/10....
www.thelancet.com/journals/lan...
January 23, 2025 at 10:41 AM
The increase in vaping among adults who smoked was greatest at younger ages and all but absent at older ages.
This is consistent with recent trends in vaping among other smoking statuses (e.g., ex- and never-smokers).
bmcmedicine.biomedcentral.com/articles/10....
www.thelancet.com/journals/lan...
This is consistent with recent trends in vaping among other smoking statuses (e.g., ex- and never-smokers).
bmcmedicine.biomedcentral.com/articles/10....
www.thelancet.com/journals/lan...
From 2016 to 2024, the proportion of adults who both smoked and vaped increased from 3.5% to 5.3%
This was driven by an increase in vaping rather than smoking: smoking prevalence fell over this period
The proportion of adults who smoked who also vaped increased from 20% to 34%
This was driven by an increase in vaping rather than smoking: smoking prevalence fell over this period
The proportion of adults who smoked who also vaped increased from 20% to 34%
January 23, 2025 at 10:41 AM
From 2016 to 2024, the proportion of adults who both smoked and vaped increased from 3.5% to 5.3%
This was driven by an increase in vaping rather than smoking: smoking prevalence fell over this period
The proportion of adults who smoked who also vaped increased from 20% to 34%
This was driven by an increase in vaping rather than smoking: smoking prevalence fell over this period
The proportion of adults who smoked who also vaped increased from 20% to 34%
New paper explores changing patterns of 'dual use' of vaping and smoking in England in the context of a rapidly evolving vape market.
Dual use prevalence has increased but there's been a shift away from more frequent smoking toward more frequent vaping.
onlinelibrary.wiley.com/doi/10.1111/...
Dual use prevalence has increased but there's been a shift away from more frequent smoking toward more frequent vaping.
onlinelibrary.wiley.com/doi/10.1111/...
January 23, 2025 at 10:41 AM
New paper explores changing patterns of 'dual use' of vaping and smoking in England in the context of a rapidly evolving vape market.
Dual use prevalence has increased but there's been a shift away from more frequent smoking toward more frequent vaping.
onlinelibrary.wiley.com/doi/10.1111/...
Dual use prevalence has increased but there's been a shift away from more frequent smoking toward more frequent vaping.
onlinelibrary.wiley.com/doi/10.1111/...
While it's possible to quit smoking 'cold turkey', quit attempts are much more likely to be successful if they involve the use of evidence-based support.
jamanetwork.com/journals/jam...
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
While it's possible to quit smoking 'cold turkey', quit attempts are much more likely to be successful if they involve the use of evidence-based support.
jamanetwork.com/journals/jam...
jamanetwork.com/journals/jam...
E-cigarettes are the most commonly used smoking cessation aid in England (40% of quit attempts in 2023/24) and one of the most effective.
Other effective aids are used in <5% of attempts.
41% try to quit unaided, which is the least effective method.
jamanetwork.com/journals/jam...
Other effective aids are used in <5% of attempts.
41% try to quit unaided, which is the least effective method.
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
E-cigarettes are the most commonly used smoking cessation aid in England (40% of quit attempts in 2023/24) and one of the most effective.
Other effective aids are used in <5% of attempts.
41% try to quit unaided, which is the least effective method.
jamanetwork.com/journals/jam...
Other effective aids are used in <5% of attempts.
41% try to quit unaided, which is the least effective method.
jamanetwork.com/journals/jam...
Which are the most effective methods of quitting smoking in real-world settings?
- E-cigarettes
- Varenicline
- Heated tobacco products*
- Prescription NRT
- Websites
- F2F behavioural support
No clear benefit of using other aids
*Small sample, wide CI
jamanetwork.com/journals/jam...
- E-cigarettes
- Varenicline
- Heated tobacco products*
- Prescription NRT
- Websites
- F2F behavioural support
No clear benefit of using other aids
*Small sample, wide CI
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
Which are the most effective methods of quitting smoking in real-world settings?
- E-cigarettes
- Varenicline
- Heated tobacco products*
- Prescription NRT
- Websites
- F2F behavioural support
No clear benefit of using other aids
*Small sample, wide CI
jamanetwork.com/journals/jam...
- E-cigarettes
- Varenicline
- Heated tobacco products*
- Prescription NRT
- Websites
- F2F behavioural support
No clear benefit of using other aids
*Small sample, wide CI
jamanetwork.com/journals/jam...
The most popular smoking cessation aid in England is currently e-cigarettes, followed by over-the-counter NRT.
Other types of support are used in <5% of quit attempts.
Around two in five people try to quit unaided, without the use of any support at all.
jamanetwork.com/journals/jam...
Other types of support are used in <5% of quit attempts.
Around two in five people try to quit unaided, without the use of any support at all.
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
The most popular smoking cessation aid in England is currently e-cigarettes, followed by over-the-counter NRT.
Other types of support are used in <5% of quit attempts.
Around two in five people try to quit unaided, without the use of any support at all.
jamanetwork.com/journals/jam...
Other types of support are used in <5% of quit attempts.
Around two in five people try to quit unaided, without the use of any support at all.
jamanetwork.com/journals/jam...
Prevalence of use of different smoking cessation aids in England has changed over time.
In 2013, ecigs overtook over-the-counter NRT to become the most popular aid.
Rx med use has declined. Use of digital aids and novel nicotine products has increased.
jamanetwork.com/journals/jam...
In 2013, ecigs overtook over-the-counter NRT to become the most popular aid.
Rx med use has declined. Use of digital aids and novel nicotine products has increased.
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
Prevalence of use of different smoking cessation aids in England has changed over time.
In 2013, ecigs overtook over-the-counter NRT to become the most popular aid.
Rx med use has declined. Use of digital aids and novel nicotine products has increased.
jamanetwork.com/journals/jam...
In 2013, ecigs overtook over-the-counter NRT to become the most popular aid.
Rx med use has declined. Use of digital aids and novel nicotine products has increased.
jamanetwork.com/journals/jam...
New paper examines the prevalence and real-world effectiveness of smoking cessation aids in England.
Results show that while a range of effective aids are available, around half of people try to quit using less effective forms of support or none at all.
jamanetwork.com/journals/jam...
Results show that while a range of effective aids are available, around half of people try to quit using less effective forms of support or none at all.
jamanetwork.com/journals/jam...
January 20, 2025 at 11:38 AM
New paper examines the prevalence and real-world effectiveness of smoking cessation aids in England.
Results show that while a range of effective aids are available, around half of people try to quit using less effective forms of support or none at all.
jamanetwork.com/journals/jam...
Results show that while a range of effective aids are available, around half of people try to quit using less effective forms of support or none at all.
jamanetwork.com/journals/jam...