D3 Advertising
@d3-advertising.bsky.social
A multi-award-winning UK digital marketing agency focused on data-driven strategies and delivering exceptional results.
www.datadrivendecisionsltd.com
www.datadrivendecisionsltd.com
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Why should you work with D3?
We take the guesswork out of digital marketing, using data-driven decisions to make sure your budget is being spent in the right places. We’ll help get you in front of customers and, importantly, convert them into sales.
➡️ datadrivendecisionsltd.com
We take the guesswork out of digital marketing, using data-driven decisions to make sure your budget is being spent in the right places. We’ll help get you in front of customers and, importantly, convert them into sales.
➡️ datadrivendecisionsltd.com
📺 YouTube just made Connected TV (CTV) ads more shoppable.
Now with a product feed built right into the ad. Viewers can scroll with their remote, scan a QR code to buy, or send product links to their phone 📱🛒
Now with a product feed built right into the ad. Viewers can scroll with their remote, scan a QR code to buy, or send product links to their phone 📱🛒
July 18, 2025 at 12:12 PM
📺 YouTube just made Connected TV (CTV) ads more shoppable.
Now with a product feed built right into the ad. Viewers can scroll with their remote, scan a QR code to buy, or send product links to their phone 📱🛒
Now with a product feed built right into the ad. Viewers can scroll with their remote, scan a QR code to buy, or send product links to their phone 📱🛒
Ad Creative Tip 3: Size Seriously Matters 🧠💡
Using the wrong dimensions for your ad creatives can quietly tank your results.
Well-sized creatives = better visibility, more engagement, and stronger outcomes.
#AdTips #CreativeStrategy #MarketingTips
Using the wrong dimensions for your ad creatives can quietly tank your results.
Well-sized creatives = better visibility, more engagement, and stronger outcomes.
#AdTips #CreativeStrategy #MarketingTips
July 15, 2025 at 9:31 AM
Ad Creative Tip 3: Size Seriously Matters 🧠💡
Using the wrong dimensions for your ad creatives can quietly tank your results.
Well-sized creatives = better visibility, more engagement, and stronger outcomes.
#AdTips #CreativeStrategy #MarketingTips
Using the wrong dimensions for your ad creatives can quietly tank your results.
Well-sized creatives = better visibility, more engagement, and stronger outcomes.
#AdTips #CreativeStrategy #MarketingTips
Google Ads just dropped a powerful built‑in Video Analytics dashboard 🎥 What does this mean for advertisers?
✅ Unified insights
✅ Ability to filter by format (Shorts, In‑Stream), demographics, devices
✅ Visualise views, retention rates & drop‑off points - all without leaving the platform
✅ Unified insights
✅ Ability to filter by format (Shorts, In‑Stream), demographics, devices
✅ Visualise views, retention rates & drop‑off points - all without leaving the platform
July 11, 2025 at 1:41 PM
Google Ads just dropped a powerful built‑in Video Analytics dashboard 🎥 What does this mean for advertisers?
✅ Unified insights
✅ Ability to filter by format (Shorts, In‑Stream), demographics, devices
✅ Visualise views, retention rates & drop‑off points - all without leaving the platform
✅ Unified insights
✅ Ability to filter by format (Shorts, In‑Stream), demographics, devices
✅ Visualise views, retention rates & drop‑off points - all without leaving the platform
📸 Better Images = Better Ads!
Running Google Ads? Take note👇
🚫 No text overlays or logos on images
📐 Use 1:1 & 1.91:1 image ratios
🔍 Stay high-res - avoid anything blurry or pixelated
🙅♂️ Ditch generic stock photos
🧑🤝🧑 Show real people using your product
✨ Use lifestyle images that feel native
Running Google Ads? Take note👇
🚫 No text overlays or logos on images
📐 Use 1:1 & 1.91:1 image ratios
🔍 Stay high-res - avoid anything blurry or pixelated
🙅♂️ Ditch generic stock photos
🧑🤝🧑 Show real people using your product
✨ Use lifestyle images that feel native
June 27, 2025 at 7:21 PM
📸 Better Images = Better Ads!
Running Google Ads? Take note👇
🚫 No text overlays or logos on images
📐 Use 1:1 & 1.91:1 image ratios
🔍 Stay high-res - avoid anything blurry or pixelated
🙅♂️ Ditch generic stock photos
🧑🤝🧑 Show real people using your product
✨ Use lifestyle images that feel native
Running Google Ads? Take note👇
🚫 No text overlays or logos on images
📐 Use 1:1 & 1.91:1 image ratios
🔍 Stay high-res - avoid anything blurry or pixelated
🙅♂️ Ditch generic stock photos
🧑🤝🧑 Show real people using your product
✨ Use lifestyle images that feel native
🚨 Google’s Smart Bidding Exploration: game-changer or just hype?
The pitch?
Let AI bid on adjacent queries (like “how to buy a home” instead of "home loan") with 10–30% ROAS flex for ~19% more conversions.
Sounds great...
But don’t forget: Google’s test results ≠ your results.
The pitch?
Let AI bid on adjacent queries (like “how to buy a home” instead of "home loan") with 10–30% ROAS flex for ~19% more conversions.
Sounds great...
But don’t forget: Google’s test results ≠ your results.
June 24, 2025 at 3:22 PM
🚨 Google’s Smart Bidding Exploration: game-changer or just hype?
The pitch?
Let AI bid on adjacent queries (like “how to buy a home” instead of "home loan") with 10–30% ROAS flex for ~19% more conversions.
Sounds great...
But don’t forget: Google’s test results ≠ your results.
The pitch?
Let AI bid on adjacent queries (like “how to buy a home” instead of "home loan") with 10–30% ROAS flex for ~19% more conversions.
Sounds great...
But don’t forget: Google’s test results ≠ your results.
🚨 AI Overview (AIO) ads are officially “just as effective” as search ads… according to Google.
But can we verify these claims?
But can we verify these claims?
June 19, 2025 at 1:26 PM
🚨 AI Overview (AIO) ads are officially “just as effective” as search ads… according to Google.
But can we verify these claims?
But can we verify these claims?
🚨 GOOGLE JUST CHANGED THE SEARCH GAME
AI Overview Ads are officially rolling out 👀
Here’s what every advertiser needs to know ⬇️
🎯 WHERE: AI Overviews on desktop + new AI Mode
📆 WHEN: Rolling out over the next few months
⚠️ REALITY CHECK: No direct opt-out in Performance Max, Shopping etc.
AI Overview Ads are officially rolling out 👀
Here’s what every advertiser needs to know ⬇️
🎯 WHERE: AI Overviews on desktop + new AI Mode
📆 WHEN: Rolling out over the next few months
⚠️ REALITY CHECK: No direct opt-out in Performance Max, Shopping etc.
June 16, 2025 at 2:52 PM
🚨 GOOGLE JUST CHANGED THE SEARCH GAME
AI Overview Ads are officially rolling out 👀
Here’s what every advertiser needs to know ⬇️
🎯 WHERE: AI Overviews on desktop + new AI Mode
📆 WHEN: Rolling out over the next few months
⚠️ REALITY CHECK: No direct opt-out in Performance Max, Shopping etc.
AI Overview Ads are officially rolling out 👀
Here’s what every advertiser needs to know ⬇️
🎯 WHERE: AI Overviews on desktop + new AI Mode
📆 WHEN: Rolling out over the next few months
⚠️ REALITY CHECK: No direct opt-out in Performance Max, Shopping etc.
🤖 Google Marketing Live 2025: AI Agents Are Here
Google just dropped a game-changer: AI Agents that can run entire ad campaigns – from setup to reporting.
This isn't just AI assisting anymore – it's AI taking control.
So… are you ready to hand over the reins?
Google just dropped a game-changer: AI Agents that can run entire ad campaigns – from setup to reporting.
This isn't just AI assisting anymore – it's AI taking control.
So… are you ready to hand over the reins?
June 11, 2025 at 8:52 AM
🤖 Google Marketing Live 2025: AI Agents Are Here
Google just dropped a game-changer: AI Agents that can run entire ad campaigns – from setup to reporting.
This isn't just AI assisting anymore – it's AI taking control.
So… are you ready to hand over the reins?
Google just dropped a game-changer: AI Agents that can run entire ad campaigns – from setup to reporting.
This isn't just AI assisting anymore – it's AI taking control.
So… are you ready to hand over the reins?
🖋️ Key takeaways from Google Marketing Live 2025
We're breaking down the biggest updates from this year's GML - starting with the announcement that the 'Power Pair' is becoming the 'Power Pack'!
🔁 Save this to refer back to for your next Google Ads campaign.
We're breaking down the biggest updates from this year's GML - starting with the announcement that the 'Power Pair' is becoming the 'Power Pack'!
🔁 Save this to refer back to for your next Google Ads campaign.
June 5, 2025 at 3:40 PM
🖋️ Key takeaways from Google Marketing Live 2025
We're breaking down the biggest updates from this year's GML - starting with the announcement that the 'Power Pair' is becoming the 'Power Pack'!
🔁 Save this to refer back to for your next Google Ads campaign.
We're breaking down the biggest updates from this year's GML - starting with the announcement that the 'Power Pair' is becoming the 'Power Pack'!
🔁 Save this to refer back to for your next Google Ads campaign.
📈 Google's "Personalised" Growth Plans... Really?
Are they truly tailored to YOUR business - or just cleverly branded to boost Google's ad revenue?
📊 Be selective. Stay in control.
🧠 Use automation wisely - but never blindly.
#GoogleAds #PPCStrategy #DigitalMarketingTips #MarketingTruths
Are they truly tailored to YOUR business - or just cleverly branded to boost Google's ad revenue?
📊 Be selective. Stay in control.
🧠 Use automation wisely - but never blindly.
#GoogleAds #PPCStrategy #DigitalMarketingTips #MarketingTruths
May 20, 2025 at 3:17 PM
📈 Google's "Personalised" Growth Plans... Really?
Are they truly tailored to YOUR business - or just cleverly branded to boost Google's ad revenue?
📊 Be selective. Stay in control.
🧠 Use automation wisely - but never blindly.
#GoogleAds #PPCStrategy #DigitalMarketingTips #MarketingTruths
Are they truly tailored to YOUR business - or just cleverly branded to boost Google's ad revenue?
📊 Be selective. Stay in control.
🧠 Use automation wisely - but never blindly.
#GoogleAds #PPCStrategy #DigitalMarketingTips #MarketingTruths
How to write great ad copy - Tip 4 📝
Keep it short(ish).
You’ve got seconds to grab attention - make every word count.
✅ Tip: Hook them early, and don’t bury the good stuff.
#AdTips #WritingAds #CopyWriting #PaidSocial #DigitalMarketing
Keep it short(ish).
You’ve got seconds to grab attention - make every word count.
✅ Tip: Hook them early, and don’t bury the good stuff.
#AdTips #WritingAds #CopyWriting #PaidSocial #DigitalMarketing
May 14, 2025 at 12:54 PM
How to write great ad copy - Tip 4 📝
Keep it short(ish).
You’ve got seconds to grab attention - make every word count.
✅ Tip: Hook them early, and don’t bury the good stuff.
#AdTips #WritingAds #CopyWriting #PaidSocial #DigitalMarketing
Keep it short(ish).
You’ve got seconds to grab attention - make every word count.
✅ Tip: Hook them early, and don’t bury the good stuff.
#AdTips #WritingAds #CopyWriting #PaidSocial #DigitalMarketing
📉 Ad spend on TikTok is down.
📈 Meta’s costs are climbing.
👉 Is TikTok still in your media mix?
#TikTokAds #PaidSocial #DigitalMarketing #SocialStrategy #PerformanceMarketing
📈 Meta’s costs are climbing.
👉 Is TikTok still in your media mix?
#TikTokAds #PaidSocial #DigitalMarketing #SocialStrategy #PerformanceMarketing
May 6, 2025 at 11:46 AM
📉 Ad spend on TikTok is down.
📈 Meta’s costs are climbing.
👉 Is TikTok still in your media mix?
#TikTokAds #PaidSocial #DigitalMarketing #SocialStrategy #PerformanceMarketing
📈 Meta’s costs are climbing.
👉 Is TikTok still in your media mix?
#TikTokAds #PaidSocial #DigitalMarketing #SocialStrategy #PerformanceMarketing
🚨 Big changes coming to Microsoft Advertising 🚨
From May 5th, Microsoft will begin enforcing Consent Mode - meaning advertisers must have a Consent Management Platform (CMP) in place.
Is your setup ready?
#DigitalMarketing #MicrosoftAdvertising #ConsentMode #PrivacyCompliance #AdTech
From May 5th, Microsoft will begin enforcing Consent Mode - meaning advertisers must have a Consent Management Platform (CMP) in place.
Is your setup ready?
#DigitalMarketing #MicrosoftAdvertising #ConsentMode #PrivacyCompliance #AdTech
April 29, 2025 at 1:59 PM
🚨 Big changes coming to Microsoft Advertising 🚨
From May 5th, Microsoft will begin enforcing Consent Mode - meaning advertisers must have a Consent Management Platform (CMP) in place.
Is your setup ready?
#DigitalMarketing #MicrosoftAdvertising #ConsentMode #PrivacyCompliance #AdTech
From May 5th, Microsoft will begin enforcing Consent Mode - meaning advertisers must have a Consent Management Platform (CMP) in place.
Is your setup ready?
#DigitalMarketing #MicrosoftAdvertising #ConsentMode #PrivacyCompliance #AdTech
✨Running ads for your small business?✨
There’s a new “Good for” feature in Google Ads that helps you pick the right campaign objective, making setup less confusing & more goal-focused. It’s a smart tool but keep in mind: your business is unique so testing what works best for you is still essential.
There’s a new “Good for” feature in Google Ads that helps you pick the right campaign objective, making setup less confusing & more goal-focused. It’s a smart tool but keep in mind: your business is unique so testing what works best for you is still essential.
April 22, 2025 at 3:27 PM
✨Running ads for your small business?✨
There’s a new “Good for” feature in Google Ads that helps you pick the right campaign objective, making setup less confusing & more goal-focused. It’s a smart tool but keep in mind: your business is unique so testing what works best for you is still essential.
There’s a new “Good for” feature in Google Ads that helps you pick the right campaign objective, making setup less confusing & more goal-focused. It’s a smart tool but keep in mind: your business is unique so testing what works best for you is still essential.
⭐What makes great PPC ad copy? ⭐
Writing compelling, snappy ad text can be a challenge for any marketer. What are ad platforms looking for these days, and which practices give you the best chance of grabbing user attention? ⤵️
Writing compelling, snappy ad text can be a challenge for any marketer. What are ad platforms looking for these days, and which practices give you the best chance of grabbing user attention? ⤵️
April 16, 2025 at 8:34 AM
⭐What makes great PPC ad copy? ⭐
Writing compelling, snappy ad text can be a challenge for any marketer. What are ad platforms looking for these days, and which practices give you the best chance of grabbing user attention? ⤵️
Writing compelling, snappy ad text can be a challenge for any marketer. What are ad platforms looking for these days, and which practices give you the best chance of grabbing user attention? ⤵️
LinkedIn has recently revealed that 90% of its users find AI-driven insights valuable, which has led them to introduce yet more tools help optimise ad planning, streamline creation, and improve performance tracking for advertisers.
April 11, 2025 at 9:01 AM
LinkedIn has recently revealed that 90% of its users find AI-driven insights valuable, which has led them to introduce yet more tools help optimise ad planning, streamline creation, and improve performance tracking for advertisers.
Brand awareness, lead generation, customer engagement... which PPC objectives are the right fit for your campaign?
April 8, 2025 at 9:00 AM
Brand awareness, lead generation, customer engagement... which PPC objectives are the right fit for your campaign?
In Google Ads news, Performance Max is soon to be showing which search terms are triggering ads in the standard Search Terms report. 🔎
April 4, 2025 at 9:50 AM
In Google Ads news, Performance Max is soon to be showing which search terms are triggering ads in the standard Search Terms report. 🔎
Is Google search in decline? A recent US survey found 42% of people think Google search is becoming less useful - and there are more tools than ever fragmenting the market.
April 1, 2025 at 9:00 AM
Is Google search in decline? A recent US survey found 42% of people think Google search is becoming less useful - and there are more tools than ever fragmenting the market.
Could YouTube's ads soon be less annoying?
Recently YouTube announced it is testing optimised ad breaks at more natural transition points. #YouTubeAds
Recently YouTube announced it is testing optimised ad breaks at more natural transition points. #YouTubeAds
March 28, 2025 at 9:00 AM
Could YouTube's ads soon be less annoying?
Recently YouTube announced it is testing optimised ad breaks at more natural transition points. #YouTubeAds
Recently YouTube announced it is testing optimised ad breaks at more natural transition points. #YouTubeAds
Is Copilot included in your ads strategy?
New interactive ad formats have been announced for Microsoft's Copilot - making the platform more attractive for advertisers and shoppers alike.
New interactive ad formats have been announced for Microsoft's Copilot - making the platform more attractive for advertisers and shoppers alike.
March 25, 2025 at 9:05 AM
Is Copilot included in your ads strategy?
New interactive ad formats have been announced for Microsoft's Copilot - making the platform more attractive for advertisers and shoppers alike.
New interactive ad formats have been announced for Microsoft's Copilot - making the platform more attractive for advertisers and shoppers alike.
Are you up to date on Google's new terminology changes? Google is updating its conversion terminology in the Google Merchant Center, with 'Conversions' now called 'Key events'.
March 21, 2025 at 12:46 PM
Are you up to date on Google's new terminology changes? Google is updating its conversion terminology in the Google Merchant Center, with 'Conversions' now called 'Key events'.
With Google’s VP announcing that the platform will be focusing more on its Shopping Ads this year, many brands may want to know why it might be worth dipping a toe in to the Shopping pool for their next product campaign. #GoogleAds
March 14, 2025 at 1:05 PM
With Google’s VP announcing that the platform will be focusing more on its Shopping Ads this year, many brands may want to know why it might be worth dipping a toe in to the Shopping pool for their next product campaign. #GoogleAds
Google's VP of Ads has shared insights into what the company will be prioritising for the coming months and what advertisers need to be keeping an eye on. It may come as no surprise that AI is at the forefront of Google's priority list this year!
March 11, 2025 at 9:38 AM
Google's VP of Ads has shared insights into what the company will be prioritising for the coming months and what advertisers need to be keeping an eye on. It may come as no surprise that AI is at the forefront of Google's priority list this year!