Cross Tabs Podcast with Farrah Bostic
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crosstabspodcast.com
Cross Tabs Podcast with Farrah Bostic
@crosstabspodcast.com
People. Data. Power.
Coming up in the feed, my latest interview with @gelliottmorris.com about his latest poll from Strength in Numbers, and his vision for pollster-led poll-based journalism. Subscribe to the show here to get it in your feed: podcasts.apple.com/us/podcast/c...
July 25, 2025 at 8:41 PM
New episode featuring @aedwardslevy.bsky.social talking about the importance of designing for - and looking for - nuance in survey data.

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June 18, 2025 at 8:37 PM
Patrick Ruffini's research identifies a crucial evolution in consumer psychology: today's customers remain loyal to brands they perceive as "fighting for" and "delivering for" them, not just "caring about" them. For businesses, this distinction matters tremendously. Learn more: buff.ly/g3Zj7pK
May 1, 2025 at 2:30 PM
Unpredictability is destroying business playbooks faster than any recession could. Unlike recessions with predictable consumer patterns, wildly shifting policy changes are paralyzing strategic planning.
Farrah's latest Substack post discusses why a recession would be better: buff.ly/7G3n1jR
April 30, 2025 at 2:53 PM
Patrick Ruffini spotted something that most analysts completely missed in the 2024 election: a massive consumer realignment that defied every major forecast. Smart business leaders should take note: market segments are blurring in ways that create blind spots in consumer research. buff.ly/g3Zj7pK
April 29, 2025 at 3:31 PM
Educational background is now one of the strongest forces shaping American politics. In the latest Cross Tabs, Farrah talks with Patrick Ruffini about how working-class voters across all races are shifting toward populist candidates: buff.ly/ol81rWB
April 24, 2025 at 2:12 PM
"These people are making policy decisions." Civic tech expert Dan Hon highlights how tech professionals with government system access aren't just implementing tools, they're making consequential policy choices without proper oversight: buff.ly/zN90gZm
April 22, 2025 at 7:24 PM
What happens when tech execs try to “fix” government without understanding how it works? On the latest Cross Tabs, Farrah talks with civic tech expert Dan Hon about Elon Musk’s DOGE, Silicon Valley's flawed approach to public services, and why "efficiency" isn't always effective: buff.ly/zN90gZm
April 17, 2025 at 2:01 PM
What truly drives consumer behavior? Lauren Goldstein reveals it's not rational cost-benefit calculations but symbolic attachments. Successful brands are those who create emotional connections and align with consumer values rather than focusing solely on product utility: buff.ly/AIQDcmO
April 15, 2025 at 2:04 PM
Change Research's Lauren Goldstein recruits fresh participants for every poll using targeted digital ads and direct text invitations, connecting with traditionally underrepresented groups without payment incentives—an important note for leaders gathering business intelligence: buff.ly/3DRZf4j
April 14, 2025 at 5:03 PM
Change Research's lead pollster Lauren Goldstein is challenging research norms by focusing on the WHY behind opinions. Her approach incorporates open-ended questions that reveal motivations, interpretations, and personal stakes—making research not just accurate but actionable: buff.ly/BVNtPLE
April 11, 2025 at 6:09 PM
Most Americans support abortion access, even some who identify as "pro-life." Why don’t polls always show that? On our new episode of Cross Tabs, Change Research’s Lauren Goldstein, PhD breaks down how open-ended questions, fresh samples, and nonpartisan framing reveal deeper values: buff.ly/XK7A8fR
April 9, 2025 at 5:13 PM
“Create a brain trust and bring everybody into one strategy.” In this clip from Cross Tabs, Rachel Bitecofer calls out fragmented comms in Dem orgs and reminds us that message discipline & reaching new audiences is key for any org, from campaigns to corporations: buff.ly/2ES7aag
April 3, 2025 at 9:04 PM
Behind every viral trend is an invisible architecture of influence. Online misinormation expert Renee DiResta highlights how audiences often consume content without understanding the economic incentives driving influencers and algorithms in this clip from Cross Tabs Podcast: buff.ly/BQ5meq2
March 27, 2025 at 2:02 PM
The line between advertising and propaganda has never been more blurred. Renee DiResta calls out the contradiction in how platforms position themselves: selling targeting capabilities to advertisers while simultaneously denying their role as persuasion engines: buff.ly/C9oC2jV
March 25, 2025 at 7:14 PM
What happens when social media conversations misrepresent majority opinion? Renee DiResta tackles the "majority illusion" problem where online discourse can create a distorted picture of public sentiment--which affects every brand and industry. Listen to the full cast to learn more: buff.ly/hqoSS9S
March 24, 2025 at 5:01 PM
Bottom-up messaging beats top-down when it comes to politics. Renee DiResta explains how successful GOP campaigns amplified authentic user content rather than imposing centralized messaging, developing more effective communication to their base that led to their victory: buff.ly/DFN3Cfn
March 21, 2025 at 2:01 PM
Algorithms shape how information spreads online, sometimes with dangerous results. In this clip from our new episode, Renee DiResta explains how Twitter’s recommendation system helped terrorist groups recruit. Leaders must understand these risks to avoid missteps: buff.ly/mnqyfeE
March 20, 2025 at 5:01 PM
Who tells you what to think? Tune into our latest epiosde to hear misinformation expert Renee DiResta explain how social platforms' business models value engagement over truth, and offer practical recommendations for resetting online norms beyond simple calls for media literacy: buff.ly/0P45kvs
March 19, 2025 at 3:13 PM
Half of Americans see religion’s declining influence as negative, while only 13% view it as positive. Pew Research's Laura Silver unpacks this complexity on Cross Tabs Podcast, exploring how attitudes shift between broad beliefs and real-world applications: buff.ly/rJBKz0n
March 17, 2025 at 5:00 PM
Religious nationalism is rising across the globe, with some surprising patterns emerging from cross-national research. In this episode of Cross Tabs, Farrah speaks with Pew Research experts Laura Silver and Jonathan Evans about their groundbreaking study on religious nationalism: buff.ly/aUBs45g
March 13, 2025 at 2:27 PM
"What matters is the optics." In a media environment where perception trumps policy, Rachel Bitecofer argues that Democrats are losing the messaging war despite their behind-the-scenes efforts. Lots of valuable insights for any organization facing crisis communication challenges: buff.ly/sdX5XRs
March 12, 2025 at 5:01 PM
Campaign messages aren't what candidates say at rallies. They're what appears in paid advertisements that reach tuned-out voters. This fundamental insight from Rachel Bitecofer explains a critical messaging failure in Kamala Harris's presidential campaign: buff.ly/sdX5XRs
March 11, 2025 at 6:01 PM
"If you hate the current U.S. economy, the reason you hate it is because the Republican Party invented it." Rachel Bitecofer doesn't mince words when discussing economic messaging on the latest Cross Tabs Podcast, noting the need for a change in messaging strategy to reach voters: buff.ly/eBoVq79
March 10, 2025 at 5:01 PM
Approval ratings have hit historic lows for Democrats despite Republican extremism under Trump's administration. How is this possible? On our new episode of Cross Tabs Podcast, political scientist Rachel Bitecofer joins Farrah to help explain the paradox: buff.ly/eBoVq79
March 7, 2025 at 6:00 PM