Connected Commerce Council (3C)
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connectedcouncil.org
Connected Commerce Council (3C)
@connectedcouncil.org
Supporting and empowering #SmallBusinesses with digital tools and advocating for a supportive policy environment. 🌐 Join us in driving growth and efficiency! connectedcouncil.org
In 2022, longtime friends Kristen Gardner and Lance Lemon launched Penny's Wine Shop, a wine bar and restaurant in Richmond, Virginia. Tucked into a historic storefront, Penny’s offers organic and biodynamic wines, gourmet seasonal fare, and a welcoming space for conversation and community.
November 28, 2025 at 3:44 PM
🦃 Happy Thanksgiving from 3C!

Today, we’re thankful for the small businesses that create jobs, serve their local communities, and use digital tools to grow and navigate an increasingly complex policy and economic environment. Wishing you all a day that’s full of good food and good company.
November 27, 2025 at 2:38 PM
We’re proud to celebrate #NativeAmericanHeritageMonth with Cece Meadows, founder and CEO of @PradosBeauty 💜.

Cece made history as the first Native American makeup artist to lead a show at New York Fashion Week, then turned that moment into a mission.
November 21, 2025 at 12:29 PM
Yesterday, New York entrepreneurs met with Assemblywoman Nily Rozic (@nilyrozic.bsky.social) to share how they use data and digital tools to support their businesses. They also discussed concerns about the growing patchwork of state data privacy laws and how they affect #smallbiz.
November 18, 2025 at 8:31 PM
Today, the House Small Business Committee is marking up the AI for Mainstreet Act, a crucial bill to boost small business competitiveness.

3C supports this bipartisan legislation, which directs SBA resources to providing small businesses with the essential AI guidance and training they need.
November 18, 2025 at 1:53 PM
🐎 Run by the Kelsey family for 80 years, Montana’s Nine Quarter Circle Ranch offers guests a magnificent mountain-and-river landscape, traditional Western activities including horseback riding and fly fishing, and old-fashioned family-style meals.
November 14, 2025 at 1:28 PM
🇺🇸 Veterans don’t stop serving when they come home. As small business owners, they bring the same dedication, teamwork, and leadership to their companies that they once brought to their missions.

3C is proud to stand with veteran-owned small businesses who continue to lead and serve every day.
November 11, 2025 at 2:54 PM
When Jeff Taxdahl was laid off from his corporate job in 2001, he turned uncertainty into opportunity. With one embroidery machine and a dream, he and his wife, Wenda, launched Thread Logic out of their basement in Minnesota.
November 7, 2025 at 1:45 PM
🗳️ Today is Election Day. A good reminder that small business voices matter in every community.

Local and state decisions affect how entrepreneurs grow, hire, and connect with customers.
November 4, 2025 at 1:15 PM
When Kentucky native Ben Childers unwrapped a drone camera for Christmas, he had no idea it would change the course of his career. After posting a video of a local waterfall that hit nearly 200,000 views on YouTube, Ben realized he’d found his calling.
October 31, 2025 at 12:54 PM
After serving as an interpreter for U.S. forces in Afghanistan, Mohammad Salehi moved to Chicago in 2014. He missed the rich, fragrant saffron that flavored many of his favorite Afghan dishes & saw an opportunity to introduce it to Americans. In 2017, he launched Heray Spice.
October 24, 2025 at 12:42 PM
Jason Anthony has always believed in the power of digital tools to transform small businesses. What began as a high school hobby helping local companies with their online marketing grew into a full-time calling.
October 17, 2025 at 11:25 AM
Illinois lawmakers are considering a new $1.50 tax on retail deliveries, which would increase costs for small businesses and customers statewide.

For local businesses, this means more red tape, higher costs, and tough choices: absorb the expense or raise prices.
October 15, 2025 at 3:15 PM
📣 Today in Albany, small business leaders made their voices heard!

At a NY State hearing on data privacy, #smallbiz leaders & advocates spoke to lawmakers about how overly broad data restrictions could unintentionally hurt local businesses, making it harder to reach customers, grow & create jobs.
October 14, 2025 at 9:02 PM
When Michigan photographer Scott Lawrence started his business, he wanted to make getting a professional headshot fast, painless, and even fun.

Fifteen years later, Headshots by Scott Lawrence has become a go-to for professionals, corporate teams, and conferences across the state.
October 10, 2025 at 1:07 PM
The DOJ v. Google remedies hearing just ended and could change how small businesses advertise online.

Salil Gandhi, CEO of SBO Buzz, explains the risk. ⬇️
connectedcouncil.org/small-busine...
October 7, 2025 at 12:41 PM
After watching their parents navigate the process of working with contractors, regulators, and suppliers to remove and replace underground tanks, brothers John and Matthew Stump saw an opportunity. In 2007, they launched Hill Top Contractors to help homeowners and businesses safely handle oil tanks.
October 3, 2025 at 12:06 PM
During the DOJ’s remedies trial against Google, small businesses are warning of higher costs and fewer options.

Frankie DiCarlantonio, CEO of Scaffidi Restaurant Group based in Ohio, shares why that matters. ⬇️ connectedcouncil.org/small-busine...
October 1, 2025 at 2:37 PM
As the DOJ v. Google ad tech remedies trial unfolds, small publishers are warning that breaking apart proven tools would disrupt the free, ad-supported content they leverage.

Cory Lee, of Curb Free with Cory Lee, uses display ads as his primary revenue source, keeping content free and accessible.
September 29, 2025 at 12:12 PM
With the remedies trial underway in the DOJ v. Google ad tech case, small businesses are warning that breaking up proven ad tools will raise costs and limit growth.

Jeff Taxdahl, founder of Thread Logic, explains what that would mean for his #smallbiz. ⬇️
connectedcouncil.org/small-busine...
September 24, 2025 at 1:48 PM
Join us tomorrow for our webinar with digital marketing expert Brian Brinkman of Stream Creative. He’ll share case studies, including how one company used AI to refresh 650+ product pages and saw a 146% increase in page views.

Register now!
us02web.zoom.us/webinar/regi...
September 23, 2025 at 5:46 PM
The remedies phase of the DOJ v. Google ad tech trial begins today. A forced breakup of Google’s ad tech system would raise costs and reduce effectiveness for #smallbiz.

At a time of economic uncertainty, entrepreneurs cannot afford new barriers that increase costs and limit opportunity.
September 22, 2025 at 1:21 PM
Two California transplants in Kansas missed the ocean, so they built a brand to bring it back. 🌊

In 2013, Melanie Bolin and Lina Dickinson launched MERSEA, creating travel-ready clothing, accessories, and scents that capture the calm of the coast.
September 19, 2025 at 3:50 PM
We’re one week away! Join us next week on Wed, Sept. 24 for a webinar to learn how to use AI to save time, strengthen customer connections, cut costs, and grow with less effort.

There’s still time to register. Don't miss out! us02web.zoom.us/webinar/regi...
September 17, 2025 at 4:44 PM
From a local farmers' market to customers nationwide, Joy Lane Farm is proof that passion and digital tools can transform a small business.

Joel and Katy Waechter turned a family soap-making hobby into a thriving company making handcrafted goat milk soaps, lotions, and candles.
September 12, 2025 at 1:14 PM