Chris Norton
@chrisnortonpr.bsky.social
Host of the World's Number 1 Marketing Mistakes Pod 👉 http://link.podtrac.com/EMM and Founder of Prohibition PR, PRCA Grand Prix Award Winner 2023. Lecturer on Integrated PR, PR Stunts and LFC fan.
Talks about #Crisis, #socialmedia, #PRstunts #FuckUps
Talks about #Crisis, #socialmedia, #PRstunts #FuckUps
“I literally commissioned it whilst we were talking.” Imagine getting a detailed document that would normally take weeks and cost thousands… in minutes. This is the power of Google Gemini and how AI is changing the game.
Always a pleasure to have @andismit.bsky.social on the show.
#AIRevolution
Always a pleasure to have @andismit.bsky.social on the show.
#AIRevolution
November 14, 2025 at 11:32 AM
“I literally commissioned it whilst we were talking.” Imagine getting a detailed document that would normally take weeks and cost thousands… in minutes. This is the power of Google Gemini and how AI is changing the game.
Always a pleasure to have @andismit.bsky.social on the show.
#AIRevolution
Always a pleasure to have @andismit.bsky.social on the show.
#AIRevolution
"I wasn't even that creative." Louise Brogan shares her experience about following where your passion is, despite the odds. Sometimes the wrong start leads to the right path. You can’t always know the ending, but isn’t the chance worth taking?
Full video here 👉 www.youtube.com/watch?v=-S2f...
Full video here 👉 www.youtube.com/watch?v=-S2f...
November 13, 2025 at 10:25 AM
"I wasn't even that creative." Louise Brogan shares her experience about following where your passion is, despite the odds. Sometimes the wrong start leads to the right path. You can’t always know the ending, but isn’t the chance worth taking?
Full video here 👉 www.youtube.com/watch?v=-S2f...
Full video here 👉 www.youtube.com/watch?v=-S2f...
We chat about when Banksy set up a $10 street stall in New York, none of the passersby bought the cool artwork.
Why? They thought they were fakes, when in reality, the real originals were worth thousands.
#EmbracingMarketingMistakes #MarketingPsychology #ConsumerBehavior
Why? They thought they were fakes, when in reality, the real originals were worth thousands.
#EmbracingMarketingMistakes #MarketingPsychology #ConsumerBehavior
November 11, 2025 at 2:25 PM
We chat about when Banksy set up a $10 street stall in New York, none of the passersby bought the cool artwork.
Why? They thought they were fakes, when in reality, the real originals were worth thousands.
#EmbracingMarketingMistakes #MarketingPsychology #ConsumerBehavior
Why? They thought they were fakes, when in reality, the real originals were worth thousands.
#EmbracingMarketingMistakes #MarketingPsychology #ConsumerBehavior
"I wasn't even that creative." The amazing @louisebrogan shares her experience of following your passion, despite the odds. Sometimes the wrong start leads to the right path. Full video here 👉 www.youtube.com/watch?v=-S2f...
November 11, 2025 at 11:32 AM
"I wasn't even that creative." The amazing @louisebrogan shares her experience of following your passion, despite the odds. Sometimes the wrong start leads to the right path. Full video here 👉 www.youtube.com/watch?v=-S2f...
Why It’s Called The Tenth Man
If nine people agree on a plan, you appoint one person to argue the opposite. That’s the tenth man. It stops groupthink and catches bad decisions early.
Follow for more UK Marketing Tips.
#UKBusiness #Marketing #BrandStrategy
If nine people agree on a plan, you appoint one person to argue the opposite. That’s the tenth man. It stops groupthink and catches bad decisions early.
Follow for more UK Marketing Tips.
#UKBusiness #Marketing #BrandStrategy
November 7, 2025 at 2:19 PM
Why It’s Called The Tenth Man
If nine people agree on a plan, you appoint one person to argue the opposite. That’s the tenth man. It stops groupthink and catches bad decisions early.
Follow for more UK Marketing Tips.
#UKBusiness #Marketing #BrandStrategy
If nine people agree on a plan, you appoint one person to argue the opposite. That’s the tenth man. It stops groupthink and catches bad decisions early.
Follow for more UK Marketing Tips.
#UKBusiness #Marketing #BrandStrategy
“I’m not even looking at the camera, I’m sitting sideways,” she laughs but that awkward start was the key to her growth. Sometimes, it’s the uncomfortable moments that lead to the biggest breakthroughs.
#OvercomingFear #MarketingTips #MarketingHacks #ProhibitionPR #EmbracingMarketingMistakes
#OvercomingFear #MarketingTips #MarketingHacks #ProhibitionPR #EmbracingMarketingMistakes
November 6, 2025 at 5:00 PM
“I’m not even looking at the camera, I’m sitting sideways,” she laughs but that awkward start was the key to her growth. Sometimes, it’s the uncomfortable moments that lead to the biggest breakthroughs.
#OvercomingFear #MarketingTips #MarketingHacks #ProhibitionPR #EmbracingMarketingMistakes
#OvercomingFear #MarketingTips #MarketingHacks #ProhibitionPR #EmbracingMarketingMistakes
I was pretty shocked to see that our little podcast has made it to the 2nd position in the Apple Marketing Chart today.
Thanks to everyone who has been listening to the show, I am so thrilled you like it, and it's days like this that make working on it worthwhile.
I suppose we should look for the
Thanks to everyone who has been listening to the show, I am so thrilled you like it, and it's days like this that make working on it worthwhile.
I suppose we should look for the
November 4, 2025 at 9:37 AM
I was pretty shocked to see that our little podcast has made it to the 2nd position in the Apple Marketing Chart today.
Thanks to everyone who has been listening to the show, I am so thrilled you like it, and it's days like this that make working on it worthwhile.
I suppose we should look for the
Thanks to everyone who has been listening to the show, I am so thrilled you like it, and it's days like this that make working on it worthwhile.
I suppose we should look for the
MailOnline says it’s lost 89% of clicks from Google when AI Overviews appear. Even ranking #1 now means half the traffic gone.
If the UK’s biggest news site can’t hold its audience, what happens to everyone else?
AI search isn’t the future of visibility, it’s the filter.
#GEO #AEO
If the UK’s biggest news site can’t hold its audience, what happens to everyone else?
AI search isn’t the future of visibility, it’s the filter.
#GEO #AEO
October 4, 2025 at 2:06 PM
Our little podcast entered the top ten in marketing podcasts in the UK this week.
👋 @UncensoredCMO @p_agnew - good to be in and around old friends.
👋 @UncensoredCMO @p_agnew - good to be in and around old friends.
September 18, 2025 at 7:33 AM
Our little podcast entered the top ten in marketing podcasts in the UK this week.
👋 @UncensoredCMO @p_agnew - good to be in and around old friends.
👋 @UncensoredCMO @p_agnew - good to be in and around old friends.
We've just joined @WorldcomPRGroup. What does that mean? We can now run global campaigns with brilliant local flair. 🌍
I'm in Stockholm this week with @Will, meeting our new partners and old friends. Big things to come this year.
#GlobalPR #ProhibitionPR
I'm in Stockholm this week with @Will, meeting our new partners and old friends. Big things to come this year.
#GlobalPR #ProhibitionPR
September 11, 2025 at 9:47 AM
We've just joined @WorldcomPRGroup. What does that mean? We can now run global campaigns with brilliant local flair. 🌍
I'm in Stockholm this week with @Will, meeting our new partners and old friends. Big things to come this year.
#GlobalPR #ProhibitionPR
I'm in Stockholm this week with @Will, meeting our new partners and old friends. Big things to come this year.
#GlobalPR #ProhibitionPR
Trust is at an all-time low. I was delighted to be invited on the Beyond the Bio Podcast to chat about the power of stories - great fun. Here I am banging on about PMs lol.
You can catch the full show here: shorturl.at/GTxyY
You can catch the full show here: shorturl.at/GTxyY
September 2, 2025 at 10:02 AM
Trust is at an all-time low. I was delighted to be invited on the Beyond the Bio Podcast to chat about the power of stories - great fun. Here I am banging on about PMs lol.
You can catch the full show here: shorturl.at/GTxyY
You can catch the full show here: shorturl.at/GTxyY
In the strange world of marketing podcasting, we are first in Bosnia today. We are a big deal in Sri Lanka too. 🤭🙈
We are 28th in the UK this morning, but does Bosnia mean I can claim we are now the top 1? I think my mates Jon Evans and Phill Agnew might have something to say about that. 🤣
We are 28th in the UK this morning, but does Bosnia mean I can claim we are now the top 1? I think my mates Jon Evans and Phill Agnew might have something to say about that. 🤣
August 28, 2025 at 7:06 AM
In the strange world of marketing podcasting, we are first in Bosnia today. We are a big deal in Sri Lanka too. 🤭🙈
We are 28th in the UK this morning, but does Bosnia mean I can claim we are now the top 1? I think my mates Jon Evans and Phill Agnew might have something to say about that. 🤣
We are 28th in the UK this morning, but does Bosnia mean I can claim we are now the top 1? I think my mates Jon Evans and Phill Agnew might have something to say about that. 🤣
The BBC’s @spenley.bsky.social once:
📱 Called the iPad a “stupid idea” (6 hrs before launch)
🎵 Told Spotify’s founder it would never work
🚁 Survived a £2,000 drone crash
We talked about what these failures taught him about innovation, storytelling and comms.
🎥 www.youtube.com/watch?v=YStB...
📱 Called the iPad a “stupid idea” (6 hrs before launch)
🎵 Told Spotify’s founder it would never work
🚁 Survived a £2,000 drone crash
We talked about what these failures taught him about innovation, storytelling and comms.
🎥 www.youtube.com/watch?v=YStB...
August 19, 2025 at 10:24 AM
The BBC’s @spenley.bsky.social once:
📱 Called the iPad a “stupid idea” (6 hrs before launch)
🎵 Told Spotify’s founder it would never work
🚁 Survived a £2,000 drone crash
We talked about what these failures taught him about innovation, storytelling and comms.
🎥 www.youtube.com/watch?v=YStB...
📱 Called the iPad a “stupid idea” (6 hrs before launch)
🎵 Told Spotify’s founder it would never work
🚁 Survived a £2,000 drone crash
We talked about what these failures taught him about innovation, storytelling and comms.
🎥 www.youtube.com/watch?v=YStB...
Pretty shocking and sad to be honest. #PublicRelations
August 14, 2025 at 4:13 PM
Pretty shocking and sad to be honest. #PublicRelations
My view today ain't too bad.
August 11, 2025 at 5:14 PM
My view today ain't too bad.
Honestly this week's pod is a belter with the brilliant Richard Shotton author of The Choice Factory and The Illusion of Choice. So many tips and interesting bits on how the mind works.
Full show here: www.youtube.com/watch?v=dUtn...
# behaviouralscience
Full show here: www.youtube.com/watch?v=dUtn...
# behaviouralscience
July 23, 2025 at 3:20 PM
Honestly this week's pod is a belter with the brilliant Richard Shotton author of The Choice Factory and The Illusion of Choice. So many tips and interesting bits on how the mind works.
Full show here: www.youtube.com/watch?v=dUtn...
# behaviouralscience
Full show here: www.youtube.com/watch?v=dUtn...
# behaviouralscience
Billy McFarland, who was convicted of fraud over the Fyre Festival disaster, has just sold the brand rights on eBay for just $245,300, which is only 20 times the cost of one of his original luxury tent tickets. 🙈
I wonder if he got any cash for the Netflix special? Thoughts?
#fyrefestival
I wonder if he got any cash for the Netflix special? Thoughts?
#fyrefestival
July 18, 2025 at 1:16 PM
Billy McFarland, who was convicted of fraud over the Fyre Festival disaster, has just sold the brand rights on eBay for just $245,300, which is only 20 times the cost of one of his original luxury tent tickets. 🙈
I wonder if he got any cash for the Netflix special? Thoughts?
#fyrefestival
I wonder if he got any cash for the Netflix special? Thoughts?
#fyrefestival
So sad and sorry to hear about Diogo Jota being killed in a car accident this morning. I am truly stunned. He was 28. What a horrible bit of news.
He has brought me and my family so much joy over the last few years. He was brilliant. So very sad - you feel like you know him. His poor family. RIP
He has brought me and my family so much joy over the last few years. He was brilliant. So very sad - you feel like you know him. His poor family. RIP
July 3, 2025 at 8:42 AM
So sad and sorry to hear about Diogo Jota being killed in a car accident this morning. I am truly stunned. He was 28. What a horrible bit of news.
He has brought me and my family so much joy over the last few years. He was brilliant. So very sad - you feel like you know him. His poor family. RIP
He has brought me and my family so much joy over the last few years. He was brilliant. So very sad - you feel like you know him. His poor family. RIP
ChatGPT now sees 1 billion searches a day, already the same as TikTok.
And it hit that milestone 5.5× faster than Google ever did.
Search is shifting. Are brands ready to optimise for answers, not just clicks?
#AI #SearchTrends 🔍
And it hit that milestone 5.5× faster than Google ever did.
Search is shifting. Are brands ready to optimise for answers, not just clicks?
#AI #SearchTrends 🔍
June 23, 2025 at 3:00 PM
ChatGPT now sees 1 billion searches a day, already the same as TikTok.
And it hit that milestone 5.5× faster than Google ever did.
Search is shifting. Are brands ready to optimise for answers, not just clicks?
#AI #SearchTrends 🔍
And it hit that milestone 5.5× faster than Google ever did.
Search is shifting. Are brands ready to optimise for answers, not just clicks?
#AI #SearchTrends 🔍
We already have 75 marketers signed up for the LIVE PODCAST tomorrow lunchtime.
Come on, don't miss the chance to see me seriously screw up live on LinkedIn. 🙈
Register here: www.linkedin.com/events/73392...
Come on, don't miss the chance to see me seriously screw up live on LinkedIn. 🙈
Register here: www.linkedin.com/events/73392...
June 19, 2025 at 3:26 PM
We already have 75 marketers signed up for the LIVE PODCAST tomorrow lunchtime.
Come on, don't miss the chance to see me seriously screw up live on LinkedIn. 🙈
Register here: www.linkedin.com/events/73392...
Come on, don't miss the chance to see me seriously screw up live on LinkedIn. 🙈
Register here: www.linkedin.com/events/73392...
Next Fri lunchtime, we are going live on LinkedIn to celebrate the 2nd birthday of the pod. What could possibly go wrong?
I would love to see you guys there. Please send questions, and we will try to answer as many as we can.
Register here: linkedin.com/events/embra...
I would love to see you guys there. Please send questions, and we will try to answer as many as we can.
Register here: linkedin.com/events/embra...
June 13, 2025 at 2:24 PM
Next Fri lunchtime, we are going live on LinkedIn to celebrate the 2nd birthday of the pod. What could possibly go wrong?
I would love to see you guys there. Please send questions, and we will try to answer as many as we can.
Register here: linkedin.com/events/embra...
I would love to see you guys there. Please send questions, and we will try to answer as many as we can.
Register here: linkedin.com/events/embra...
A bit of light reading whilst enjoying a week off.
May 27, 2025 at 3:39 PM
A bit of light reading whilst enjoying a week off.
Tamsin Daniel, Head of Marketing at Firetree Chocolate, discusses some of the problems of working with Amazon when you are a small brand selling to consumers. #marketing #amazon
May 27, 2025 at 10:02 AM
Tamsin Daniel, Head of Marketing at Firetree Chocolate, discusses some of the problems of working with Amazon when you are a small brand selling to consumers. #marketing #amazon