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b2the7.bsky.social
B2the7 - Photography
@b2the7.bsky.social
📍 Louisville, KY - Sharing experiences with photography: All photos likely taken with my Canon and all original photos.
2025 short-form checklist:

☑️ Hook in 3s
☑️ <60s length
☑️ Vertical
☑️ Real > Perfect
☑️ CTA clear

Miss one, lose your scroll.

More? Read → www.b2the7.com/news-blog/sh...
#ShortFormVideo #VideoTips
Short-Form Video Marketing: Tactics That Work — Marketing, Digital, Social & Content Strategy | Louisville, KY
Master short-form video marketing in 2025. Discover winning tactics, platform strategies, and how to turn views into funnel-driven results.
www.b2the7.com
November 24, 2025 at 9:03 PM
Pre-publish checklist: intent, title/meta, quick answer, current stats, visuals, links, FAQ, schema, human read-aloud.
Read the full article: www.b2the7.com/news-blog/qu...
#SEOTips #AIO #ContentOps
Quality Blog Content: Win Search & AI Overviews — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn how quality blog and website content boosts awareness, rankings, and inclusion in AI Overviews—plus examples, a checklist, and B2The7’s proven playbook.
www.b2the7.com
November 24, 2025 at 7:40 PM
🔥 Want to boost your biz’s visibility

5 Ways Small Businesses Can Boost Visibility Today

✅ Get found on Google
✅ Engage smarter on social
✅ Use micro-influencers
✅ Run a growth giveaway
✅ Create SEO blog content

📥 Grab it here → www.b2the7.com/small-busine...
#MarketingTips #SmallBiz #SEO
Free Small Business Visibility Guide – Download Now
Download our free guide “5 Ways Small Businesses Can Boost Their Online Visibility Today” — discover step by step strategies for local SEO, social growth, influencer marketing, and blog content that r...
www.b2the7.com
November 24, 2025 at 4:11 PM
🎥 New on the blog: “Marketing Pulse Video” — your weekly 5‑min digest of what’s moving in digital marketing.

➡️ www.b2the7.com/marketing-pu...

From algorithm shifts to content format changes & emerging tools — stay sharp, stay fast. #Marketing #DigitalTrends #B2B
Marketing Pulse Video: Weekly Digital Trends Recap
Watch the Marketing Pulse video for fast insights on the latest marketing trends, tools, and tactics — in under 5 minutes, every week.
www.b2the7.com
November 24, 2025 at 1:57 PM
Marketing Pulse for the week. Get it all under 5 minutes.

youtu.be/vr7aUtjacls?...

#marketing #trends
Marketing Pulse: Week of Nov 24, 2025
YouTube video by B2the7
youtu.be
November 24, 2025 at 1:09 AM
Zero-click AI answers are rising. Click-throughs are changing.

You can either:
a) Hope old SEO tactics hold up
b) Optimize so AI actually uses your content in its response

My latest blog walks through GEO and how to get started. www.b2the7.com/news-blog/ge...
#SearchMarketing #GEO
Generative Engine Optimization (GEO) Explained — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn what GEO is, how it complements SEO, and how to optimize your content for AI search engines like ChatGPT, Google SGE, and Perplexity.
www.b2the7.com
November 24, 2025 at 12:45 AM
🎥 New on the blog: “Marketing Pulse Video” — your weekly 5‑min digest of what’s moving in digital marketing.

➡️ www.b2the7.com/marketing-pu...

From algorithm shifts to content format changes & emerging tools — stay sharp, stay fast. #Marketing #DigitalTrends #B2B
Marketing Pulse Video: Weekly Digital Trends Recap
Watch the Marketing Pulse video for fast insights on the latest marketing trends, tools, and tactics — in under 5 minutes, every week.
www.b2the7.com
November 23, 2025 at 9:41 PM
Social formats are shifting FAST 📉📈
Instagram = Reels-first. TikTok = community content.
Stay relevant with this week’s trend breakdown 👇 www.b2the7.com/news-blog/ma...
#SocialMediaStrategy #ContentTrends
Top 5 Marketing Trends to Watch: Week of Nov 24, 2025 — Marketing, Digital, Social & Content Strategy | Louisville, KY
Explore the top 5 trending marketing topics for Nov 24, 2025 — from AI SEO shifts to social platform updates and creator-led content strategies.
www.b2the7.com
November 23, 2025 at 7:44 PM
SEO helps you show up in results.
GEO helps you show up in the answer.

If AI assistants are how people start their search, your content needs to be optimized for generative engines too.

Full GEO guide on the blog. www.b2the7.com/news-blog/ge...
#GEO #AIsearch
Generative Engine Optimization (GEO) Explained — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn what GEO is, how it complements SEO, and how to optimize your content for AI search engines like ChatGPT, Google SGE, and Perplexity.
www.b2the7.com
November 23, 2025 at 4:28 PM
I made a free guide:

5 Ways Small Businesses Can Boost Visibility Today

✅ Get found on Google
✅ Engage smarter on social
✅ Use micro-influencers
✅ Run a growth giveaway
✅ Create SEO blog content

📥 Grab it here → www.b2the7.com/small-busine...
#MarketingTips #SmallBiz
Free Small Business Visibility Guide – Download Now
Download our free guide “5 Ways Small Businesses Can Boost Their Online Visibility Today” — discover step by step strategies for local SEO, social growth, influencer marketing, and blog content that r...
www.b2the7.com
November 22, 2025 at 9:29 PM
Every brand has a story.

• Websites that convert
• Photography that actually feels like you
• Social media that builds trust
• Content that’s built for hyper-focused local SEO

Learn more - www.b2the7.com/marketing-su...

#localSEO #websitedesign #contentcreation #socialmedia
November 22, 2025 at 6:19 PM
Search is changing.

AI engines now surface YouTube content based on structure—not just views.

Your video strategy needs to account for:
✅ Keywords
✅ Captions
✅ Schema
✅ Topical focus

Here’s how to stay ahead → www.b2the7.com/news-blog/ai...
#YouTubeMarketing #SearchOptimization
Why AI Prefers YouTube: Optimize for Search & Visibility — Marketing, Digital, Social & Content Strategy | Louisville, KY
AI engines heavily favor YouTube videos in search results. Learn why—and how to optimize your YouTube content for better AI discovery and visibility.
www.b2the7.com
November 22, 2025 at 1:53 AM
3.
UGC > studio production in 2025.
The raw, the real, the relatable is what wins now.
📲 Are you building for authenticity? www.b2the7.com/news-blog/ma...
#UGC #BrandContent #SocialMedia
Marketing Trends for the Week of Nov 17, 2025 — Marketing, Digital, Social & Content Strategy | Louisville, KY
Explore the top marketing trends for the week of Nov 17, 2025—from AI-powered ads to evolving content, creator models, and search disruption.
www.b2the7.com
November 21, 2025 at 4:57 PM
88% of buyers trust reviews like referrals.
60%+ more engagement from micro-influencers.
Visibility isn’t optional — it’s survival.
Blog + free guide:
🔗 www.b2the7.com/news-blog/sm...
#DigitalMarketing #GrowthStrategy
5 Smart Visibility Moves for Small Businesses — Marketing, Digital, Social & Content Strategy | Louisville, KY
Discover overlooked strategies to help your small business get seen online. Boost visibility, attract leads, and stand out with these expert-backed insights.
www.b2the7.com
November 21, 2025 at 2:38 PM
📉 Traffic but no leads?
📈 Great content but no rankings?

You don’t need more content.
You need better strategy.

I wrote the guide:
👉 www.b2the7.com/news-blog/we...
#SEOTips #ContentMarketing
Website Content Strategy for SEO & Conversions — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn how to build a website content strategy that drives SEO traffic and boosts conversions. Get expert tips, SEO writing insights, and actionable advice.
www.b2the7.com
November 20, 2025 at 10:52 PM
To surface in AI Overviews: lead with a Quick Answer, use tight H2/H3s, steps, tables, and real sources.
Read the full article: www.b2the7.com/news-blog/qu...
#AIO #SEO #ContentDesign
Quality Blog Content: Win Search & AI Overviews — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn how quality blog and website content boosts awareness, rankings, and inclusion in AI Overviews—plus examples, a checklist, and B2The7’s proven playbook.
www.b2the7.com
November 20, 2025 at 8:01 PM
Influencers? Nah.
📊 Creators are full-blown businesses.
If you’re still treating them like ad space, you’re missing the point (and the ROI). www.b2the7.com/news-blog/ma...
#CreatorEconomy #InfluencerStrategy
Marketing Trends for the Week of Nov 17, 2025 — Marketing, Digital, Social & Content Strategy | Louisville, KY
Explore the top marketing trends for the week of Nov 17, 2025—from AI-powered ads to evolving content, creator models, and search disruption.
www.b2the7.com
November 20, 2025 at 7:08 PM
🔥 Want to boost your biz’s visibility without running ads?

5 Ways Small Businesses Can Boost Visibility Today

✅ Get found on Google
✅ Engage smarter on social
✅ Use micro-influencers
✅ Run a growth giveaway
✅ Create SEO blog content

📥 Grab it here → www.b2the7.com/small-busine...
#MarketingTips
Free Small Business Visibility Guide – Download Now
Download our free guide “5 Ways Small Businesses Can Boost Their Online Visibility Today” — discover step by step strategies for local SEO, social growth, influencer marketing, and blog content that r...
www.b2the7.com
November 20, 2025 at 6:03 PM
50%+ of Google searches = zero clicks.

Zero-click SEO = Visibility over vanity.

SERP snippets > CTR obsession.

Here’s how to stay relevant:
www.b2the7.com/news-blog/ze...

#SEO #SearchMarketing #ContentStrategy #ZeroClick
How to Win at Zero-Click SEO in the AI Era — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn how to optimize for zero-click search in 2025. Boost brand visibility, featured snippets & engagement in an AI-dominated SERP landscape.
www.b2the7.com
November 19, 2025 at 11:28 PM
🚨 37% of marketing spend = wasted.
Top teams fix it with a marketing audit.
✔ 95% see ROI
✔ 86% get 4x return
✔ 61% audit 2x/year
👉 www.b2the7.com/news-blog/ma...
#MarketingAudit #MarketingOps
Marketing Audit Guide: Boost ROI with This Proven Checklist — Marketing, Digital, Social & Content Strategy | Louisville, KY
Learn what a marketing audit is, why it matters, and how to execute one using a strategic, data-driven checklist for better marketing performance.
www.b2the7.com
November 19, 2025 at 10:53 PM
Most agencies talk. We deliver. The B2The7 Marketing Suite gives you execution + strategy in one: SEO, paid, social, loyalty, data. No fluff. Just growth.
👉 Learn more: www.b2the7.com/marketing-su...

#MarketingSuite #BusinessGrowth #B2The7
B2The7 Marketing Suite of Services
Explore B2The7's Marketing Suite for strategic marketing, digital solutions, social media, and professional photography tailored to grow Louisville-based brands.
www.b2the7.com
November 19, 2025 at 7:50 PM
Acquisition gets you attention. Retention + reactivation build lasting growth.

Lifecycle Marketing = Reach • Retain • Reactivate.

Full blog 👉 www.b2the7.com/news-blog/cu...

#MarketingStrategy #CustomerRetention
Lifecycle Marketing: Reach, Retain & Reactivate — Marketing, Digital, Social & Content Strategy | Louisville, KY
Master customer lifecycle marketing with data-driven strategies to reach, retain, and reactivate customers. Boost CLV and reduce churn.
www.b2the7.com
November 19, 2025 at 5:44 PM
88% of buyers trust reviews like referrals.
60%+ more engagement from micro-influencers.
Visibility isn’t optional — it’s survival.
Blog + free guide:
🔗 www.b2the7.com/news-blog/sm...
#DigitalMarketing #GrowthStrategy
5 Smart Visibility Moves for Small Businesses — Marketing, Digital, Social & Content Strategy | Louisville, KY
Discover overlooked strategies to help your small business get seen online. Boost visibility, attract leads, and stand out with these expert-backed insights.
www.b2the7.com
November 19, 2025 at 4:30 PM
SEO gets you found.
Social gets you seen.
Together, they get results.

Stop treating them like separate strategies.

Here’s how to make SEO + social work as one → www.b2the7.com/news-blog/se...
#SEO #SocialMedia #MarketingStrategy #ContentMarketing
SEO Meets Social: Build Smarter Cross-Channel Content — Marketing, Digital, Social & Content Strategy | Louisville, KY
Discover how combining SEO and social media creates a unified content strategy that boosts visibility, engagement, and cross-channel performance.
www.b2the7.com
November 18, 2025 at 6:32 PM
📦 Unboxing = low-cost, high-FOMO content.

Why it works:

Curiosity keeps people watching.

Authentic reactions build trust.

Packaging becomes part of your marketing.

📖 Read how you can use unboxings in your strategy: www.b2the7.com/news-blog/bu...

#UGC #AuthenticContent #DigitalMarketing
5 Budget Social Media Strategies for Authentic Content Marketing Success — Marketing, Digital, Social & Content Strategy | Louisville, KY
Discover 5 low-cost social media content formats that drive engagement and trust. Real-world examples from Comfrt, Jones, Jet2, and more. Perfect for marketers on a budget.
www.b2the7.com
November 18, 2025 at 5:21 PM