Lightnews — Scholar-powered news

January 8, 2026 at 6:54 PM

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New bourbon article is live 🍂

A local look at the Kentucky Bourbon Trail — facts, distilleries, and travel advice.

👉 www.b2the7.com/news-blog/ke...
#BourbonLife #Kentucky

Explore the Kentucky Bourbon Trail with top distilleries, downtown Louisville tours, expert tips, and where to stay for the best bourbon experience.

Top 5 Marketing Trends for 2026 Brands Must Know

January 8, 2026 at 1:43 PM

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@b2the7.bsky.social

Top 5 Marketing Trends: Week of Jan 5, 2026 url:https://www.b2the7.com/news-blog/marketing-trends-week-of-jan-5-2026

January 8, 2026 at 2:56 AM

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@b2the7.bsky.social

Top 5 Marketing Trends for 2026 🔥

✅ AI Search
✅ Shoppable Video
✅ Social SEO
✅ Emotional Content
✅ Community-Led Growth

Future-proof your brand → www.b2the7.com/news-blog/20...
#MarketingTrends2026

Discover the top 5 digital, social, and content trends shaping marketing in 2026. Stay ahead with actionable insights for growth, SEO, and engagement.

January 7, 2026 at 11:28 PM

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@b2the7.bsky.social

Your first 2026 marketing move?
Read these 5 trendlines before planning anything.
AI search, video commerce, retail media + more: www.b2the7.com/news-blog/ma...
#MarketingStrategy

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

Omni-Channel vs Multi-Channel: Key Marketing Differences

January 7, 2026 at 6:20 PM

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@b2the7.bsky.social

89% retention vs. 33%.
That’s the impact of omni-channel done right.
👉 Learn the difference & how to shift your strategy: www.b2the7.com/news-blog/om...
#CustomerExperience

Compare omni-channel vs multi-channel marketing with real examples, stats, and strategy tips to improve your customer journey in 2026.

January 7, 2026 at 4:11 PM

B2the7 - Photography

@b2the7.bsky.social

Marketing, Digital & Social Strategy | Louisville, KY url:https://www.b2the7.com/

January 6, 2026 at 9:29 PM

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@b2the7.bsky.social

🥃 From Louisville to Bardstown.

A breakdown of the Kentucky Bourbon Trail, with bourbon stats, distillery picks, and planning tips.

👉 www.b2the7.com/news-blog/ke...

#BourbonLife #Kentucky

Explore the Kentucky Bourbon Trail with top distilleries, downtown Louisville tours, expert tips, and where to stay for the best bourbon experience.

Short-Form Video Marketing: Tactics That Work

January 6, 2026 at 7:15 PM

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@b2the7.bsky.social

🎯 Want high-performing short-form video content?

✅ Hook viewers in 3 seconds
✅ Keep it under 60 seconds
✅ Format for vertical/mobile
✅ Prioritize authenticity
✅ Include a clear CTA

Dive into the full framework 👇
🔗 www.b2the7.com/news-blog/sh...

#ContentMarketing

Master short-form video marketing in 2025. Discover winning tactics, platform strategies, and how to turn views into funnel-driven results.

Top 5 Marketing Trends for 2026 Brands Must Know

January 6, 2026 at 3:06 PM

B2the7 - Photography

@b2the7.bsky.social

5 trends will define marketing in 2026.
AI search. Video commerce. Platform fluidity. Emotional content. Loyalty via community.

📈 Get ahead now → www.b2the7.com/news-blog/20...
#MarketingTrends2026

Discover the top 5 digital, social, and content trends shaping marketing in 2026. Stay ahead with actionable insights for growth, SEO, and engagement.

January 5, 2026 at 11:52 PM

B2the7 - Photography

@b2the7.bsky.social

Bourbon isn’t just a drink in Kentucky — it’s culture.

New guide to the Bourbon Trail is live.
👉 www.b2the7.com/news-blog/ke...
#LouisvilleBourbon #WhiskeyTravel

Explore the Kentucky Bourbon Trail with top distilleries, downtown Louisville tours, expert tips, and where to stay for the best bourbon experience.

AI in Marketing & Branding: 2026 Trends & Strategy Guide

January 5, 2026 at 9:53 PM

B2the7 - Photography

@b2the7.bsky.social

2026: The brands that win will move fast, stay human, and scale what works.
This is the strategy. Not the shortcut.
www.b2the7.com/news-blog/ai...
#FutureOfMarketing

Discover how AI is transforming branding and marketing in 2026. Explore key trends, tools, data, and strategies to future-proof your brand.

January 5, 2026 at 6:38 PM

B2the7 - Photography

@b2the7.bsky.social

TikTok is now strategy — not just social.
Video content is your checkout flow.
Want more signals for 2026?
This week’s trend brief is 🔥 www.b2the7.com/news-blog/ma...
#Marketing

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

January 5, 2026 at 4:12 PM

B2the7 - Photography

@b2the7.bsky.social

Ultimate Kentucky Bourbon Tour Guide url:https://www.b2the7.com/news-blog/kentucky-bourbon-tour-guide

January 5, 2026 at 2:49 PM

B2the7 - Photography

@b2the7.bsky.social

Search is changing.
Social is shopping.
AI is creating.
📈 Here are 5 fast-moving trends shaping Jan 2026: www.b2the7.com/news-blog/ma...
#MarTech

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

January 5, 2026 at 2:10 PM

B2the7 - Photography

@b2the7.bsky.social

The first big trend moves of 2026 are here.
✅ TikTok as a core ad channel
✅ Generative Engine Optimization (GEO)
✅ UGC & AI creator growth
Catch up on this week’s top 5 marketing shifts → www.b2the7.com/news-blog/ma...
#DigitalMarketing

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

January 5, 2026 at 1:27 AM

B2the7 - Photography

@b2the7.bsky.social

🥃 New article is live!

A local guide to the Kentucky Bourbon Trail — distilleries, bourbon facts, Louisville stops, and travel tips.

👉 Read here: www.b2the7.com/news-blog/ke...

#BourbonTrail #KentuckyBourbon #LouisvilleBourbon

Explore the Kentucky Bourbon Trail with top distilleries, downtown Louisville tours, expert tips, and where to stay for the best bourbon experience.

First-Party Data: How to Capture & Use It

January 4, 2026 at 7:34 PM

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@b2the7.bsky.social

First-party data isn’t a “nice to have.”

It’s the most valuable data you own — and the future of ethical marketing.

Start collecting it the right way: www.b2the7.com/news-blog/fi...

#firstpartydata

Learn what first-party data is, how to collect it ethically, and real ways to activate it for higher ROI in a cookieless, privacy-first marketing world.

January 4, 2026 at 6:35 PM

B2the7 - Photography

@b2the7.bsky.social

Omni-Channel vs Multi-Channel: Key Marketing Differences url:https://www.b2the7.com/news-blog/omni-vs-multi-channel-marketing

January 4, 2026 at 5:37 PM

B2the7 - Photography

@b2the7.bsky.social

AI in Marketing & Branding: 2026 Trends & Strategy Guide url:https://www.b2the7.com/news-blog/ai-marketing-branding-2026-trends-strategy

January 4, 2026 at 5:36 PM

B2the7 - Photography

@b2the7.bsky.social

The first big trend moves of 2026 are here.
✅ TikTok as a core ad channel
✅ Generative Engine Optimization (GEO)
✅ UGC & AI creator growth
Catch up on this week’s top 5 marketing shifts → www.b2the7.com/news-blog/ma...
#DigitalMarketing

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

January 4, 2026 at 4:56 PM

B2the7 - Photography

@b2the7.bsky.social

Marketing, Digital & Social Strategy | Louisville, KY url:https://www.b2the7.com/

January 4, 2026 at 4:46 PM

B2the7 - Photography

@b2the7.bsky.social

🚨 New Year, New Strategy?
Start with 5 digital trends shaping the week of Jan 5 — from Unilever’s TikTok play to AI-powered SEO (GEO) and video commerce shifts.
👉 Read now www.b2the7.com/news-blog/ma...

#MarketingStrategy

Explore the top 5 digital marketing trends for the week of Jan 5, 2026—covering TikTok strategy, AI SEO, video commerce, and more.

Why AI Prefers YouTube: Optimize for Search & Visibility

January 3, 2026 at 8:27 PM

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@b2the7.bsky.social

YouTube is dominating AI search results.

Not because of luck—but because it’s built for discoverability:
→ Clear transcripts
→ Embedded schema
→ Topic consistency
→ User engagement

Want your content seen? Start here: www.b2the7.com/news-blog/ai...
#ContentVisibility

AI engines heavily favor YouTube videos in search results. Learn why—and how to optimize your YouTube content for better AI discovery and visibility.

Immersive Marketing: The Future of Digital Experiences

January 3, 2026 at 8:09 PM

B2the7 - Photography

@b2the7.bsky.social

2026 marketing = voice search, AR try-ons & real-time personalization.

Not “clicks.”

Not static content.

Just smart, immersive experiences.

👉 www.b2the7.com/news-blog/im...

#ImmersiveMarketing #MarketingTrends

Discover how brands use AR, voice search, and personalization to create immersive digital experiences that boost engagement, loyalty, and conversions.