Alex Ryan
@alexryanreality.bsky.social
Engineering the lessons I learn into ideas you can use. Play with purpose.
Unsure about revenue?
STOP.
Do some napkin math.
Nothing is more clarifying.
“My product sells for $200.”
Ok I just need to make 50 sales.
That’s $10k/month.
And with 8 billion people in the world?
It’s easy.
You just needed a napkin to remind you.
STOP.
Do some napkin math.
Nothing is more clarifying.
“My product sells for $200.”
Ok I just need to make 50 sales.
That’s $10k/month.
And with 8 billion people in the world?
It’s easy.
You just needed a napkin to remind you.
June 20, 2025 at 7:40 AM
Unsure about revenue?
STOP.
Do some napkin math.
Nothing is more clarifying.
“My product sells for $200.”
Ok I just need to make 50 sales.
That’s $10k/month.
And with 8 billion people in the world?
It’s easy.
You just needed a napkin to remind you.
STOP.
Do some napkin math.
Nothing is more clarifying.
“My product sells for $200.”
Ok I just need to make 50 sales.
That’s $10k/month.
And with 8 billion people in the world?
It’s easy.
You just needed a napkin to remind you.
You need the 3-3-3 method.
3 habits for your body.
3 habits for your mind.
3 habits for your wallet.
Build in that order.
3 habits for your body.
3 habits for your mind.
3 habits for your wallet.
Build in that order.
June 18, 2025 at 6:50 AM
You need the 3-3-3 method.
3 habits for your body.
3 habits for your mind.
3 habits for your wallet.
Build in that order.
3 habits for your body.
3 habits for your mind.
3 habits for your wallet.
Build in that order.
Lousy marketers overcomplicate headlines.
Napoleon Hill didn’t.
‘Think and Grow Rich’ sold over 100 million copies.
Thanks to the 'Effortless Outcome' headline formula.
Napoleon Hill didn’t.
‘Think and Grow Rich’ sold over 100 million copies.
Thanks to the 'Effortless Outcome' headline formula.
June 16, 2025 at 1:26 AM
Lousy marketers overcomplicate headlines.
Napoleon Hill didn’t.
‘Think and Grow Rich’ sold over 100 million copies.
Thanks to the 'Effortless Outcome' headline formula.
Napoleon Hill didn’t.
‘Think and Grow Rich’ sold over 100 million copies.
Thanks to the 'Effortless Outcome' headline formula.
“The challenge for your everyday life is to not fall back into identification with the personal self. The matrix.”
-Eckhart Tolle
-Eckhart Tolle
June 14, 2025 at 11:20 AM
“The challenge for your everyday life is to not fall back into identification with the personal self. The matrix.”
-Eckhart Tolle
-Eckhart Tolle
The only way to analyse copy:
Put yourself in the prospects shoes and see the ad through their eyes.
Put yourself in the prospects shoes and see the ad through their eyes.
May 28, 2025 at 8:20 AM
The only way to analyse copy:
Put yourself in the prospects shoes and see the ad through their eyes.
Put yourself in the prospects shoes and see the ad through their eyes.
It’s one thing to adopt powerful philosophies,
And another to have the courage to commit to them.
And another to have the courage to commit to them.
May 27, 2025 at 8:31 AM
It’s one thing to adopt powerful philosophies,
And another to have the courage to commit to them.
And another to have the courage to commit to them.
It shocks me when miserable people have the audacity to tell you how to live your life.
The lack of self-awareness is mind-blowing.
The lack of self-awareness is mind-blowing.
May 26, 2025 at 3:38 AM
It shocks me when miserable people have the audacity to tell you how to live your life.
The lack of self-awareness is mind-blowing.
The lack of self-awareness is mind-blowing.
Don’t ask for less challenges - ask for the wisdom to handle them.
May 25, 2025 at 11:30 AM
Don’t ask for less challenges - ask for the wisdom to handle them.
This one copywriting secret saved me
•783 hours of wasted practice.
•$1000s on future courses.
•My sanity.
And no one talks about it.
I’ve studied the greatest copywriters of all time for years and it’s only been mentioned a handful of times, almost flippantly.
•783 hours of wasted practice.
•$1000s on future courses.
•My sanity.
And no one talks about it.
I’ve studied the greatest copywriters of all time for years and it’s only been mentioned a handful of times, almost flippantly.
May 24, 2025 at 3:38 AM
This one copywriting secret saved me
•783 hours of wasted practice.
•$1000s on future courses.
•My sanity.
And no one talks about it.
I’ve studied the greatest copywriters of all time for years and it’s only been mentioned a handful of times, almost flippantly.
•783 hours of wasted practice.
•$1000s on future courses.
•My sanity.
And no one talks about it.
I’ve studied the greatest copywriters of all time for years and it’s only been mentioned a handful of times, almost flippantly.
Computers used to take up rooms - now they fit in your pocket.
What do you believe will be made smaller in the future which is large now?
What do you believe will be made smaller in the future which is large now?
May 24, 2025 at 1:34 AM
Computers used to take up rooms - now they fit in your pocket.
What do you believe will be made smaller in the future which is large now?
What do you believe will be made smaller in the future which is large now?
The 4 Pillars of a fulfilling life:
Passion: What you love and enjoy.
Purpose: The meaning you give your past.
Peace: Clarity, freedom, authenticity.
Profit: Financial, time and location abundance.
Fulfilling lives aren’t found - they’re built.
Passion: What you love and enjoy.
Purpose: The meaning you give your past.
Peace: Clarity, freedom, authenticity.
Profit: Financial, time and location abundance.
Fulfilling lives aren’t found - they’re built.
May 22, 2025 at 1:06 AM
The 4 Pillars of a fulfilling life:
Passion: What you love and enjoy.
Purpose: The meaning you give your past.
Peace: Clarity, freedom, authenticity.
Profit: Financial, time and location abundance.
Fulfilling lives aren’t found - they’re built.
Passion: What you love and enjoy.
Purpose: The meaning you give your past.
Peace: Clarity, freedom, authenticity.
Profit: Financial, time and location abundance.
Fulfilling lives aren’t found - they’re built.
I wish I'd realised sooner...
A past full of pain is a past full of OPPORTUNITY.
Knowing what not to do is just as valuable as knowing what to do.
A past full of pain is a past full of OPPORTUNITY.
Knowing what not to do is just as valuable as knowing what to do.
May 21, 2025 at 9:11 AM
I wish I'd realised sooner...
A past full of pain is a past full of OPPORTUNITY.
Knowing what not to do is just as valuable as knowing what to do.
A past full of pain is a past full of OPPORTUNITY.
Knowing what not to do is just as valuable as knowing what to do.
From hospital bed in 2024 -> Iron Man in 2030.
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May 20, 2025 at 12:53 PM
From hospital bed in 2024 -> Iron Man in 2030.
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You don’t have a purpose.
You have a life.
Purpose is the meaning you give to the past.
Your past is determined by what you do TODAY.
1. Grab a pen and paper.
2. Write down what you’d love to do every day – if you had to leave the house.
3. Now brainstorm 3 ways to make money doing it.
You have a life.
Purpose is the meaning you give to the past.
Your past is determined by what you do TODAY.
1. Grab a pen and paper.
2. Write down what you’d love to do every day – if you had to leave the house.
3. Now brainstorm 3 ways to make money doing it.
May 19, 2025 at 1:27 PM
You don’t have a purpose.
You have a life.
Purpose is the meaning you give to the past.
Your past is determined by what you do TODAY.
1. Grab a pen and paper.
2. Write down what you’d love to do every day – if you had to leave the house.
3. Now brainstorm 3 ways to make money doing it.
You have a life.
Purpose is the meaning you give to the past.
Your past is determined by what you do TODAY.
1. Grab a pen and paper.
2. Write down what you’d love to do every day – if you had to leave the house.
3. Now brainstorm 3 ways to make money doing it.
If you were forced to leave the house, what would you do every day for the rest of your life?
May 18, 2025 at 2:53 PM
If you were forced to leave the house, what would you do every day for the rest of your life?
My first client’s campaign was failing.
One simple copy tweak. One psychological trigger. 5x’d response overnight.
One simple copy tweak. One psychological trigger. 5x’d response overnight.
May 18, 2025 at 1:14 PM
My first client’s campaign was failing.
One simple copy tweak. One psychological trigger. 5x’d response overnight.
One simple copy tweak. One psychological trigger. 5x’d response overnight.
What is teaching a man to fish actually worth?
I’ve calculated the answer.
You know the saying right?
“Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”
The most popular fish in the world is the Antarctic Salmon, worth $115.
I’ve calculated the answer.
You know the saying right?
“Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”
The most popular fish in the world is the Antarctic Salmon, worth $115.
May 12, 2025 at 12:16 PM
What is teaching a man to fish actually worth?
I’ve calculated the answer.
You know the saying right?
“Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”
The most popular fish in the world is the Antarctic Salmon, worth $115.
I’ve calculated the answer.
You know the saying right?
“Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”
The most popular fish in the world is the Antarctic Salmon, worth $115.
Embrace Imperfection.
Strengthen Focus.
Learn Lessons.
Build Proof.
Start Now.
Fail Fast.
Win.
Strengthen Focus.
Learn Lessons.
Build Proof.
Start Now.
Fail Fast.
Win.
May 12, 2025 at 5:46 AM
Embrace Imperfection.
Strengthen Focus.
Learn Lessons.
Build Proof.
Start Now.
Fail Fast.
Win.
Strengthen Focus.
Learn Lessons.
Build Proof.
Start Now.
Fail Fast.
Win.
Failure is only a negative exchange if you learn nothing from it.
May 10, 2025 at 12:56 PM
Failure is only a negative exchange if you learn nothing from it.
How to get whatever you want according to Jim Rohn:
ASK.
Ask and you shall receive.
1. Asking is the beginning of receiving.
2. Receiving is not the problem - asking might be.
3. Receiving is like the ocean, there’s plenty.
ASK.
Ask and you shall receive.
1. Asking is the beginning of receiving.
2. Receiving is not the problem - asking might be.
3. Receiving is like the ocean, there’s plenty.
May 4, 2025 at 8:44 PM
How to get whatever you want according to Jim Rohn:
ASK.
Ask and you shall receive.
1. Asking is the beginning of receiving.
2. Receiving is not the problem - asking might be.
3. Receiving is like the ocean, there’s plenty.
ASK.
Ask and you shall receive.
1. Asking is the beginning of receiving.
2. Receiving is not the problem - asking might be.
3. Receiving is like the ocean, there’s plenty.
The wealthier you make others the wealthier they will make you.
May 4, 2025 at 3:26 AM
The wealthier you make others the wealthier they will make you.
Most people are amateurs at their dreams.
Going Pro is a shift from wishful thinking to unapologetic success.
If winging it was a successful strategy you would already have everything you want.
Going Pro is a shift from wishful thinking to unapologetic success.
If winging it was a successful strategy you would already have everything you want.
May 1, 2025 at 8:11 AM
Most people are amateurs at their dreams.
Going Pro is a shift from wishful thinking to unapologetic success.
If winging it was a successful strategy you would already have everything you want.
Going Pro is a shift from wishful thinking to unapologetic success.
If winging it was a successful strategy you would already have everything you want.
Willingness to be embarrassed = Speed of learning
People don’t succeed because they’re incapable, but because they’re unwilling to be embarrassed.
Accept failure as the transactional cost of expertise.
People don’t succeed because they’re incapable, but because they’re unwilling to be embarrassed.
Accept failure as the transactional cost of expertise.
April 30, 2025 at 3:52 AM
Willingness to be embarrassed = Speed of learning
People don’t succeed because they’re incapable, but because they’re unwilling to be embarrassed.
Accept failure as the transactional cost of expertise.
People don’t succeed because they’re incapable, but because they’re unwilling to be embarrassed.
Accept failure as the transactional cost of expertise.
Failures say “Procrastination? I’ll work on it tomorrow.”
The successful seize the day.
Procrastination isn’t the delay of a task.
It’s the delay of trust in your ability to decide.
And with infinite options, how can you trust yourself to choose?
How do we stop procrastinating?
The successful seize the day.
Procrastination isn’t the delay of a task.
It’s the delay of trust in your ability to decide.
And with infinite options, how can you trust yourself to choose?
How do we stop procrastinating?
April 28, 2025 at 9:35 AM
Failures say “Procrastination? I’ll work on it tomorrow.”
The successful seize the day.
Procrastination isn’t the delay of a task.
It’s the delay of trust in your ability to decide.
And with infinite options, how can you trust yourself to choose?
How do we stop procrastinating?
The successful seize the day.
Procrastination isn’t the delay of a task.
It’s the delay of trust in your ability to decide.
And with infinite options, how can you trust yourself to choose?
How do we stop procrastinating?
You know you’ve tapped into a cool frequency when you’d rather work than sleep.
April 27, 2025 at 11:51 AM
You know you’ve tapped into a cool frequency when you’d rather work than sleep.