Your Go-To Marketing Nerds 🤓
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upsweptcreative.bsky.social
Your Go-To Marketing Nerds 🤓
@upsweptcreative.bsky.social
🤝 Community Over Competition
✍️ Website Design & Development
🍩 Social Media & Online Marketing
P.S. We 😻 Your Pets

401 NE 19th Ave. Suite 200, Portland, Oregon 97232
www.upsweptcreative.com/instagram
If you find yourself with some free time on this MLK day, we encourage y’all to use some of your time to give back to BIPOC communities.
January 18, 2026 at 4:02 PM
Whether you’re building strategy or just choosing a social media platform, demographics aren't the guiding light they used to be.

Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: https://www.theradicalmarketer.com/#/portal/
January 16, 2026 at 11:18 PM
Hey, there! I'm Kaïa – your Social Media + Content Savant.
January 16, 2026 at 6:02 PM
When you’re running a business or organization, online marketing often ends up being an afterthought… and we’ve all got one – or several – toxic traits when it comes to how we promote ourselves! I definitely called myself out with slide #4 😉

#ToxicTrait
January 15, 2026 at 6:02 PM
LinkedIn’s algorithm is known for de-prioritizing posts that contain external links… but what do the effects of that actually look like?

More here: https://www.theradicalmarketer.com/linkedin-doesnt-want-your-external-links/
January 13, 2026 at 3:53 PM
Is storytelling the secret sauce to fix your online marketing in 2026? Yes, actually! But probably not for the reasons you think.

In these past few weeks, how many times have you seen someone claim, "2026 will be the year of the storyteller?" You almost certainly did NOT hear it here first. 😉
January 13, 2026 at 3:30 PM
I’ll admit it: I’m not big on new year’s resolutions. Still, whether or not I’m feeling the “New Year New You” energy, I know I DON’T want to keep having the same old problems.

#NewYearNewYou
#RealisticGoals
January 12, 2026 at 10:31 PM
With all the social media platform changes as of late, you may be wondering what to do next. This is a GREAT time to re-evaluate your online presence--both for your business’ sake, and for the sake of your emotional energy.

#MarketingAudit
#ProtectYourPeace
January 10, 2026 at 3:01 AM
We've been saying it for a while now... you don't HAVE to be on social media.

Join me and @oprib.bsky.social as we talk about how to exist more ethically on social.

The webinar is free for ORPIB Members and $5 for non-members.

Tap the link to sign up!

www.orpib.com/upcoming-eve...
January 9, 2026 at 7:04 PM
LinkedIn’s algorithm is known for de-prioritizing posts that contain external links… but what do the effects of that actually look like?

Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: https://www.theradicalmarketer.com/#/portal/
January 9, 2026 at 6:43 PM
…and it’s all the fault of AI search summaries. Here’s why NOT to panic, and what you can do to cover your butts.

More here: https://www.theradicalmarketer.com/organic-website-click-throughs-dropping/
January 6, 2026 at 3:37 PM
…and it’s all the fault of AI search summaries. Here’s why NOT to panic, and what you can do to cover your butts.

Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: https://www.theradicalmarketer.com/#/portal/
January 6, 2026 at 12:27 AM
…and it’s all the fault of AI search summaries. Here’s why NOT to panic, and what you can do to cover your butts.

Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: https://www.theradicalmarketer.com/#/portal/
January 5, 2026 at 10:52 PM
We recently looked through a social media report from Metricool that reviewed 39 million successful pieces of content for common threads.

#SocialMediaMarketingTips
#DataReport
January 5, 2026 at 10:31 PM
2025 was an especially difficult year for our Indigenous communities. With that in mind, we've selected Future Generations Collaborative to be our Q1 benefit org.

#PortlandOregon
January 2, 2026 at 6:01 PM
Are the open rates slowly dropping on your marketing emails? It might not be an accident: AI could be preventing folks from opening the newsletter you're so excited for folks to read.

#EmailMarketingTips
#PDXSmallBusiness
January 1, 2026 at 6:01 PM
Is your business considering making the leap to Threads? It could be worth your time – if your audience is there and your content is the right fit.

#PDXSmallBusiness
December 30, 2025 at 4:30 PM
Lately, I've been juggling work, the holidays, and preschool inservice days. So it's a sure thing that I'll be reveling in cozy vibes supplemented with snacks made of cheese this week. 🧀 That’s the only “hustle” I’m interested in!
December 29, 2025 at 10:31 PM
We've talked before about how AI assisted search is resulting in fewer click-throughs to websites. More and more folks are doing the easy thing and relying on the information – accurate or not – that AI spits out to them.

#AISearch
#WebsiteTraffic
December 27, 2025 at 3:01 AM
With the recent surprise pause of SNAP benefits, we knew we wanted to help. We also wanted to go beyond just making donations. So, the Upswept team came together to put in some sweat equity and support mutual aid with a sandwich brigade. 🥪

#UpsweptCreative
December 24, 2025 at 6:30 PM
Is storytelling the secret sauce to fix your online marketing in 2026? Yes, actually! But probably not for the reasons you think.

More here: https://www.theradicalmarketer.com/is-2026-is-the-year-of-the-storyteller/
December 23, 2025 at 4:32 PM
A lot of y’all may not know about the importance of formatting your headings on your website to make them searchable by Google.

And an added bonus – by being intentional with how you format your headings, you’re also improving your website's accessibility.

#SearchEngineOptimization
December 23, 2025 at 4:04 PM
Some lucky human just downloaded the Simplify + Sell Website Planner! Need help wrapping your brain around your next website? Get your free planner: https://www.upsweptcreative.com/get-our-website-planner/
December 22, 2025 at 5:22 PM
Y'all, what’s your most “unpopular opinion” when it comes to social media marketing?

#MarketingAgency
December 21, 2025 at 10:31 PM
2025 is coming to a close, and it’s been, well, A LOT. Still, there’s been good mixed in with the chaos, so we’re sharing a few facts and figures from our year. *Note: we may have inflated some of these figures for maximum humor.

#SpotifyWrapped
#PDXSmallBusiness
December 20, 2025 at 3:02 AM