Tom Lay
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thatcharityman.bsky.social
Tom Lay
@thatcharityman.bsky.social
Hi 👋🏻 I’m Tom and I work at Cancer Research UK as the Head of Talent & Influencers. Also a Trustee at St. Catherine’s Hospice. (all views my own)
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I’m thrilled to announce that starting in January, I will be the new Head of Talent and Influencers at @cancerresearchuk.org.

With a decade of experience in relationship management across the sector, I am eager to lead the team in fostering strong, lasting partnerships with talent & influencers.
Influencer partnerships in charities: 10% strategy, 90% chasing people who don’t reply to emails.
a cartoon character with braces on her teeth is pointing
ALT: a cartoon character with braces on her teeth is pointing
media.tenor.com
August 18, 2025 at 8:20 PM
Great to see so many famous faces supporting our call for real change for people affected by cancer in the upcoming national cancer plan for England. #turningpointforcancer
@peterstefanovic.bsky.social, @carolvorders.bsky.social and 24 other public figures have put their names to our open letter to @rthonwesstreeting.bsky.social, urging him to make the upcoming National Cancer Plan for England a #TurningPointForCancer. Sign the open letter here: cruk.ink/4fHgR6c
August 18, 2025 at 8:28 AM
The best charity-talent partnerships aren’t just about reach — they’re about real connection

When someone truly believes in the cause, their audience feels it too.

Authenticity is the real influence ✨
#PurposeLed #InfluencerImpact
May 14, 2025 at 8:55 PM
Incredible - Zelenskyy will go down as one of the strongest leaders in living history.
April 26, 2025 at 10:13 AM
The harsh reality I have to live with is that my dad might still be alive if he had visited the doctor sooner.

It’s been 8 years since he died from bowel cancer at just 46.

If you notice changes in your bowel habits or blood in your stool, please see a doctor. I wish my dad had. 💔 #bowelcancer
April 2, 2025 at 6:58 PM
Fantastic event today; Turn the Tables in aid of @cancerresearchuk.org - special thanks to @vicderbyshire.bsky.social, @krishgm.bsky.social, @pritipatelmp.bsky.social and David Lammy. 💙
March 3, 2025 at 8:11 PM
Great to meet you today @peterstefanovic.bsky.social - thank you for support!
March 3, 2025 at 4:01 PM
World Cancer Day 2025. 🤩

I had the privilege of spending the evening with some of the most inspiring scientists, supporters, and staff in the historic setting of the UK House of Lords.

I can't quite believe that this is actually my ‘job’.
February 5, 2025 at 9:12 PM
As I prepare to move into the Head of Talent and Influencers, I want to connect/follow talent managers, agents, industry experts, and people working in a similar field. Recommendations welcome, please 🙏
January 8, 2025 at 6:54 PM
Reposted by Tom Lay
Our 2024 Wrapped! 🧪

- £173m awarded to our Cambridge Institute, @cruk-ci.bsky.social
- £58.7m to train clinician scientists
- 120,000+ people being recruited for the capsule sponge screening trial
- 3 cancer prevention vaccine projects

Read more about our progress this year 👇 cruk.ink/4iLz3ws
Getting ahead of cancer: our 2024 research highlights - Cancer Research UK - Cancer News
To end the year, we want to highlight some of our biggest stories of 2024, including big advances in prevention, diagnosis, and treatment.
cruk.ink
December 19, 2024 at 10:01 AM
Had a great evening last night at the Emeralds & Ivy ball put on by the fabulous Ronan Keating & Storm Keating in the spectacular surroundings of Raffles London. Raising money for @cancerresearchuk.org 💙
December 15, 2024 at 11:20 AM
@carolinefiennes.bsky.social would be great to be added to your starter pack please
December 9, 2024 at 1:41 PM
I’m thrilled to announce that starting in January, I will be the new Head of Talent and Influencers at @cancerresearchuk.org.

With a decade of experience in relationship management across the sector, I am eager to lead the team in fostering strong, lasting partnerships with talent & influencers.
December 5, 2024 at 8:19 PM
This is a significant moment with the #AssistedDying bill being passed. This is just the start of the conversation, with so much to figure out. I hope they bring in the Hospice sector early to consider the impact and viable options.
November 29, 2024 at 2:45 PM
It is excellent to hear @jonsopel1.bsky.social discuss the importance of palliative care and highlight the great work @hospiceuk.bsky.social does.
“I can’t think of a single piece of legislation where people are genuinely as conflicted and unclear about where they stand on it.”

Emily, Jon and Lewis discuss the assisted dying bill - and where they stand on it.
Assisted dying bill: ‘If I need this in the future, will it be too late?’
MPs will vote on whether or not to back the assisted dying bill on 29 November. But what is in the bill, and why is it splitting opinion?
articles.globalplayer.com
November 27, 2024 at 8:48 PM
This blog offers valuable insights for anyone new to Bluesky. It's filled with helpful information, and I look forward to trying out some of those top tips.
November 27, 2024 at 3:59 PM
When the legendary @pauldegregorio.bsky.social tells you it's time to go, it's time to go. Bye, #X.

I'm all yours, @bsky.app.
November 27, 2024 at 12:27 PM
Is anyone else still actively using 'X' but feeling uneasy about whether it's finally time to abandon ship for good?
a man in a suit and tie holds his hand to his head and says what am i gonna do
ALT: a man in a suit and tie holds his hand to his head and says what am i gonna do
media.tenor.com
November 27, 2024 at 9:38 AM
Great to connect @patriciabrayden.bsky.social - hope the Portuguese speaking lessons are going well!
November 27, 2024 at 9:16 AM
Reposted by Tom Lay
Excellent and considered debate at 2nd Reading of the Tobacco & Vapes Bill

MP voting: 415 Ayes; 47 Noes

A significant step forward towards a #SmokefreeUK
November 26, 2024 at 7:24 PM
Concerns about NI increases are troubling many charities, and it seems there is little willingness from the government to exclude them from the increase.
After the budget, more than 7,300 charities signed our letter with @acevo.bsky.social to the Chancellor.

Today, we received a reply. Our full statement in response, and the letter, is available online now 👇🏻

www.ncvo.org.uk/news-and-ins...
Chancellor responds to our open letter on the impact of increased employer National Insurance Contributions for charities
www.ncvo.org.uk
November 26, 2024 at 9:48 PM
I am so honoured to be a trustee for my local hospice.

Hospices face uncertain futures due to rising costs & inadequate funding.

However, I’m inspired by the executive team's resolve & the dedication of our staff, donors, & volunteers.

Hospices are extraordinary places that must be protected.
November 26, 2024 at 9:08 PM
Give @katharinesj.bsky.social a follow ⬇️
@gemabbott.bsky.social hi Gemma - as a newbie here I’m struggling to connect to charity folks so thank you for your starter packs. Would love to be added ❤️
November 25, 2024 at 10:30 AM
EAT THE FROG. 🐸

If you, like me, have tasks on your to-do list that keep getting postponed, it’s time to stop making excuses and tackle them head-on. Today, I’m committing to "eating the frog"—will you join me?
November 25, 2024 at 10:27 AM
A new starter pack showcasing the charity people I find most interesting and who are working to make the world a better place

Give them a follow ⏬
go.bsky.app/GkpSfuL
November 24, 2024 at 3:54 PM