Talk Commerce Weekly Podcast
@talkcommerce.bsky.social
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https://tlk.fm
https://tlk.fm
Content Cucumber and Vera Content see the same trend: keep humans in the content loop. Shaheen Samavati explains that AI speeds up production, but brand differentiation only happens when humans guide strategy and refine outputs. Quality still requires time.
Content Cucumber and Vera Content see the same trend: keep humans in the content loop. Shaheen Samavati explains that AI speeds up production, but brand differentiation only happens when humans guide strategy and refine outputs. Quality still requires time.
Content Cucumber and Vera Content see the same trend: keep humans in the content loop. Shaheen Samavati explains that AI speeds up production, but brand differentiation only happens when humans guide strategy and refine outputs. Quality still requires time.
tlk.fm
November 5, 2025 at 5:34 PM
Content Cucumber and Vera Content see the same trend: keep humans in the content loop. Shaheen Samavati explains that AI speeds up production, but brand differentiation only happens when humans guide strategy and refine outputs. Quality still requires time.
When Elina's bottles leaked and got 1-star reviews, she shared it with her email list, offered replacements, and asked for honest feedback. Result? Flood of 5-star reviews. Transparency beats perfection every time. #customerservice #DoodleLife #DoodleLove #PetParenting #DogGrooming #PetCare
Building a Doodle Empire Through Community-Driven Product Development
Elina Panteleyeva built Dood Woof through community engagement, organic marketing, and customer-driven ecommerce development strategies.
talk-commerce.com
October 30, 2025 at 2:14 PM
When Elina's bottles leaked and got 1-star reviews, she shared it with her email list, offered replacements, and asked for honest feedback. Result? Flood of 5-star reviews. Transparency beats perfection every time. #customerservice #DoodleLife #DoodleLove #PetParenting #DogGrooming #PetCare
Elina built Dood Woof from zero budget to #1 Amazon release by building community first. She spent 6 months connecting with doodle owners before launching her detangler spray. The lesson? Listen to customers, solve real problems. #ecommerce #communitybuilding #DoodleLife #DoodleLove #DogGrooming
Building a Doodle Empire Through Community-Driven Product Development
Elina Panteleyeva built Dood Woof through community engagement, organic marketing, and customer-driven ecommerce development strategies.
talk-commerce.com
October 23, 2025 at 2:14 PM
Elina built Dood Woof from zero budget to #1 Amazon release by building community first. She spent 6 months connecting with doodle owners before launching her detangler spray. The lesson? Listen to customers, solve real problems. #ecommerce #communitybuilding #DoodleLife #DoodleLove #DogGrooming
Your next marketing dollar should go where it creates incremental impact, not where dashboard ROAS looks prettiest. Incremental ROAS shows actual additional revenue vs last-click attribution. #MarketingMeasurement, #MarketingROI, #PerformanceMarketing, #DigitalMarketing, #MarketingStrategy
Marketing Measurement Strategies That Actually Drive ROI with Mallory Wilberding
Learn advanced marketing measurement strategies beyond ROAS with FusePoint's Mallory Wilberding on Talk Commerce podcast.
talk-commerce.com
October 22, 2025 at 1:09 PM
Your next marketing dollar should go where it creates incremental impact, not where dashboard ROAS looks prettiest. Incremental ROAS shows actual additional revenue vs last-click attribution. #MarketingMeasurement, #MarketingROI, #PerformanceMarketing, #DigitalMarketing, #MarketingStrategy
HILOS's software lets designers go from sketches to production-ready 3D files without CAD knowledge. This launch will enable brands to experiment with structure, fit, and materials before production, cutting costs dramatically. #AIDesign #ShoeDesign #TechInnovation #HILOS #MadeInOldTown #3dprinting
3D Printing Technology Is Transforming the Future of Footwear Manufacturing
Elias Stahl and HILOS are revolutionizing shoe manufacturing with 3D printing technology and AI-powered design tools.
talk-commerce.com
October 16, 2025 at 4:09 PM
HILOS's software lets designers go from sketches to production-ready 3D files without CAD knowledge. This launch will enable brands to experiment with structure, fit, and materials before production, cutting costs dramatically. #AIDesign #ShoeDesign #TechInnovation #HILOS #MadeInOldTown #3dprinting
Platform ROAS looks great on dashboards but doesn't show true P&L impact. Mallory Wilberding from FusePoint explains why brands need measurement that ties to actual business outcomes, not vanity metrics. #MarketingMeasurement, #MarketingROI, #DigitalMarketing, #MarketingStrategy
Marketing Measurement Strategies That Actually Drive ROI with Mallory Wilberding
Learn advanced marketing measurement strategies beyond ROAS with FusePoint's Mallory Wilberding on Talk Commerce podcast.
talk-commerce.com
October 15, 2025 at 1:09 PM
Platform ROAS looks great on dashboards but doesn't show true P&L impact. Mallory Wilberding from FusePoint explains why brands need measurement that ties to actual business outcomes, not vanity metrics. #MarketingMeasurement, #MarketingROI, #DigitalMarketing, #MarketingStrategy
The craft beer revolution is coming to footwear. Just like home brewing exploded after Carter legalized it, HILOS is democratizing shoe design. "Let's allow anyone to be a product designer," - CEO Elias Stahl. Are we about to see a craft shoe explosion? #FootwearRevolution #ProductDesign #HILOS
October 14, 2025 at 2:21 PM
The craft beer revolution is coming to footwear. Just like home brewing exploded after Carter legalized it, HILOS is democratizing shoe design. "Let's allow anyone to be a product designer," - CEO Elias Stahl. Are we about to see a craft shoe explosion? #FootwearRevolution #ProductDesign #HILOS
Revolutionary footwear manufacturing is happening right here in America. Elias Stahl, CEO of HILOS, is transforming how shoes are made with 3D printing technology that cuts waste and brings production closer to home. #3DPrinting #SustainableManufacturing #MadeInUSA #HILOS #MadeInOldTown
3D Printing Technology Is Transforming the Future of Footwear Manufacturing
Elias Stahl and HILOS are revolutionizing shoe manufacturing with 3D printing technology and AI-powered design tools.
talk-commerce.com
October 9, 2025 at 4:09 PM
Revolutionary footwear manufacturing is happening right here in America. Elias Stahl, CEO of HILOS, is transforming how shoes are made with 3D printing technology that cuts waste and brings production closer to home. #3DPrinting #SustainableManufacturing #MadeInUSA #HILOS #MadeInOldTown
Consumer AI trust gap: We'll ask ChatGPT to write emails but won't let it spend our money. Martin Balaam predicts this changes with $5 toothpaste purchases - "Just order my usual from Amazon." #SupplyChain, #TradePolicy, #BusinessStrategy, #RiskManagement, #DataAnalytics
Product Information Management Evolution in the Age of Agentic Commerce with Pimberly's Martin Balaam
PIM systems are evolving for AI-driven commerce with Pimberly CEO Martin Balaam. B2B automation, data strategies, and agentic purchasing.
talk-commerce.com
October 8, 2025 at 4:09 PM
Consumer AI trust gap: We'll ask ChatGPT to write emails but won't let it spend our money. Martin Balaam predicts this changes with $5 toothpaste purchases - "Just order my usual from Amazon." #SupplyChain, #TradePolicy, #BusinessStrategy, #RiskManagement, #DataAnalytics
Firmly's CRO dropped truth bombs at Shop Talk Chicago - your brand website isn't disappearing. Consumer behavior drives tech adoption, not the other way around. Different shopping journeys need different AI approaches. #BrandExperience, #ShopTalk, #AIImplementation, #CommerceStrategy
Agentic Commerce Transforms Shopping While Preserving Brand Identity with Scott Hendrickson
Agentic commerce will transform shopping while preserving brand identity. Scott Hendrickson from Firmly shares insights on consumer journeys
talk-commerce.com
October 3, 2025 at 2:14 PM
Firmly's CRO dropped truth bombs at Shop Talk Chicago - your brand website isn't disappearing. Consumer behavior drives tech adoption, not the other way around. Different shopping journeys need different AI approaches. #BrandExperience, #ShopTalk, #AIImplementation, #CommerceStrategy
Visa's VAMP program changes everything for merchants. They're consolidating fraud and dispute programs into one 1.5% threshold. This fundamental shift in compliance starts 2026. Are you ready? #VAMPProgram, #VisaUpdates, #FraudPrevention, #PaymentCompliance, #MerchantUpdates
Visa's VAMP program changes everything for merchants. They're consolidating fraud and dispute programs into one 1.5% threshold. This fundamental shift in compliance starts 2026. Are you ready? #VAMPProgram, #VisaUpdates, #FraudPrevention, #PaymentCompliance, #MerchantUpdates
Visa's VAMP program changes everything for merchants. They're consolidating fraud and dispute programs into one 1.5% threshold. This fundamental shift in compliance starts 2026. Are you ready? #VAMPProgram, #VisaUpdates, #FraudPrevention, #PaymentCompliance, #MerchantUpdates
talk-commerce.com
October 2, 2025 at 4:45 PM
Visa's VAMP program changes everything for merchants. They're consolidating fraud and dispute programs into one 1.5% threshold. This fundamental shift in compliance starts 2026. Are you ready? #VAMPProgram, #VisaUpdates, #FraudPrevention, #PaymentCompliance, #MerchantUpdates
B2B companies are already deploying AI purchasing systems because when machinery breaks, you need exact parts NOW. This precision focus makes B2B perfect for agentic commerce. #AgenticCommerce, #B2BAutomation, #ProductData, #ArtificialIntelligence, #PIMSystems #Pimberly
Product Information Management Evolution in the Age of Agentic Commerce with Pimberly's Martin Balaam
PIM systems are evolving for AI-driven commerce with Pimberly CEO Martin Balaam. B2B automation, data strategies, and agentic purchasing.
talk-commerce.com
October 1, 2025 at 4:09 PM
B2B companies are already deploying AI purchasing systems because when machinery breaks, you need exact parts NOW. This precision focus makes B2B perfect for agentic commerce. #AgenticCommerce, #B2BAutomation, #ProductData, #ArtificialIntelligence, #PIMSystems #Pimberly
Scott Hendrickson from Firmly just crushed the agentic commerce hype on Talk Commerce. Reality check: AI agents work great for repeat orders but you still need to see that birthday gift before buying it. #AgenticCommerce, #AICommerce, #TalkCommerce, #EcommerceTech, #RetailReality #Shoptalk
Agentic Commerce Transforms Shopping While Preserving Brand Identity with Scott Hendrickson
Agentic commerce will transform shopping while preserving brand identity. Scott Hendrickson from Firmly shares insights on consumer journeys
talk-commerce.com
September 26, 2025 at 2:14 PM
Scott Hendrickson from Firmly just crushed the agentic commerce hype on Talk Commerce. Reality check: AI agents work great for repeat orders but you still need to see that birthday gift before buying it. #AgenticCommerce, #AICommerce, #TalkCommerce, #EcommerceTech, #RetailReality #Shoptalk
Tim Tynan from Chargeback Gurus revealed that "every chargeback tells a story." Stop seeing disputes as errors and start investigating the causes. Each chargeback provides valuable data about your processes. #ChargebackManagement, #EcommerceInsights, #PaymentProcessing, #MerchantServices
Tim Tynan Reveals How Every Chargeback Tells a Story and chargeback management Best Practices
Chargeback Gurus CEO Tim Tynan shares insights on dispute resolution, Visa's VAMP program changes, and AI's role in chargeback management
talk-commerce.com
September 25, 2025 at 4:44 PM
Tim Tynan from Chargeback Gurus revealed that "every chargeback tells a story." Stop seeing disputes as errors and start investigating the causes. Each chargeback provides valuable data about your processes. #ChargebackManagement, #EcommerceInsights, #PaymentProcessing, #MerchantServices
Smart consumers spot fake interactions instantly. We had a client whose chatbot talked about football ALL WEEKEND, racking up huge SMS bills! Always provide an escape route to real humans. #CustomerExperience, #ChatbotStrategy, #AIImplementation, #CustomerService, #BrandReputation
Why ChatGPT Can't Tell Your Brand's Real Story About Authentic Marketing with AI Integration
AI tools like ChatGPT can't replace authentic human connections in marketing. How to balance AI efficiency with genuine brand storytelling
talk-commerce.com
September 18, 2025 at 4:34 PM
Smart consumers spot fake interactions instantly. We had a client whose chatbot talked about football ALL WEEKEND, racking up huge SMS bills! Always provide an escape route to real humans. #CustomerExperience, #ChatbotStrategy, #AIImplementation, #CustomerService, #BrandReputation
ChatGPT is a really polite, bad mind reader. It can't share your startup struggles or your grandfather's story that inspired your product. Those raw, authentic moments make customers choose YOU over competitors. #AIMarketing, #ContentStrategy, #BrandStorytelling, #AuthenticBranding, #HumanFirst
Why ChatGPT Can't Tell Your Brand's Real Story About Authentic Marketing with AI Integration
AI tools like ChatGPT can't replace authentic human connections in marketing. How to balance AI efficiency with genuine brand storytelling
talk-commerce.com
September 11, 2025 at 4:34 PM
ChatGPT is a really polite, bad mind reader. It can't share your startup struggles or your grandfather's story that inspired your product. Those raw, authentic moments make customers choose YOU over competitors. #AIMarketing, #ContentStrategy, #BrandStorytelling, #AuthenticBranding, #HumanFirst
AI should eliminate mundane tasks that suck creativity out of your team not replace humans entirely says SeedX CEO Jacqueline Basulto. Use AI to find data instantly then apply human strategy. #artificialintelligence, #marketingtech, #futureofwork, #productivity, #businessautomation
SeedX CEO Jacqueline Basulto Transformed Growth Marketing Through Human-Centered AI Integration
SeedX CEO Jacqueline Basulto shares her journey building a growth marketing agency, insights on AI integration, and e-commerce strategies.
talk-commerce.com
September 10, 2025 at 4:44 PM
AI should eliminate mundane tasks that suck creativity out of your team not replace humans entirely says SeedX CEO Jacqueline Basulto. Use AI to find data instantly then apply human strategy. #artificialintelligence, #marketingtech, #futureofwork, #productivity, #businessautomation
"Space in your package" emails generate $1,000+ daily. Psychology beats pushy sales every time. Frame upsells as helpful suggestions, not desperate pitches. #emailmarketing, #psychology, #upselling, #ecommerce, #conversionoptimization
Hamish McKay Transforms E-commerce Customer Service Through Revolutionary Order Editing Platform
Hamish McKay built Order Editing into a thriving software startup serving major e-commerce brands through smart customer service automation.
talk-commerce.com
September 4, 2025 at 3:14 PM
"Space in your package" emails generate $1,000+ daily. Psychology beats pushy sales every time. Frame upsells as helpful suggestions, not desperate pitches. #emailmarketing, #psychology, #upselling, #ecommerce, #conversionoptimization
Ready for a HubSpot audit? Content Basis identifies what's working, what's not, and how to fix it. From contact cleanup to workflow rebuilds, we deliver clear roadmaps for success. Get started now!
September 4, 2025 at 2:45 PM
Ready for a HubSpot audit? Content Basis identifies what's working, what's not, and how to fix it. From contact cleanup to workflow rebuilds, we deliver clear roadmaps for success. Get started now!
Most e-commerce companies look at Facebook ads in one place Google Analytics in another but never connect them to actual revenue. You need to see how customer acquisition costs relate to operating expenses as one system. #ecommerce, #marketingROI, #businessmetrics, #digitalmarketing, #profitability
SeedX CEO Jacqueline Basulto Transformed Growth Marketing Through Human-Centered AI Integration
SeedX CEO Jacqueline Basulto shares her journey building a growth marketing agency, insights on AI integration, and e-commerce strategies.
talk-commerce.com
September 3, 2025 at 4:44 PM
Most e-commerce companies look at Facebook ads in one place Google Analytics in another but never connect them to actual revenue. You need to see how customer acquisition costs relate to operating expenses as one system. #ecommerce, #marketingROI, #businessmetrics, #digitalmarketing, #profitability
Customer service tickets: 2,000 to 14 per month. Order Editing lets customers change their own orders in 15 minutes. Simple automation, massive impact. Sometimes the best solutions hide in plain sight. #customerservice, #ecommerce, #automation, #shopify, #efficiency
Hamish McKay Transforms E-commerce Customer Service Through Revolutionary Order Editing Platform
Hamish McKay built Order Editing into a thriving software startup serving major e-commerce brands through smart customer service automation.
talk-commerce.com
August 28, 2025 at 3:14 PM
Customer service tickets: 2,000 to 14 per month. Order Editing lets customers change their own orders in 15 minutes. Simple automation, massive impact. Sometimes the best solutions hide in plain sight. #customerservice, #ecommerce, #automation, #shopify, #efficiency
Transform your HubSpot experience with Content Basis! Our expert team specializes in Marketing Hub, Sales Hub, and Service Hub optimization. Stop scratching the surface - unlock your CRM's true potential today.
August 28, 2025 at 2:45 PM
Transform your HubSpot experience with Content Basis! Our expert team specializes in Marketing Hub, Sales Hub, and Service Hub optimization. Stop scratching the surface - unlock your CRM's true potential today.
"Humans in the loop" means people touch, read, and affirm content is what other humans want to read.
Your competitors can generate AI content too. The differentiator? Human oversight ensures your content resonates with real people, not just algorithms.
Your competitors can generate AI content too. The differentiator? Human oversight ensures your content resonates with real people, not just algorithms.
August 27, 2025 at 2:15 PM
"Humans in the loop" means people touch, read, and affirm content is what other humans want to read.
Your competitors can generate AI content too. The differentiator? Human oversight ensures your content resonates with real people, not just algorithms.
Your competitors can generate AI content too. The differentiator? Human oversight ensures your content resonates with real people, not just algorithms.
Platform mastery beats spreading thin across marketplaces. Will Haire's advice: focus on one platform until you hit predictable results, then expand. Brands scaling to 7 figures do focused execution first. #PlatformMastery, #EcommerceStrategy, #BusinessGrowth, #MarketplaceScaling, #FocusedExecution
Prime Day Strategy and the Evolution of Amazon Advertising: Insights from Will Haire
Prime Day strategies, Amazon advertising tips, and marketplace insights from Will Haire. Scaling on Amazon, Walmart & Target.
talk-commerce.com
August 21, 2025 at 3:14 PM
Platform mastery beats spreading thin across marketplaces. Will Haire's advice: focus on one platform until you hit predictable results, then expand. Brands scaling to 7 figures do focused execution first. #PlatformMastery, #EcommerceStrategy, #BusinessGrowth, #MarketplaceScaling, #FocusedExecution
Content Basis offers comprehensive HubSpot services as your trusted partner. Whether you need campaign help, automation setup, or strategic reviews, we've got you covered. Let's maximize your ROI together.
August 21, 2025 at 2:45 PM
Content Basis offers comprehensive HubSpot services as your trusted partner. Whether you need campaign help, automation setup, or strategic reviews, we've got you covered. Let's maximize your ROI together.