Sharon O'Dea
@sharonodea.com
Consulting, writing and speaking on comms, collaboration & future of work. Cofounder Lithos Partners, DWXS and 300 Seconds. Gym bore. Takes too many photos of Amsterdam.
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Sharon O'Dea
@sharonodea.com
· 23d
Digital Communications at Work
Deliver lasting employee impact by creating an effective digital communications ecosystem that meets organizational and employee needs.
www.koganpage.com
Mine and @digitaljonathan.bsky.social's book has been submitted to the publisher.
It's out in July but now it's on pre-order, so it's all starting to feel real now. Eek!
www.koganpage.com/marketing-co...
It's out in July but now it's on pre-order, so it's all starting to feel real now. Eek!
www.koganpage.com/marketing-co...
Is this a secondary effect of social media? TikTok shows young women spending hundreds on skincare alone and doing elaborate makeup routines for an average day at work. In my camera-free 20s it was acceptable to look like shit at work, cos we all smoked, drank and used only one kind of moisturiser.
February 10, 2026 at 9:23 AM
Is this a secondary effect of social media? TikTok shows young women spending hundreds on skincare alone and doing elaborate makeup routines for an average day at work. In my camera-free 20s it was acceptable to look like shit at work, cos we all smoked, drank and used only one kind of moisturiser.
The alternative is rolling the dice on Rayner, Lammy, Streeting - every one of which is going to be less popular
February 9, 2026 at 6:07 PM
The alternative is rolling the dice on Rayner, Lammy, Streeting - every one of which is going to be less popular
Switching leader now - especially to someone the public either don’t know or don’t like (and any candidate is either one or the other) will only position Labour to be every bit as chaotic as the government they replaced. Is Keir popular? No. Will any replacement be more so? Also no.
February 9, 2026 at 6:05 PM
Switching leader now - especially to someone the public either don’t know or don’t like (and any candidate is either one or the other) will only position Labour to be every bit as chaotic as the government they replaced. Is Keir popular? No. Will any replacement be more so? Also no.
Problem is, literally any other candidate will be every bit as unpopular within weeks, but with the added disadvantage of lacking an electoral mandate. Honestly, the only route to winning in 28/29 is cracking on and actually delivering something rather than indulging in the psychodrama.
February 9, 2026 at 5:52 PM
Problem is, literally any other candidate will be every bit as unpopular within weeks, but with the added disadvantage of lacking an electoral mandate. Honestly, the only route to winning in 28/29 is cracking on and actually delivering something rather than indulging in the psychodrama.
As @radiobeartime.com said too, there’s a failure across the board to be honest about trade-offs (most particularly by the electorate, who punish any party that admits things cost money)
February 9, 2026 at 4:05 PM
As @radiobeartime.com said too, there’s a failure across the board to be honest about trade-offs (most particularly by the electorate, who punish any party that admits things cost money)
After a decade of stable government the Netherlands (where I live) is now copying the pattern, only with long periods of not having a government at all in-between
February 9, 2026 at 3:51 PM
After a decade of stable government the Netherlands (where I live) is now copying the pattern, only with long periods of not having a government at all in-between
This is PRECISELY it. The country demands change, but only change that has negative consequences for other people, rather than even minor personal cost or inconvenience.
February 9, 2026 at 3:47 PM
This is PRECISELY it. The country demands change, but only change that has negative consequences for other people, rather than even minor personal cost or inconvenience.
Well, it’s hardly a coincidence that the last time the country had a stable government was also when Watford held on to a manager for any length of time; is it?
February 9, 2026 at 3:47 PM
Well, it’s hardly a coincidence that the last time the country had a stable government was also when Watford held on to a manager for any length of time; is it?
The UK seems stuck in a cycle of hitting reset and hoping for a different result. Instead the country’s been lurching from crisis to crisis for a decade. Labour promised politics that tread lightly on real life. The least they can do is stop dragging the country into party drama.
February 9, 2026 at 3:47 PM
The UK seems stuck in a cycle of hitting reset and hoping for a different result. Instead the country’s been lurching from crisis to crisis for a decade. Labour promised politics that tread lightly on real life. The least they can do is stop dragging the country into party drama.
I can’t face trying to read the story between all the pop-ups on their unusable website, but I suspect this diagnosis is fair: the UK has become addicted to binning off leaders
February 9, 2026 at 3:35 PM
I can’t face trying to read the story between all the pop-ups on their unusable website, but I suspect this diagnosis is fair: the UK has become addicted to binning off leaders
Starmer won a thumping majority 18 months ago. He’s the PM, not whoever’s managing Watford this year.
Seven PMs in a decade is objectively ridiculous.
Seven PMs in a decade is objectively ridiculous.
Starmer has to survive 38 days to have had a longer tenure than Rishi Sunak.
If a successor were to be in place by 13th July, we'd have had 7 PMs in a decade, which, by my reckoning, is the most since the 8 of 1827-37.
If a successor were to be in place by 13th July, we'd have had 7 PMs in a decade, which, by my reckoning, is the most since the 8 of 1827-37.
February 9, 2026 at 3:32 PM
Starmer won a thumping majority 18 months ago. He’s the PM, not whoever’s managing Watford this year.
Seven PMs in a decade is objectively ridiculous.
Seven PMs in a decade is objectively ridiculous.
I use Copilot for anything client confidential, but Chat/Claude/Perplexity for anything else, because they’re generally far better outputs.
February 8, 2026 at 3:42 PM
I use Copilot for anything client confidential, but Chat/Claude/Perplexity for anything else, because they’re generally far better outputs.
Because Copilot is perceived (often fairly) of not being as good.
February 8, 2026 at 3:14 PM
Because Copilot is perceived (often fairly) of not being as good.
Yeah it’s more the people who work for big corporates and banks, who will be expected to use Copilot, who are revealing themselves to be using ChatGPT rather a lot for work.
February 8, 2026 at 2:39 PM
Yeah it’s more the people who work for big corporates and banks, who will be expected to use Copilot, who are revealing themselves to be using ChatGPT rather a lot for work.
Love how the “caricature of me and my work” trend has turned into an informal audit of who’s ignoring their company’s ChatGPT ban.
February 8, 2026 at 1:49 PM
Love how the “caricature of me and my work” trend has turned into an informal audit of who’s ignoring their company’s ChatGPT ban.
I bought 40 tulips from my local market last weekend for €18.
Tulips from Lincolnshire on sale in a cafe/deli around the corner from my office in London for... yes, **£50** a bunch 🌷🌷😬😲
February 6, 2026 at 11:46 AM
I bought 40 tulips from my local market last weekend for €18.
I’m curious what government agencies are doing to support the staff they’ve tasked with running their accounts on X, who now risk seeing abusive materials and CSAM in the course of their work.
(I previously headed up social for Dep Int Trade, if I still was I would refuse to make my team do this)
(I previously headed up social for Dep Int Trade, if I still was I would refuse to make my team do this)
February 6, 2026 at 10:41 AM
I’m curious what government agencies are doing to support the staff they’ve tasked with running their accounts on X, who now risk seeing abusive materials and CSAM in the course of their work.
(I previously headed up social for Dep Int Trade, if I still was I would refuse to make my team do this)
(I previously headed up social for Dep Int Trade, if I still was I would refuse to make my team do this)
Ultimately they can’t please everyone, but it’s the decades of kicking the can down the road to avoid being the ones to commit money that have led to its current state of decay.
I suspect it will only be the place actually burning down that will finally force a decision.
I suspect it will only be the place actually burning down that will finally force a decision.
February 6, 2026 at 9:59 AM
Ultimately they can’t please everyone, but it’s the decades of kicking the can down the road to avoid being the ones to commit money that have led to its current state of decay.
I suspect it will only be the place actually burning down that will finally force a decision.
I suspect it will only be the place actually burning down that will finally force a decision.
Plus the UK’s number 1 terrorist target could really do with a properly-built visitors’ centre, as anyone who has queued to get in via the current entrance can attest.
February 6, 2026 at 9:26 AM
Plus the UK’s number 1 terrorist target could really do with a properly-built visitors’ centre, as anyone who has queued to get in via the current entrance can attest.
a) type C/F standard Euro plugs
b) I really can’t think of anything! Personally I miss UK biscuits, but that’s more nostalgia. Still, everyone like biscuits.
b) I really can’t think of anything! Personally I miss UK biscuits, but that’s more nostalgia. Still, everyone like biscuits.
February 2, 2026 at 7:12 PM
a) type C/F standard Euro plugs
b) I really can’t think of anything! Personally I miss UK biscuits, but that’s more nostalgia. Still, everyone like biscuits.
b) I really can’t think of anything! Personally I miss UK biscuits, but that’s more nostalgia. Still, everyone like biscuits.
This week: decisions, consequences, and the delusion that SharePoint is free.
Also: making things with my hands, uncomfortable documentaries, and fully accepting my fate as an insufferable self-promoter.
Weeknote: sharonodea.com/2026/02/02/w...
Also: making things with my hands, uncomfortable documentaries, and fully accepting my fate as an insufferable self-promoter.
Weeknote: sharonodea.com/2026/02/02/w...
February 2, 2026 at 10:22 AM
This week: decisions, consequences, and the delusion that SharePoint is free.
Also: making things with my hands, uncomfortable documentaries, and fully accepting my fate as an insufferable self-promoter.
Weeknote: sharonodea.com/2026/02/02/w...
Also: making things with my hands, uncomfortable documentaries, and fully accepting my fate as an insufferable self-promoter.
Weeknote: sharonodea.com/2026/02/02/w...
There is TOO MUCH NEWS
January 30, 2026 at 9:18 PM
There is TOO MUCH NEWS
I’ve gone round to a mate’s to watch the Take That documentary and we’ve had to pause to scroll, agog, at the Epstein release.
I miss Old Twitter on occasions like this.
I miss Old Twitter on occasions like this.
January 30, 2026 at 7:56 PM
I’ve gone round to a mate’s to watch the Take That documentary and we’ve had to pause to scroll, agog, at the Epstein release.
I miss Old Twitter on occasions like this.
I miss Old Twitter on occasions like this.
Reposted by Sharon O'Dea
Last day for #CampDigital early bird tickets. An amazing lineup, including: @rachelcoldicutt.bsky.social
@himal.bsky.social
@laurayarrow.bsky.social
@dasbarrett.bsky.social
@lisariemers.bsky.social
and of course @sharonodea.com returns with lightning talks
www.nexerdigital.com/camp-digital...
@himal.bsky.social
@laurayarrow.bsky.social
@dasbarrett.bsky.social
@lisariemers.bsky.social
and of course @sharonodea.com returns with lightning talks
www.nexerdigital.com/camp-digital...
Illuminating talks and bright ideas on design and digital : Royal Northern College of Music, Manchester
Camp Digital is an inspirational conference that brings together the digital, design and UX communities exploring the latest thinking in the tech industry
www.nexerdigital.com
January 30, 2026 at 11:14 AM
Last day for #CampDigital early bird tickets. An amazing lineup, including: @rachelcoldicutt.bsky.social
@himal.bsky.social
@laurayarrow.bsky.social
@dasbarrett.bsky.social
@lisariemers.bsky.social
and of course @sharonodea.com returns with lightning talks
www.nexerdigital.com/camp-digital...
@himal.bsky.social
@laurayarrow.bsky.social
@dasbarrett.bsky.social
@lisariemers.bsky.social
and of course @sharonodea.com returns with lightning talks
www.nexerdigital.com/camp-digital...
In every respect, the worst of all worlds, since it means the very highest earners pay the least
January 29, 2026 at 12:54 PM
In every respect, the worst of all worlds, since it means the very highest earners pay the least