The Scale Factory
scalefactory.com
The Scale Factory
@scalefactory.com
Award-winning consultancy, empowering SaaS teams to deliver more on AWS. We're an AWS Advanced Consulting Partner, and a Kubernetes Certified Service Provider. Part of Ten10.
Ok, @topper.me.uk here for the final AWS re:Invent keynote of the year. This one is Werner Vogels, CTO of Amazon.com, and unusually it's just an hour long - which is probably for the best, because it's pretty late here in the UK.
December 4, 2025 at 11:31 PM
DeSantis tells the story of how original EC2 performance was subject to jitter, as a result of the virtualisation mechanism. To solve this, they built AWS Nitro, the hardware virtualisation platform that underpins the whole AWS cloud.
December 4, 2025 at 5:12 PM
Sorry, @topper.me.uk again. It's time for the Infrastructure Innovations keynote from AWS re:Invent in Las Vegas. In this keynote we usually expect to hear Peter DeSantis and Dave Brown talk about some of the impressive feats of engineering that keep this hyperscaler up and running.
December 4, 2025 at 5:00 PM
Hello again! @topper.me.uk here reporting from the second AWS re:Invent keynote, this time given by Dr Swami Sivasubramanian. The keynote is titled "The Future of Agentic AI is Here" which might well mean we get less Sagemaker and other data content today, but let's see.
December 3, 2025 at 4:29 PM
Right, @topper.me.uk here - it's AWS re:Invent keynote time! Today, CEO Matt Garman opens proceedings. I'll be covering it as best I can from here in the UK, where I'm grateful not to have been awake from 4am, and then crammed into a keynote theatre (or "theater" as they call it there).
December 2, 2025 at 3:59 PM
Hello! @topper.me.uk here. It has been quiet of late hasn't it? Well, luckily for me, there's no algorithm to penalise that, and luckily for you it's AWS re:Invent time again, so you get to see a barrage of updates from me on the topic.
December 2, 2025 at 10:11 AM
Good morning from the AWS Summit in (actually) sunny London! @topper.me.uk here, preparing to cover the main keynote, which kicks off in 30 minutes.
April 30, 2025 at 8:29 AM
Reposted by The Scale Factory
Rise and shine nerds: It’s AWS Summit London day - all the fun of re:Invent without the abject horror and physical toll of being in Vegas. I’ll be on @scalefactory.com this morning from 10, doing what I can to cover the live keynote, subject to the usual caveats about the connectivity at ExCeL.
April 30, 2025 at 7:10 AM
It’s the AWS Summit in London this week. We’ll be there, of course! Check back at 10am on Wednesday morning for a view on the keynote from @topper.me.uk, and join us in the evening for our afterparty with AWS, AMD, Wiz, Cyera, and Tines. info.scalefactory.com/aws-afterpar...
AWS Summit After Party - Register your place
Sign up and join us for an evening filled with free-flowing drinks, snacks, games and an opportunity to network with 200 peers from across the UK Cloud Leaders ecosystem; it's set to be the ideal post...
info.scalefactory.com
April 28, 2025 at 11:49 AM
Reposted by The Scale Factory
My re:Invent talk with Bill Tarr on next gen SaaS is up on YouTube already. Give it a watch if you like. We talk control planes, cell based architecture, database sharding, and LLMs: www.youtube.com/watch?v=fCpR...
AWS re:Invent 2024 - Next generation SaaS: Scale, resilience, and operational efficiency (PEX304)
YouTube video by AWS Events
www.youtube.com
December 5, 2024 at 7:56 PM
Ah, Colm made it to Bluesky. Hi @colmmacc.bsky.social!
Colm MacCárthaigh from AWS documented this constant work for the AWS Builders Library a year or two ago: aws.amazon.com/builders-lib...
December 5, 2024 at 6:28 PM
Hello again from Las Vegas on Day 3 of AWS re:Invent 2024. @topper.me.uk here, up bright and early for the final keynote, hosted by CTO Werner Vogels. Werner's keynotes are typically a good balance of technical an commercial content, so let's see if that's true today too!
December 5, 2024 at 4:26 PM
Reposted by The Scale Factory
“Don’t you know who I am?” re:Invent Wednesday edition.
December 4, 2024 at 6:37 PM
Good morning from Day 2 of AWS re:Invent 2024. @topper.me.uk here again, live from Dr. Swami Sivasubramanian's Keynote, covering Data and AI, of which he's the VP.
December 4, 2024 at 4:34 PM
Kicking off in an hour in the MGM Level 1 Ballroom 116 (just opposite badge pickup), I’ll be talking about Next Generation SaaS, along with Bill Tarr from the AWS SaaS
Factory team.
December 3, 2024 at 11:35 PM
Good morning from the official first day of AWS re:Invent 2024. @topper.me.uk here, up bright and early for the first official keynote.
December 3, 2024 at 2:28 PM
Hi, @topper.me.uk here on Day One of AWS re:Invent 2024 in Las Vegas. Rumours that today started at a time best described as “late morning” because of jet lag[ers] and some fairly solid networking (not that kind) in the Wynn can neither be confirmed nor denied.
I took this yesterday after I checked in, but entirely forgot to share it. Compared with similar shots from previous years, I look remarkably awake!
December 2, 2024 at 8:44 PM
Reposted by The Scale Factory
I caught up recently with Tomaž Perc from AWS, talking with him about our consulting practice at The Scale Factory, where we work mainly with SaaS businesses building on the cloud. You can watch it here if you're so inclined: www.youtube.com/watch?v=M1dg...
Introducing AWS SaaS Competency Partner The Scale Factory
YouTube video by Building SaaS on AWS
www.youtube.com
November 13, 2024 at 10:03 AM
New social media account, who dis?
November 26, 2024 at 4:22 PM