Phoebe Wall Howard
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phoebesaid.bsky.social
Phoebe Wall Howard
@phoebesaid.bsky.social
Journalist. “Shifting Gears” autos/culture reporter on Substack, contributing columnist at Detroit Free Press and freep.com, documentary film associate producer. Tips: 313-618-1034 phoebe@phoebehoward.com phoebewallhoward.substack.com
"You need to show up and deliver." ~ Claire McDonough

A peek behind the scenes at an exec running one of the country's most innovative companies.

phoebewallhoward.substack.com/p/why-she-we...
Why she went from pastry chef to Rivian
CFO: 'You need to show up and deliver'
phoebewallhoward.substack.com
November 7, 2025 at 5:27 PM
I wandered past the office of a salesman who asked how I was doing. Then he started talking about his day. Then his childhood. Then his beloved mother. Then he started to cry. In that moment, I decided I wanted to tell this story.

phoebewallhoward.substack.com/p/he-played-...
From playing with Hot Wheels at a beauty salon to selling Ferrari
A steelworker's son dreamed of Motor City
phoebewallhoward.substack.com
October 31, 2025 at 7:55 PM
Reposted by Phoebe Wall Howard
"While some folks claim immigrants are stealing jobs, Cullen questions whether very many people want the job of cutting the bunghole out of a hog — a real job on the local packinghouse roster."
Art Cullen runs a tiny newspaper in the corner of Iowa and his standing-room-only book tour is attracting hundreds of people who spill into hallways. The book went into its second printing after 14 days.

phoebewallhoward.substack.com/p/these-are-...
'These are vulgar times'
Art Cullen on guns, church, water, immigration and hogs in America
phoebewallhoward.substack.com
October 22, 2025 at 12:09 PM
Reposted by Phoebe Wall Howard
Terrific piece on @artcullen.bsky.social new book. Thank you!
Art Cullen runs a tiny newspaper in the corner of Iowa and his standing-room-only book tour is attracting hundreds of people who spill into hallways. The book went into its second printing after 14 days.

phoebewallhoward.substack.com/p/these-are-...
'These are vulgar times'
Art Cullen on guns, church, water, immigration and hogs in America
phoebewallhoward.substack.com
October 22, 2025 at 12:31 PM
Art Cullen's book went into a second printing after just 14 days.

Email in response to review below:
"Totally F**ing Fantastic and brilliantly written ..."
~ J. Gabrielsen of Ann Arbor, MI

phoebewallhoward.substack.com/p/these-are-...

@steveicecubepress.bsky.social @penguinbooksusa.bsky.social
'These are vulgar times'
Art Cullen on guns, church, water, immigration and hogs in America
phoebewallhoward.substack.com
October 22, 2025 at 2:39 PM
Art Cullen runs a tiny newspaper in the corner of Iowa and his standing-room-only book tour is attracting hundreds of people who spill into hallways. The book went into its second printing after 14 days.

phoebewallhoward.substack.com/p/these-are-...
'These are vulgar times'
Art Cullen on guns, church, water, immigration and hogs in America
phoebewallhoward.substack.com
October 22, 2025 at 11:44 AM
SOLD! Bidder at Barrett-Jackson in Scottsdale gets a killer deal for $675K + 10% commission on Sat., 10/18 for 2006 Ford GT Heritage Edition. Appraised at $800K-$1.2M.

Story behind supercar ⤵️

phoebewallhoward.substack.com/p/wait-what-...

@fordracing.bsky.social @detroitnews.com @freep.com
Wait, what? Ford to put up for auction 2006 GT with no minimum price and $800,000+ value
'Like a Picasso' coveted by collectors worldwide and selling this weekend
phoebewallhoward.substack.com
October 18, 2025 at 11:28 PM
Reposted by Phoebe Wall Howard
Fascinating story. I live near Detroit but had no idea that Hudson was born in my hometown of Newcastle on Tyne.
October 9, 2025 at 12:54 PM
Detroit is home to people who value history and know what it means to build America. Real people give voice to what Hudson's Detroit means to them.

phoebewallhoward.substack.com/p/hudsons-de...

@crainsdetroit.bsky.social @freep.com @detroitnews.com @mlive.com @diadetroit.bsky.social
Hudson's Detroit: 'I feel like I'm in NY'
A new 12-story glass building resurrects memories of life we lived and the legacy of a man few know as a key player in the auto industry
phoebewallhoward.substack.com
October 9, 2025 at 12:29 PM
A top auto executive has commitments to her shareholders at General Motors as well as shareholders at Walt Disney Company.

phoebewallhoward.substack.com/p/can-mary-b...

@detroitnews.com @freep.com @jimmykimmel.com
Can Mary Barra helm GM and juggle board gig at embattled Disney?
'It’s prestigious and it pays a lot of money. On the other hand, she gets paid a lot of money to run General Motors.'
phoebewallhoward.substack.com
October 7, 2025 at 12:00 PM
I am honored to be the one reporter in Michigan who has chronicled a criminal case that inspired review of safety protocols by U.S. Sailing to protect children and families.

phoebewallhoward.substack.com/p/robert-dec...

@detroitnews.com @freep.com @mlive.com
Robert Declercq, imprisoned in Jackson, no longer facing second criminal trial
AG assesses toll taken on witnesses in conviction of former wealth manager
phoebewallhoward.substack.com
October 4, 2025 at 11:27 AM
I wanted to write about a CEO being at the helm five years. But just marking an anniversary seemed meaningless. This story transcends business strategy. It's about who we are.

phoebewallhoward.substack.com/publish/post...
Ford CEO: Experience with daughter Lilly 'really, impacted me'
Cars are more than metal. Even singer Drew Holcomb wrote about it.
phoebewallhoward.substack.com
October 3, 2025 at 2:15 PM
Woke up to this reader note in response to my piece about CEO Jim Farley, his daughter and his vision for the future at Ford ⤵️

"Makes me remember why I love reading your work!" -- Dennis Delaney

www.detroitnews.com/story/opinio...

@fordmotorsofficial.bsky.social @detroitnews.com @freep.com
Howard: Why Ford, Farley manufacture memories using metal, emotion
Blue Oval CEO: “Cars are emotional. We do not sell shampoo.”
www.detroitnews.com
October 2, 2025 at 1:06 PM
A disturbing piece inspired by golf tourney.

"... men feel emboldened to attack women in public"

www.glamour.com/story/the-mi...
The Misogynistic Abuse Directed at Rory McIlroy’s Wife at the Ryder Cup Is Deeper Than Golf
It shows a cultural shift, one in which men feel emboldened to attack women in public without shame or consequence.
www.glamour.com
September 30, 2025 at 3:17 AM
Sometimes Christmas comes in September.

The gift isn't wrapped under a tree.

It arrives in the form of email. ♥️
September 28, 2025 at 5:23 PM
Sailors in Canada host a brutal race that cracks boats, leaves competitors vomiting. Boat from Detroit takes home a trophy.

"It was a terrible night."

Fast Tango crushes a 100-nautical mile race course on Lake Ontario in 18 hrs, 55 mins, 26 secs.

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12-foot waves pound boats. Seasick racers quit. Fast Tango wins.
Race chair: 'I would definitely call this a boat breaker.'
phoebewallhoward.substack.com
September 23, 2025 at 4:21 PM
This story is filled with amazing quotes about food and what motivates people to make big decisions. Worthy of a business case study by America's top universities.

phoebewallhoward.substack.com/p/5-star-res...
5-star restaurant in unique location charges patrons $0
Ford dealer's innovative deal with a Michelin chef steals business from Chevy, Jeep, Ram, Toyota, Tesla
phoebewallhoward.substack.com
September 20, 2025 at 12:06 PM
A "crazy and amazing" story of sailors who don't give up, sticking with a mission to win the race to Mackinac Island for 50 years with no quit in sight.

phoebewallhoward.substack.com/p/these-3-ma...
@detroitnews.com @freep.com @mlive.com @sailingmag.bsky.social
These 3 Mackinac sailors have battled gale winds, glassy waters 50 times
'Kind of crazy and totally amazing'
phoebewallhoward.substack.com
September 19, 2025 at 12:30 PM
Car dealer builds exclusive restaurant run by a Michelin chef, and dealership business surges — w/competitors’ customers. This is a @harvard.edu business study.

www.detroitnews.com/story/opinio... via @detroitnews.com @freep.com @fordmotorsofficial.bsky.social @foodnetwork.bsky.social @cnbc.com
Howard: There’s more than tires, Michelin chef at this exclusive Ford bistro
Only people who have purchased or traded a car — or have brought any car to the Florida dealership for service — can eat at the Le Mans Kitchen.
www.detroitnews.com
September 18, 2025 at 2:32 PM
When sailors disrupt death.

An incredible recognition of two race boats that recognized lives were on the line and made a difference.

phoebewallhoward.substack.com/p/sailors-pr...

@sailingmag.bsky.social @puremichigan1.bsky.social @freep.com @detroitnews.com @mlive.com @abc7.bsky.social
Sailors prevent death
Two Mackinac boats awarded rescue honors by U.S. Sailing for saving lives on Lake Huron
phoebewallhoward.substack.com
September 16, 2025 at 8:04 PM
Ford HQ demo news, Glass House photos: 'Holy cow'

Funny, sad memories shared.
What it means for the future of the automaker.

phoebewallhoward.substack.com/p/ford-hq-de...

@jimfarley98.bsky.social
@govwhitmer.bsky.social @fordmotorsofficial.bsky.social
Ford HQ demo news, Glass House photos: 'Holy cow'
Execs will be on site with designers
phoebewallhoward.substack.com
September 15, 2025 at 6:26 PM