Peter Abraham
@peterabraham.bsky.social
Marketer, Advisor, Entrepreneur, cycling enthusiast
Excited to see one of these in person: www.theverge.com/news/804157/...
Rivian’s first e-bike is unlike anything you’ve ever seen
A shapeshifting, pedal-by-wire, USB-C chargeable e-bike.
www.theverge.com
October 22, 2025 at 8:26 PM
Excited to see one of these in person: www.theverge.com/news/804157/...
Mark Riedy and I started a podcast devoted to getting more people on bikes: medium.com/@peterabraha...
Drowning in Podcasts? Same. So We Made Another.
Mark Riedy and I started a podcast devoted to getting more people on bikes. I wrote about why we did this, with links to the first 3 shows.
medium.com
October 14, 2025 at 3:10 PM
Mark Riedy and I started a podcast devoted to getting more people on bikes: medium.com/@peterabraha...
Wow. As a longtime Angeleno, I'm very worried about the Olympics. www.theguardian.com/sport/2025/j...
The IOC handed LA the Olympics. Now Trump is weaponizing them | Jules Boykoff
As the IOC ushers in new leadership, Donald Trump’s second term is already wreaking havoc on LA 28 – and turning a global celebration into a national security crackdown
www.theguardian.com
October 10, 2025 at 4:30 AM
Wow. As a longtime Angeleno, I'm very worried about the Olympics. www.theguardian.com/sport/2025/j...
Thanks to World Champion Mathieu Van Der Poel for coming out to our group ride in LA this morning. He was so patient & friendly.
October 1, 2025 at 9:06 PM
Thanks to World Champion Mathieu Van Der Poel for coming out to our group ride in LA this morning. He was so patient & friendly.
Put together what I've learned in this process: medium.com/@peterabraha...
Five Things I Learned Being Vegan for 10 Years
I can say from personal experience that eating plant-based is a surprisingly enjoyable way to live.
medium.com
September 29, 2025 at 7:35 PM
Put together what I've learned in this process: medium.com/@peterabraha...
"Within minutes, Portland’s bulletin boards became plastered with flyers for such newly-minted bands as The Kristi Nomads and Hegadeth." www.borowitzreport.com/p/federal-tr...
Federal Troops Arrive in Portland and Immediately Form Bands
Military personnel were seen trading in automatic weapons for mandolins and zithers.
www.borowitzreport.com
September 27, 2025 at 9:10 PM
"Within minutes, Portland’s bulletin boards became plastered with flyers for such newly-minted bands as The Kristi Nomads and Hegadeth." www.borowitzreport.com/p/federal-tr...
Beyond exhausting: www.bloomberg.com/news/article...
Trump Cancels Trail, Bike-Lane Grants Deemed ‘Hostile’ to Cars
The Trump administration canceled grants for street safety measures, pedestrian trails and bike lanes in communities around the country this month, each time offering a simple rationale for yanking ba...
www.bloomberg.com
September 23, 2025 at 4:35 AM
Beyond exhausting: www.bloomberg.com/news/article...
The timing of the LA 2028 Olympics could not be any worse: 4 years into Trump's term, foreign visitors terrified of ICE raids, and an LA City budget shortfall of almost $1 billion. This article highlights the fear in the LA28 leadership ("OMG we can't lose $!"): www.nytimes.com/2025/09/11/a...
As Los Angeles Olympics Loom, Critics Worry Its Cultural Plan Is Lagging
www.nytimes.com
September 12, 2025 at 11:15 PM
The timing of the LA 2028 Olympics could not be any worse: 4 years into Trump's term, foreign visitors terrified of ICE raids, and an LA City budget shortfall of almost $1 billion. This article highlights the fear in the LA28 leadership ("OMG we can't lose $!"): www.nytimes.com/2025/09/11/a...
Great @melrobbins.bsky.social episode with one of my favorites, @debbiemillman.bsky.social. I have done this 10 year plan, and it's powerful. www.melrobbins.com/episode/epis...
How to Design Your Life
If you’re ready to stop letting life just happen to you and want to start creating the life you’ve always wanted, this episode is for you.
www.melrobbins.com
September 10, 2025 at 4:19 AM
Great @melrobbins.bsky.social episode with one of my favorites, @debbiemillman.bsky.social. I have done this 10 year plan, and it's powerful. www.melrobbins.com/episode/epis...
Reposted by Peter Abraham
At the age of 17, Ruth Orkin biked from Los Angeles to New York City for 1939 World's Fair, taking photographs along the way. She went on to become a celebrated photographer, photojournalist, and filmmaker.
Happy #BicycleBirthday, Ruth!
September 3 (1921-1985)
Happy #BicycleBirthday, Ruth!
September 3 (1921-1985)
September 3, 2025 at 4:00 AM
At the age of 17, Ruth Orkin biked from Los Angeles to New York City for 1939 World's Fair, taking photographs along the way. She went on to become a celebrated photographer, photojournalist, and filmmaker.
Happy #BicycleBirthday, Ruth!
September 3 (1921-1985)
Happy #BicycleBirthday, Ruth!
September 3 (1921-1985)
Excited to see this when I go to Bentonville next month: arkansasoutside.com/crystal-brid...
Crystal Bridges Exhibition Brings Olympic Cycling to the Art World
Crystal Bridges Museum blends art and sport with an exhibition showcasing Olympic and World Championship cycling bikes alongside American masterpieces.
arkansasoutside.com
September 8, 2025 at 11:26 PM
Excited to see this when I go to Bentonville next month: arkansasoutside.com/crystal-brid...
Almost two years ago, I suffered a severe concussion in a bike crash. I wrote about how I recovered from it:
medium.com/@peterabraha...
medium.com/@peterabraha...
My Recovery From a Mountain Bike Brain Injury
The last thing I remember on October 18th, 2023 was taking off on a group mountain bike ride in the Coler MTB Preserve in Bentonville…
medium.com
September 8, 2025 at 7:39 PM
Almost two years ago, I suffered a severe concussion in a bike crash. I wrote about how I recovered from it:
medium.com/@peterabraha...
medium.com/@peterabraha...
Watching the Maryland Cycling Classic today and thinking about how broken the cycling business model is. I wrote about it here: medium.com/@peterabraha...
Why Cycling Sponsorship is so Hard
There is not a single American pro cycling team with a major sponsor from outside the sport.
medium.com
September 6, 2025 at 9:05 PM
Watching the Maryland Cycling Classic today and thinking about how broken the cycling business model is. I wrote about it here: medium.com/@peterabraha...
As a lifelong marketer, I found this to be a very thoughtful and timely post from Jim Moriarty: jimmoriarty.substack.com/p/the-ever-i...
The Ever-Increasing Value of Real
Because people trust what’s real more than what’s polished
jimmoriarty.substack.com
September 6, 2025 at 8:51 PM
As a lifelong marketer, I found this to be a very thoughtful and timely post from Jim Moriarty: jimmoriarty.substack.com/p/the-ever-i...
Today a 70-ish year old woman in a BMW screamed at me and flipped me off for riding in this bike lane. I have been attacked many times on my bike, but mostly by bros in pickup trucks. Is that changing now? Cc @pflax1.bsky.social
August 31, 2025 at 9:43 PM
Today a 70-ish year old woman in a BMW screamed at me and flipped me off for riding in this bike lane. I have been attacked many times on my bike, but mostly by bros in pickup trucks. Is that changing now? Cc @pflax1.bsky.social
Reposted by Peter Abraham
Wow. Check this out.
Politicians actually trying to solve problems can achieve a lot!
www.washingtonpost.com/climate-solu...
Politicians actually trying to solve problems can achieve a lot!
www.washingtonpost.com/climate-solu...
Paris said au revoir to cars. Air pollution maps reveal a dramatic change.
Air pollution fell substantially as the city restricted car traffic and made way for parks and bike lanes.
www.washingtonpost.com
August 30, 2025 at 9:15 PM
Wow. Check this out.
Politicians actually trying to solve problems can achieve a lot!
www.washingtonpost.com/climate-solu...
Politicians actually trying to solve problems can achieve a lot!
www.washingtonpost.com/climate-solu...
I wrote about changing my diet over the last decade: peterabraham.medium.com/10-years-a-m...
10 Years a (mostly) Vegan
I can say from personal experience that eating plant-based is a surprisingly enjoyable way to live.
peterabraham.medium.com
August 31, 2025 at 2:31 PM
I wrote about changing my diet over the last decade: peterabraham.medium.com/10-years-a-m...
I've been training a lot on Zwift lately. It's so time efficient. I wrote about that and other reasons it's a great tool: medium.com/p/fa7e3324bc2f
Virtual Cycling: How Zwift Changed the Way I Train
I still love riding outdoors, but Zwifting is now a key part of my training. Here are the five reasons why.
medium.com
August 31, 2025 at 3:24 AM
I've been training a lot on Zwift lately. It's so time efficient. I wrote about that and other reasons it's a great tool: medium.com/p/fa7e3324bc2f
I had a discussion with my niece last month on this exact topic. She's a student at UCLA. Good POV from Clay Shirky:
NYU vice provost Clay Shirky says amidst the challenges of AI, "a return to a more conversational, extemporaneous style will make higher education more interpersonal, more improvised and more idiosyncratic, restoring a sense of community to our institutions."
Opinion | The University’s Best Weapon Against A.I.: The 14th Century
www.nytimes.com
August 26, 2025 at 3:21 PM
I had a discussion with my niece last month on this exact topic. She's a student at UCLA. Good POV from Clay Shirky:
Just watched the Devo doc on Netflix. So good! They were true artists. youtu.be/4GxetgNVFLE?...
CUFF.Docs 2024 Trailer: DEVO
YouTube video by Calgary Underground Film Festival
youtu.be
August 23, 2025 at 5:29 AM
Just watched the Devo doc on Netflix. So good! They were true artists. youtu.be/4GxetgNVFLE?...
This summer marks 10 years of plant based eating. So I wrote a post about it: peterabraham.medium.com/10-years-a-m...
10 Years a (mostly) Vegan
I can say from personal experience that eating plant-based is a surprisingly enjoyable way to live.
peterabraham.medium.com
August 23, 2025 at 1:44 AM
This summer marks 10 years of plant based eating. So I wrote a post about it: peterabraham.medium.com/10-years-a-m...
I learned a lot in France last week. And there was one thing in particular that our big group could not stop talking about. I wrote about it here: medium.com/@peterabraha...
What I learned at the Tour de France Femmes avec Zwift
The key takeaway was the huge number of strong women riding in the difficult L’Étape event.
medium.com
August 12, 2025 at 12:42 AM
I learned a lot in France last week. And there was one thing in particular that our big group could not stop talking about. I wrote about it here: medium.com/@peterabraha...
I rode in L’Étape on the brutal Stage 8 course of Tour de France Femmes avec Zwift. There were 6,000 riders and nearly 40% were women. It was just extraordinary, and it feels like a phase shift is happening in cycling.
August 6, 2025 at 9:59 AM
I rode in L’Étape on the brutal Stage 8 course of Tour de France Femmes avec Zwift. There were 6,000 riders and nearly 40% were women. It was just extraordinary, and it feels like a phase shift is happening in cycling.
Sober reminder near my house of a cyclist recently killed by a driver. We need more safe places to ride.
July 28, 2025 at 9:46 PM
Sober reminder near my house of a cyclist recently killed by a driver. We need more safe places to ride.