MaryanneConlin
@maryanneconlin.bsky.social
#CPG Marketer, mentor, and faculty. X refugee tweeting on #strategy, #demographics, #consumer psych, #BehavioralEconomics, #nudge and random stuff that interests me. #AI #Climate #trends #data #marketing - #TBirdAlumni
Pinned
🎉🥳On Brand!!
Apparently, I’m successfully posting in alignment with my positioning and messaging strategy
#BlueskyRoast
That other platform was always a place for me to jot down emerging ideas - to see how humans & the algorithm responded. Apparently, I miss that. So back on @bsky.app with some thoughts about #AI making #digital ads even more #math driven while #AEO begins unravelling how mathy #content has become 🤔
Meta’s looking to implement fully AI-enabled campaigns by next year
Meta’s Reportedly Planning to Enable Fully Automated Ad Campaigns by Next Year
By 2026, Meta's next-level AI ad tools will be able to create and target campaigns for marketers, according to a Wall Street Journal report.
www.socialmediatoday.com
June 5, 2025 at 1:09 PM
Very under the radar news. I need to get on this ASAP
Another day. Another cloud service changing the rules on stuff we already bought and paid for.
Download your Kindle books ASAP - before Amazon kills this feature next week
The clock is ticking for Kindle users. After February 2025, a long-standing feature disappears. Will this change how you buy and store digital books? Read on to find out.
buff.ly
February 26, 2025 at 2:13 PM
Very under the radar news. I need to get on this ASAP
How long before someone sees this heat map from @hbr.org & blasts out the headline " #contentcreators live in big cities"? (That's not what it means.) 🤦😶
#Protip You can ask #GenAI if your captions could be misinterpreted
www.library.hbs.edu/working-know...
#Protip You can ask #GenAI if your captions could be misinterpreted
www.library.hbs.edu/working-know...
February 19, 2025 at 4:08 PM
How long before someone sees this heat map from @hbr.org & blasts out the headline " #contentcreators live in big cities"? (That's not what it means.) 🤦😶
#Protip You can ask #GenAI if your captions could be misinterpreted
www.library.hbs.edu/working-know...
#Protip You can ask #GenAI if your captions could be misinterpreted
www.library.hbs.edu/working-know...
Reposted by MaryanneConlin
% saying in general, all or most of the statistics reported by the government are reliable and accurate, in...
Jan. 2018
Democrats 46%
Republicans 21%
Feb. 2025
Democrats 39%
Republicans 33%
d3nkl3psvxxpe9.cloudfront.net/documents/ec...
today.yougov.com/topics/polit...
Jan. 2018
Democrats 46%
Republicans 21%
Feb. 2025
Democrats 39%
Republicans 33%
d3nkl3psvxxpe9.cloudfront.net/documents/ec...
today.yougov.com/topics/polit...
February 19, 2025 at 3:45 AM
% saying in general, all or most of the statistics reported by the government are reliable and accurate, in...
Jan. 2018
Democrats 46%
Republicans 21%
Feb. 2025
Democrats 39%
Republicans 33%
d3nkl3psvxxpe9.cloudfront.net/documents/ec...
today.yougov.com/topics/polit...
Jan. 2018
Democrats 46%
Republicans 21%
Feb. 2025
Democrats 39%
Republicans 33%
d3nkl3psvxxpe9.cloudfront.net/documents/ec...
today.yougov.com/topics/polit...
Useful reminder of how biased the #trainingdata and #systemdesign are. Working overtime to combat that every day in my prompts - mostly by very narrowly defining the sources #AI should use
via @futureskills.bsky.social
via @futureskills.bsky.social
February 10, 2025 at 12:26 AM
Useful reminder of how biased the #trainingdata and #systemdesign are. Working overtime to combat that every day in my prompts - mostly by very narrowly defining the sources #AI should use
via @futureskills.bsky.social
via @futureskills.bsky.social
Soon there'll be an app - complete with fish pictures!
Question: how to boost #research collaborations with international partners?
Answer: researcher speed-dating.
This tried and tested novel approach is proposed by Joanna Daaboul of @utcompiegne.bsky.social: www.timeshighereducation.com/campus/resea... #academicsky #highered
Answer: researcher speed-dating.
This tried and tested novel approach is proposed by Joanna Daaboul of @utcompiegne.bsky.social: www.timeshighereducation.com/campus/resea... #academicsky #highered
Researcher speed-dating: developing strategic collaborations with international partners
From meeting online to forming long-term relationships, researchers’ shared projects can foster stronger international partnerships between universities
www.timeshighereducation.com
January 30, 2025 at 2:53 PM
Soon there'll be an app - complete with fish pictures!
So today, this pops up in my feed
January 30, 2025 at 1:44 AM
So today, this pops up in my feed
Reposted by MaryanneConlin
Well, well, well—look who suddenly cares about fair use in AI.
OpenAI sees the downside of 'fair use' now that DeepSeek may have used OpenAI’s data
OpenAI and Microsoft are said to be investigating whether China's DeepSeek stole its data. Such a fight would be beyond ironic.
bit.ly
January 29, 2025 at 9:52 PM
Well, well, well—look who suddenly cares about fair use in AI.
Reposted by MaryanneConlin
So far according to @digital-science.com @altmetric.com data there have been over 204m Tweets and just over 1m Skeets on @bsky.app tied to research.
It's very early days and the trend is shows X is losing power as a means to share research.
You can see the steady decline in Tweets since Musk. 1/5
It's very early days and the trend is shows X is losing power as a means to share research.
You can see the steady decline in Tweets since Musk. 1/5
January 27, 2025 at 2:43 PM
So far according to @digital-science.com @altmetric.com data there have been over 204m Tweets and just over 1m Skeets on @bsky.app tied to research.
It's very early days and the trend is shows X is losing power as a means to share research.
You can see the steady decline in Tweets since Musk. 1/5
It's very early days and the trend is shows X is losing power as a means to share research.
You can see the steady decline in Tweets since Musk. 1/5
Why is "Have a plan" the most consistent advice I see given by business coaches? Have the vast majority of people been indoctrinated with "anti-plan" propaganda? Is there some book/podcast/show/influencer disparaging planning that everyone has seen but me? Explain, please. 🤔
January 26, 2025 at 5:56 AM
Why is "Have a plan" the most consistent advice I see given by business coaches? Have the vast majority of people been indoctrinated with "anti-plan" propaganda? Is there some book/podcast/show/influencer disparaging planning that everyone has seen but me? Explain, please. 🤔
Difficult to know where to start today. I anticipated *Shock and Awe* on his first day in office, but I didn't anticipate how many of these shocks and those awes were going to impact my industry #marketing #advertising 😕😲
January 21, 2025 at 4:27 PM
Difficult to know where to start today. I anticipated *Shock and Awe* on his first day in office, but I didn't anticipate how many of these shocks and those awes were going to impact my industry #marketing #advertising 😕😲
Well, that was fast. Hopped on TikTok last night (Sunday), and it was restored. Getting a little ahead of themselves, though - inauguration day is today.
January 20, 2025 at 4:17 PM
Well, that was fast. Hopped on TikTok last night (Sunday), and it was restored. Getting a little ahead of themselves, though - inauguration day is today.
Reposted by MaryanneConlin
Reconstructing December #Arctic sea ice extent since the year 1850...
Data from nsidc.org/data/g10010/...
Data from nsidc.org/data/g10010/...
January 19, 2025 at 6:27 PM
Reconstructing December #Arctic sea ice extent since the year 1850...
Data from nsidc.org/data/g10010/...
Data from nsidc.org/data/g10010/...
January 17, 2025 at 3:54 PM
Underacknowledged variable -> culture (and incidentally attachment to culture) plays a significant role in impact (also decoding messaging.)
Hispanic older adults who frequently attended religious services experienced slower cognitive decline, unlike White or Black participants. This highlights potential cultural factors in the relationship between… #CognitiveHealth #HispanicCommunity #ElderlyCare #ReligiousInvolvement #MentalHealth
Religious attendance linked to slower cognitive decline in Hispanic older adults
Hispanic older adults who frequently attended religious services experienced slower cognitive decline, unlike White or Black participants. This highlights potential cultural factors in the relationship between religious involvement and cognitive health.
www.psypost.org
January 15, 2025 at 3:30 PM
Underacknowledged variable -> culture (and incidentally attachment to culture) plays a significant role in impact (also decoding messaging.)
First advanced economies, now the world. Good thing the universe has conspired to make *retiring* something you can look forward to in your ... 8th decade, otherwise where would we get the workers?
January 15, 2025 at 5:18 AM
First advanced economies, now the world. Good thing the universe has conspired to make *retiring* something you can look forward to in your ... 8th decade, otherwise where would we get the workers?
Reposted by MaryanneConlin
someone should open a pr to add akari.blue to this 🫶
After 2 months of actively using Bluesky 🤦♀️ I bumped into these quite interesting and useful websites:
1️⃣ The official @bsky.app curation of Bluesky tools:
docs.bsky.app/showcase
2️⃣ The most popular Bluesky accounts by @natalie.sh:
vqv.app
1️⃣ The official @bsky.app curation of Bluesky tools:
docs.bsky.app/showcase
2️⃣ The most popular Bluesky accounts by @natalie.sh:
vqv.app
Community Showcase | Bluesky
Community projects built on the Bluesky API.
docs.bsky.app
January 13, 2025 at 10:07 AM
someone should open a pr to add akari.blue to this 🫶
Love this example. Tapped into this when I was at #AvocadosFromMexico working on a campaign to increase usage
What is dynamic optimization? It’s deciding what percentages of the bananas you buy should be very ripe, moderately ripe, and unripe.
January 13, 2025 at 4:05 PM
Love this example. Tapped into this when I was at #AvocadosFromMexico working on a campaign to increase usage
"Bottom line: This analysis confirms for me that Bluesky is a more reliable platform for seeing the content you want... Its lack of algorithm means that engagement here depends on YOU! "
Lots of discussion in the comments about FB too - which I expect will get dramatically worse.
Lots of discussion in the comments about FB too - which I expect will get dramatically worse.
I compared 22 identical climate-related posts on Threads vs Bluesky over the last 3 months, and the difference is shocking.
Normalized engagement on Threads dropped nearly 2/3 + my following dropped, while Bluesky engagement held steady + following quadrupled.
What’s driving this?
Read on! 🧵
Normalized engagement on Threads dropped nearly 2/3 + my following dropped, while Bluesky engagement held steady + following quadrupled.
What’s driving this?
Read on! 🧵
a monkey holding a smiley face a butterfly and an @ symbol
Alt: a monkey holding a smiley face a butterfly and an @ symbol
media.tenor.com
January 8, 2025 at 3:28 PM
"Bottom line: This analysis confirms for me that Bluesky is a more reliable platform for seeing the content you want... Its lack of algorithm means that engagement here depends on YOU! "
Lots of discussion in the comments about FB too - which I expect will get dramatically worse.
Lots of discussion in the comments about FB too - which I expect will get dramatically worse.
Wake-up call for #digital marketers
A/B testing is a victim of #ScopeCreep –it was never intended to do more than test creative targeted to the same audience. Somewhere along the way, it became the substitute for any and all market research.
A/B testing is a victim of #ScopeCreep –it was never intended to do more than test creative targeted to the same audience. Somewhere along the way, it became the substitute for any and all market research.
January 8, 2025 at 1:34 PM
Wake-up call for #digital marketers
A/B testing is a victim of #ScopeCreep –it was never intended to do more than test creative targeted to the same audience. Somewhere along the way, it became the substitute for any and all market research.
A/B testing is a victim of #ScopeCreep –it was never intended to do more than test creative targeted to the same audience. Somewhere along the way, it became the substitute for any and all market research.
i.e. most sales are at brick and mortar - 83.8% The devil is in the details-I run into entrepreneurs all the time who put all of their effort into maximizing sales through their website because it's *cheaper* rather than supporting their retail placement where 95% of their category sales are made
E-commerce now makes up 16.2% of US retail sales, nearly doubling since 2019. We’ve moved from asking, ‘Can I buy this online?’ to ‘Why wouldn’t I?’
What's next? Seamless experiences where discovery and purchase happen in one place (think TTS).
What's next? Seamless experiences where discovery and purchase happen in one place (think TTS).
January 6, 2025 at 10:16 PM
i.e. most sales are at brick and mortar - 83.8% The devil is in the details-I run into entrepreneurs all the time who put all of their effort into maximizing sales through their website because it's *cheaper* rather than supporting their retail placement where 95% of their category sales are made
Worth a read – #demographic impacts on retail/leisure, suburban tax base, #JOLTS.
My 2 fav graphs are below - I love to see trips per day for retail - I'd expect more trips per day for shopping to - just to get out of the house. #WFH
My 2 fav graphs are below - I love to see trips per day for retail - I'd expect more trips per day for shopping to - just to get out of the house. #WFH
January 6, 2025 at 4:49 PM
Worth a read – #demographic impacts on retail/leisure, suburban tax base, #JOLTS.
My 2 fav graphs are below - I love to see trips per day for retail - I'd expect more trips per day for shopping to - just to get out of the house. #WFH
My 2 fav graphs are below - I love to see trips per day for retail - I'd expect more trips per day for shopping to - just to get out of the house. #WFH
I’ve been subscribing to a bunch of AI newsletters for almost 2 years. Great for keeping up with developments, but every once in a while, someone crystalizes what I have been thinking – such as this recent post by addyosmani.bsky.social for @pragmaticengineer.com
Just substitute your use case!
Just substitute your use case!
January 6, 2025 at 3:14 PM
I’ve been subscribing to a bunch of AI newsletters for almost 2 years. Great for keeping up with developments, but every once in a while, someone crystalizes what I have been thinking – such as this recent post by addyosmani.bsky.social for @pragmaticengineer.com
Just substitute your use case!
Just substitute your use case!
😲Is anybody actually *SHOCKED*?
We all know various different platforms have been engaging in this for years. (Though we tittered about it, deep inside, we all knew we were the *product*.)
www.theaireport.ai/articles/app...
We all know various different platforms have been engaging in this for years. (Though we tittered about it, deep inside, we all knew we were the *product*.)
www.theaireport.ai/articles/app...
Apple’s shocking Siri blunder | AI Tool Report
Apple will pay $95M to settle a lawsuit alleging that Siri recorded private conversations without permission
www.theaireport.ai
January 3, 2025 at 9:32 PM
😲Is anybody actually *SHOCKED*?
We all know various different platforms have been engaging in this for years. (Though we tittered about it, deep inside, we all knew we were the *product*.)
www.theaireport.ai/articles/app...
We all know various different platforms have been engaging in this for years. (Though we tittered about it, deep inside, we all knew we were the *product*.)
www.theaireport.ai/articles/app...