Sophie Smart
banner
loxeni.bsky.social
Sophie Smart
@loxeni.bsky.social
🌸 Founder at Blossom Arcade (indie game self-publishing support)
www.blossomarcade.com

🌱 Prev at No More Robots, Sumo Digital, Coatsink
🏳️‍🌈 Prev Leadership Team at Out Making Games
⚔ Limit Break Star Mentor
🎮 BAFTA Games Member
⭐ MCV 30 under 30

She/Her
Pinned
HUGE NEWS, retweets appreciated! 📢📢📢

I’ve started 🌸 Blossom Arcade to help small indie teams with the tricky parts of bringing their games to market.

If you’re a tiny team struggling with things like:
🎮 Platform Backends
📢 Self Publishing
📆 Production Planning

I can help! 😀

#IndieDev #GameDev
Reposted by Sophie Smart
Reposted by Sophie Smart
Big day! Reposts appreciated ✨

It’s my first day running Blossom Arcade full time! 🌸

If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)

Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
October 20, 2025 at 11:45 AM
Big day! Reposts appreciated ✨

It’s my first day running Blossom Arcade full time! 🌸

If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)

Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
October 20, 2025 at 11:45 AM
Reposted by Sophie Smart
1. Pick a viable genre

Chris Zukowski from How to Market a Game does a fantastic job of breaking down which genres are popular on Steam. It is not a coincidence that Little Rocket Lab is a simulation game and RPG, both of which rank high on median revenue, while low on number of games released.
October 15, 2025 at 3:45 AM
Reposted by Sophie Smart
Proud to announce Deviant Legal’s Game Developer’s Guide to Publishing Agreements: a free resource for developers wanting to learn about publishing deals. Publicly accessible, without requiring to provide your data: deviantlegal.com/guide/game-d...
October 8, 2025 at 7:09 AM
I've learnt so much about paid marketing and how to get the most out of your budget. 💪

✨Pro tip - Work out how much your paying per view with influencers. Literally divide their rate by their lower end average view count and go with the people who have the lowest number, with the most reach.
Somehow we had a successful game launch in 2025: A thread 🧵

We launched Little Rocket Lab this week, and it's been mega for us. Which is amazing, because well, the industry is bad right now!

So I wanna go through the things we did, in the hope that something here can be helpful to someone here

➡️➡️
October 10, 2025 at 6:31 PM
Reposted by Sophie Smart
Here's how we handle manchildren on the Steam forums at No More Robots:
October 9, 2025 at 5:55 PM
After a rocky start with Steam going down as I was meant to push the launch button yesterday, things have been looking up!

Been working on Little Rocket Lab doing production and marketing since 2022 and it's so nice to see the fruits of our labour pay off.

Well done @kyleschmitz.bsky.social 👏
Amazing first 24 hours for Little Rocket Lab <3 <3
October 8, 2025 at 7:54 PM
Reposted by Sophie Smart
If you enjoy Size Five and want to see it survive what is a very iffy time for the Games Industry, please do three things with your Saturday:

✅ Wishlist EARTH MUST DIE
✅ Buy a game on sale
✅ Share these links where you can

store.steampowered.com/app/3639780/...

store.steampowered.com/dev/sizefive
Earth Must Die on Steam
These moronic Terranoids think they can just roll in here and take over my beautiful Tyrythian kingdom? The kingdom that I built from the ground up with my bare hands, and only sort of inherited from ...
store.steampowered.com
October 4, 2025 at 11:32 AM
A fun one to have worked on and hard to have kept quiet about for a while! 👏👏🌍💀
EARTH MUST DIE

Featuring a load of my favourite comedians - too many even to fit on the trailer! Joel Fry! Martha Howe-Douglas! @alexhorne.bsky.social! Tamsin Grieg! @5teviem.bsky.social @mrholness.bsky.social! @misterabk.bsky.social! @rosieisaholt.bsky.social! MORE

Please RETWEET and WISHLIST
September 28, 2025 at 4:42 PM
Reposted by Sophie Smart
Little Rocket Lab now has a release date: October 7th! Featured in Wholesome Snack last year, transform your childhood home as you build brilliant factories and forge lifelong friendships. "Roll up your sleeves, it turns out that saving this town really IS rocket science!"
September 22, 2025 at 4:19 PM
Reposted by Sophie Smart
🚀🚀EXCITING NEWS!!🚀🚀

After four years of development, Little Rocket Lab finally launches on October 7!

Build brilliant factories and forge lifelong friendships

Coming to Steam and Xbox / PC Game Pass

RTs super appreciated❤️

littlerocketlab.com
September 18, 2025 at 3:00 PM
So very excited for this one! Congrats Zach and Lu! 😊👏
We've got some great news to share!

Our next game, Pixel's Mysterious Mysteries, has been backed by @ukgamesfund.bsky.social for the Prototype Fund!

We've been silently working on the project but with their backing we'll be able to get a solid first playable developed

Psyched to show progress🖤
August 8, 2025 at 9:08 AM
Reposted by Sophie Smart
Possibly my favorite summation of Pride
June 27, 2025 at 9:18 PM
✨ I'm super excited to be heading to Develop Brighton in a couple of weeks. I’ll be speaking on the ‘Which Indie Game Genres are Hot in 2025?’ panel, so come and say hi if you’re around! 👋 ✨

I've also got a few meeting slots left for Blossom Arcade 🌸 - so if you want to talk self-publishing HMU!
June 26, 2025 at 12:05 PM
Reposted by Sophie Smart
🚨 Games marketing people 🚨

Here are 3 great and super helpful Chrome extensions for browsing Steam

ℹ️ Extra data and info on screen
💰 See the estimated revenue
📈 Useful CCU info
📉 Previous sales prices
🔎 Additional search filters
🕸️ Firefox & Edge versions
🔥 And more

🧵 Thread below 👇
June 20, 2025 at 8:17 AM
Reposted by Sophie Smart
GOOD MORNING!

Now that you’ve had the chance to sleep on it, we’d like to remind you that today is your LAST CHANCE to back the Crescent County kickstarter campaign. We don’t like being unnecessarily urgent but THIS IS NECESSARILY URGENT.

www.kickstarter.com/projects/ann...
Crescent County - a witch-tech delivery adventure
Underground motorbroom street racing. Chaotic deliveries. Kissing on the mouth. A painterly, witch-tech, open world game.
www.kickstarter.com
June 17, 2025 at 8:01 AM
Reposted by Sophie Smart
Join us in celebrating Pride Month as we embrace and support LGBTQIA+ communities. 🏳️‍🌈 Xbox is a place where everyone is welcome to play, create, and connect. Thank you to the creators who share their stories with all of us so everyone feels at home 💚

news.xbox.com/2025/06/02/x...
June 2, 2025 at 8:35 PM
So happy for the Electric Saint team!!! ✨
WE DID IT WE ONLY WENT AND FUCKING DID IT

FUNDED IN UNDER 24 HOURS

BROOM FUCKING BROOM!!!!!!!!!!!!!!!!!!!!!!!!
May 21, 2025 at 3:49 PM
Honestly been so excited for this one for so long!

Motorsport + cute aesthetic + queerness = my jam

👏🧹🧙‍♀️✨️🌸
🚨 CRESCENT COUNTY KICKSTARTER IS LIVE!!! 🚨

Pledge now to -
🧹 drift and drive on your witch-tech motorbroom
🏍️ make deliveries by day, street race by night
💋 kiss your friends on the mouth??
💫 BE GAY DO GLIDES

👇 BACK US HERE 👇
www.kickstarter.com/projects/ann...
May 20, 2025 at 5:37 PM
Reposted by Sophie Smart
Today is #IDAHOBIT - International Day Against Homophobia, Biphobia and Transphobia

This year, acknowledging IDAHOBIT feels more urgent than ever as we have seen significant pushback against queer and especially trans rights here in the UK.

www.outmaking.games/news1/idahob...
May 17, 2025 at 10:00 AM
Interviewer: can you explain this gap in your CV?

Me, a games producer: That's added contingency time
Interviewer: can you explain this gap in your CV?

Me, a developer of story-focused indie games: That's narrative breathing space.
Interviewer: can you explain this gap in your CV?

Me, a games designer: I’m keeping that open to see how the meta develops.
May 13, 2025 at 6:12 PM
I had the best acai bowl ever yesterday and it's all I've been able to think about since.

I'm now just living counting down to the next time I can go back and have another.
May 13, 2025 at 2:27 PM
Reposted by Sophie Smart
Starless Abyss by Konafa Games, a roguelite deckbuilder, is out now! [PC]

The Eldritch are coming. Science and occult have joined forces to defend the remains of humanity. Use powerful cards in turn-based combat to fight the unknowable and hold onto your sanity.

#indiegame
April 27, 2025 at 3:05 PM