Dean Cruddace
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devs.uk
Dean Cruddace
@devs.uk
Just an SEO living in a Google world.

💼 Work: cultured.digital
⚽ Stress: #SAFC
⚽ Footy blog (sleeping): https://safc.blog
🛝 Play: https://devs.uk
🍺 Happy Place: Here.
🛀 52: https://52.cultureddigital.co.uk

#WelliesNotCrocs
Pinned
Just launched GapNix on Product Hunt.

Upvotes receive +100 SEO karma points.

www.producthunt.com/products/gap...
GapNix: Competitive Intelligence in Minutes | Product Hunt
Automatically analyze your competitors, identify market gaps, and discover innovation opportunities with AI-powered competitive analysis.
www.producthunt.com
Reposted by Dean Cruddace
Just launched GapNix on Product Hunt.

Upvotes receive +100 SEO karma points.

www.producthunt.com/products/gap...
GapNix: Competitive Intelligence in Minutes | Product Hunt
Automatically analyze your competitors, identify market gaps, and discover innovation opportunities with AI-powered competitive analysis.
www.producthunt.com
November 7, 2025 at 9:53 AM
Just launched GapNix on Product Hunt.

Upvotes receive +100 SEO karma points.

www.producthunt.com/products/gap...
GapNix: Competitive Intelligence in Minutes | Product Hunt
Automatically analyze your competitors, identify market gaps, and discover innovation opportunities with AI-powered competitive analysis.
www.producthunt.com
November 7, 2025 at 9:53 AM
Reposted by Dean Cruddace
"RIP all of traditional SEO.

We’re now getting more clicks from LLMs than Google."

No, no you're not.
November 6, 2025 at 8:31 PM
In this near AGI future Sam is promising us, why can't i charge my phone telepathically?

USB-C is getting on my last nerve.
November 1, 2025 at 10:13 PM
A tool I always wanted for comparing competitor features with a client's offerings, not just to see where the feature gaps were, but also to understand where the client could catch up or excel.

So i've built it.

gapnix.com
October 31, 2025 at 1:34 PM
Step 1 - Neuter the bots (&num=)
Step 2 - Hire a bot inspector*
Step 3 - Bot inspector reports up the chain
Step 4 - retain AI SERP dominance.

www.linkedin.com/posts/victor...

*pun intended

H/T @panvictor.bsky.social
Engineering Analyst, Anti-scraper, Search | 🤖Victor Pan
Your 🍿 of the day.
www.linkedin.com
September 16, 2025 at 10:04 PM
Fun (painful) SEO fact. I oversaw the (unsuccessful) migration of a very popular travel brand that was aquired by a well known financial (pay later) brand.

From the outset, myself & others I worked with, said it was a very bad idea. The result? The original brand died.
September 13, 2025 at 10:22 PM
Cocaine is not.
"Speed is definitely a ranking factor? YES." John Mueller, Google 2019
September 12, 2025 at 7:03 PM
I may have tapped into an SEO monster. Something that satisfies the LLM listicle, and equally user intent.

Reply with "SEO is NOT dead", for a link to an invoice for £120,000 English pounds*.

Once paid, i'll share an Elmo GIF.

*You're not getting the strategy though.
September 12, 2025 at 1:17 AM
I really can't wait for @dawnieando.bsky.social to rip the new SEO stream a new A hole.

She's literally studied this to the nth. Not back propagation, literal study with hands on experience over a few decades.
a pixel art drawing of a fire monster wearing blue glasses
ALT: a pixel art drawing of a fire monster wearing blue glasses
media.tenor.com
September 12, 2025 at 12:04 AM
Received a booking inquiry to Timor Leste, i'll email them back to let them know i'm not an OTA.

i'm building a travel site, something i can use & ask questions of to help me (& others).

I'd love for you to spam my new feature so i can stress test it guidedtraveller.com/travel-insig...
Guided Traveller - Discover Your Next Adventure
guidedtraveller.com
September 11, 2025 at 11:02 PM
Reposted by Dean Cruddace
REQUEST:

Anybody have a pretty active WordPress blog and a relatively quiet Bluesky account that wants to help me test a WordPress plugin this afternoon? May need you to know where your logs are :) - and sit on a short call.

DM's are open or you can drop an email to dwinrhys.com/contact-me/
Contact Me - Dwi'n Rhys
Contact Me Should you wish to discuss a project with me. I can be contacted in a number of ways. I’d recommend reading my “How I work” page to get an idea on how I work, to see if I’m a good fit for y...
dwinrhys.com
September 11, 2025 at 11:31 AM
Cheers for the swag @bolt.new
September 10, 2025 at 7:23 PM
"Dean, have you thought about targeting r/SEO members.."

Good lord, no.
September 9, 2025 at 2:38 PM
Losing its talent to competitors
September 9, 2025 at 12:45 PM
The absolute race to AI dominance & dessimation of small niche sites is the snake that eats itself.

The web has a finite amount of information. All the major AI players have consumed it all.

The Reddit agreement comes into focus with much more clarity.

Github, OpenCrawl & more, mere conduits.
September 9, 2025 at 11:57 AM
There's a moon locator app on the play store that will charge you £15/week. People will & do pay for it.

Never tell yourself an idea is daft.
September 7, 2025 at 4:45 PM
If your approach to SEO is a band aid, a retrospective, or algorithm reverse engineering approach. You're already years behind.

Test.

Get out there and f%£#ing test.
September 7, 2025 at 2:02 PM
Absolutely devastated to learn of the passing of @alanbleiweiss.bsky.social

My long time Google search ranter in arms.

Go well my mate.
September 5, 2025 at 1:59 PM
Cheers Victor. Me too with a TIL,
TIL When life gives you lemons

Lemons are a man-made hybrid of citron and bitter oranges, and bitter oranges are a hybrid of mandarin and pomelo.

Man made lemons.

Not only did we make lemons, we add tartrazine for the ripe yellow color for $ even though they can be ripe when they're still green.
September 3, 2025 at 2:44 PM
Reposted by Dean Cruddace
August 31, 2025 at 8:44 PM
Reposted by Dean Cruddace
Google's ranking pipeline is sequential: initial scoring with T* (relevance) and Q* (trust), followed by a large-scale re-ranking based on user behavior via Navboost.
www.hobo-web.co.uk
August 30, 2025 at 11:38 PM
I am 51 years old. I frequent a working mens club, There is a fella that brought his own (allotment) grown baby poitatoes in, boiled in butter.

He has 200 weight to give away.

Yes, is the answer.
August 29, 2025 at 10:22 PM
Reposted by Dean Cruddace
Here’s how to get your Google reviews to do double duty (if you’re in Europe) 👇

Step 1: Copy and paste a good review from Google to your website.

That’s it, there’s no Step 2.
August 29, 2025 at 3:05 PM
Reposted by Dean Cruddace
what is this timeline
August 29, 2025 at 12:51 PM