Today kicks off pumpkin spice season 🍁

And while there might not be a chill in the air yet, savvy advertisers are already planning for the end-of-year holiday rush.

We share how brands can nail the right timing, messaging, and targeting to get on everyone's nice list this year. comca.st/3UMpL8Y

What's the deal with surface-level campaign metrics? We wouldn't know.

At Comcast Advertising, we connect TV ad exposure to online behavior that actually makes an impact for your business.

Your door to what works is here 🚪✨: comcastadvertising.com?utm_campaign...

At Comcast Advertising, we don’t rent data. We own it.

And that first-party deterministic data translates to real results for our advertisers, like our 95% initial audience match rate.

Your door to better data is waiting. So which party are you choosing?

🚪 comcastadvertising.com?utm_medium=s...

We only threw this party for you 🪩

Well, not this one. The one next door.

Save the date 08.18.25 👀

What's happening behind these doors?

We'll give you a hint: ⛷️🪩📊

Doors open 8️⃣.1️⃣8️⃣.2️⃣5️⃣

See how Easterns Automotive Group achieved 35% website conversions using our Audience Addressable TV advertising across their DC and Baltimore target markets – all within 10 weeks of the campaign start.

🎯 comcastadvertising.com/case-studies...

While the '24 election cycle broke records with nearly $11B in ad spend, voter turnout proves there's plenty of room for political advertisers to better connect with their audience and drive them to the polls.

Our latest report is here to help bridge that gap: comcastadvertising.com/insights/res...

It's the most wonderful time of the year: upfronts!

And this season, TV – in all its forms – is more accessible, more targeted, and more accountable than ever before.

Dawn Lee Williamson breaks down why agencies continue to lean into the upfronts in @adage.com.

📺 comca.st/4d8uJoD

Comcast Advertising's Carmela Fournier is featured alongside fellow industry leaders in the new report from Blockgraph and 4As.

Read the report to discover how household identity influences upfront negotiations, outcome-based guarantees, multiscreen media planning, and more. comca.st/42ML3qz

Join us in congratulating James Rooke for being named one of Cablefax's 100!

James was recognized for his ground-breaking work, including his instrumental role in forming Universal Ads and launching the programmatic partnership between FreeWheel and NBCUniversal for the 2024 Paris Olympic Games 👏👏👏

🚨 The #NHL playoffs are here!

And while we can’t predict who'll take home the Cup, we do have the insights advertisers need to reach hockey’s most engaged fans wherever they're watching.

See how we can help you plan next season's winning ad campaign: comcastadvertising.com/content/spor...

Comcast Advertising's Audience Addressable campaigns maximize reach, delivering your message to your most valuable audience at a household level, across all screens.

Discover how #addressable TV advertising increases ROI while enhancing brand recall – all within a single campaign: bit.ly/4cuqweF

📣 In case you missed it: Effectv is now Comcast Advertising!

James Rooke, President of Comcast Advertising, shares how this unified structure is helping us chart a strong future for multiscreen TV advertising. comcastadvertising.com/insights/blo...

🥁 Drum roll, please! The new Multiscreen TV Advertising Report is here with the latest recommendations for optimizing your TV and streaming ad campaigns.

Here's a peek at some of our findings from 2H 2024👇

Big news! Effectv is now Comcast Advertising, and we couldn't be more excited about what's to come.

Get the full details on how this evolution will help advertisers build brand relevancy and deliver sustainable business outcomes powered by Comcast media, data and technology. bit.ly/4lm4gYv