Century 21 Optimum Realty
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c21optimumrealty.bsky.social
Century 21 Optimum Realty
@c21optimumrealty.bsky.social
Century 21 Optimum Realty serves most of Nova Scotia. C21 Optimum Realty offers unmatched support for buyers and sellers, providing global brand recognition, advanced technology, and marketing that maximizes property exposure.
www.optimumrealty.c21.ca
Planning to buy a home in the next year?
3 things to do RIGHT NOW for your credit:
✅ Pay everything on time
✅ Keep credit card balances under 30%
✅ STOP applying for new credit
Your future mortgage rate will thank you.
shorturl.at/bwPP3
#FirstTimeHomeBuyer #CreditTips
What is a Good Credit Score in Canada for Getting a Mortgage | Rob Lough | Realtor/Broker
If you're planning to buy a home in Nova Scotia or anywhere in Canada, understanding what constitutes a good credit score and how to improve yours before you apply can save you significant money and s...
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November 27, 2025 at 4:46 PM
Nova Scotia homebuyers take note 📌 Scotiabank's contrarian forecast predicts interest rate hikes by late 2026. If you're considering a variable rate mortgage or planning to buy, this could impact your strategy. Full analysis:
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Scotiabank Predicts Bank of Canada Rate Hike in 2026 | Rob Lough | Realtor/Broker
The Bank of Canada's monetary policy direction has become a hot topic for Canadian homebuyers, mortgage holders, and real estate professionals.
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November 25, 2025 at 1:14 PM
When a client sees the C21 logo before meeting me, half the trust-building is already done.
That's the power of 50+ years of brand recognition working in your favor.
Why wordless logos dominate real estate 👉 shorturl.at/oX8fj
#RealEstateMarketing #HalifaxRealEstate
The Power of Brand Recognition in Real Estate
In a world saturated with marketing messages, the most powerful brands don't need to say anything at all. The Century 21 gold and black emblem.
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November 24, 2025 at 5:20 PM
🥾 Nova Scotia's 8 best hikes: From Bay of Fundy cliffs at Cape Split to Cape Breton's hidden Blueberry Mountain ridge. Coastal views, old-growth forests & granite summits all within day-trip distance. Your guide to the province's top trails ⬇️
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8 Best Hikes in Nova Scotia | Rob Lough | Realtor/Broker
Nova Scotia's hiking trails deliver some of Atlantic Canada's most dramatic scenery, from Bay of Fundy cliff edges to Cape Breton ridge walks and South Shore granite domes.
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November 24, 2025 at 5:18 PM
Sandy Lake Development Bedford: 8,000 housing units on 400 hectares. This isn't just another subdivision - it's one of NS's largest housing projects and will significantly impact Bedford's character and HRM's housing supply. www.roblough.com/news/1424469...
Sandy Lake Development Bedford | Rob Lough | Realtor/Broker
The Sandy Lake development in Bedford, Nova Scotia, will bring approximately 8,000 housing units to the region over the next decade, representing a transformative opportunity for homebuyers and a sign...
www.roblough.com
November 18, 2025 at 12:01 PM
🏠 Saving for a home in Halifax, Dartmouth, or Truro? The First Home Savings Account (FHSA) is your secret weapon. Contribute $8,000/year, get immediate tax deductions, and withdraw it all TAX-FREE for your down payment. Every first-time buyer in NS should know about this: tinyurl.com/ya7jadc2
First Home Savings Account | Rob Lough | Realtor/Broker
The First Home Savings Account (FHSA) represents one of the most powerful savings tools available to aspiring homeowners, combining the best features of RRSPs and TFSAs into a single, purpose-built ac...
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November 17, 2025 at 12:31 PM
ova Scotia's MOST program = FREE MONEY for young skilled workers! Electricians, plumbers, nurses, carpenters, and film pros under 30 can get their provincial tax refunded on up to $50K of income. That's potentially $4,000+ per year. Details:
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The MOST Tax Refund | Rob Lough | Realtor/Broker
Are you a young tradesperson, nurse, or film industry professional working in Nova Scotia? You could be eligible for a significant tax refund that puts thousands of dollars back in your pocket.
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November 15, 2025 at 8:17 PM
New construction buyers in Nova Scotia: Your warranty matters! Atlantic and LUX programs protect against defects in materials, workmanship, and structural issues. Coverage ranges from 1-10 years depending on the issue. Review your policy carefully! #NSHomes #NewConstruction shorturl.at/8atcX
New Home Warranties in Nova Scotia | Rob Lough | Realtor/Broker
When purchasing a newly constructed home in Nova Scotia, understanding your warranty protection is crucial for safeguarding your investment. Two primary warranty programs serve the region, Atlantic Ne...
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November 15, 2025 at 2:03 PM
Bedford commuters: Exit 3 on Hwy 102 is getting upgraded! 6 weeks of construction for safer, wider off-ramps to Hammonds Plains Rd. Exit stays open but expect delays 9am-3pm for blasting, overnight for paving. Part of HRM's 20-year transportation plan. #Halifax #BedfordNS
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Highway 102 Exit 3 Upgrade | Rob Lough | Realtor/Broker
Nova Scotia has launched a significant infrastructure improvement project at Exit 3 on Highway 102 in Bedford, marking an important step toward addressing traffic congestion in one of Halifax's busies...
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November 14, 2025 at 11:06 AM
River Philip Golf Resort approved for Collingwood Corner, NS! This 1,555-hectare development by John Bragg includes 18-hole course, 180 residential lots, 80+ RV sites, inn & restaurant. A game-changer for northern Nova Scotia tourism. #NSGolf #CumberlandCounty
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River Philip Golf Resort | Rob Lough | Realtor/Broker
A Game-Changing Development Coming to Collingwood Corner, Nova ScotiaNorthern Nova Scotia is set to welcome its most ambitious recreational development in years.
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November 10, 2025 at 6:30 PM
🍂 Fall reminder: Colder weather means closed windows and higher radon levels in NS homes. With 11% of homes above safe limits, now's the time to test. Protect your family's health and your property value. Read more ⬇️ #NSRealEstate #RadonTesting shorturl.at/RWZBT
Radon Gas in Nova Scotia What Homeowners Buyers and Sellers Need to Know | Rob Lough | Realtor/Broker
Radon gas is one of those invisible threats that many Nova Scotia homeowners don't think about, until it's time to buy or sell a property.
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November 10, 2025 at 1:13 PM
Cape Breton Real Estate - October 2025:
✅ 91 homes sold
✅ $264,800 avg price
✅ $24.1M total sales
✅ 94.6% sold-to-ask ratio
Market showing resilience with steady sales & stable pricing. Days on market up to 52.7 as seasonal shift begins.
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#CapeBreton #NSRealEstate #MarketUpdate
Cape Breton Real Estate Market Report October 2025 | Rob Lough | Realtor/Broker
October 2025 brought steady performance to Cape Breton's real estate market, with 91 homes changing hands and nearly $24.1 million in total sales value.
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November 8, 2025 at 11:58 AM
outh Shore real estate October 2025 stats are in! Market delivered 6.9% annual appreciation, summer surge with 120+ monthly sales, and homes moving in 60 days by fall. Coastal NS remains strong heading into 2026. Full analysis: shorturl.at/zNrcz#SouthS... #NSRealEstate
South Shore Nova Scotia Real Estate Market Stats | Rob Lough | Realtor/Broker
The South Shore real estate market demonstrated remarkable resilience throughout 2025, rebounding from a slow start to deliver robust performance metrics during the summer and fall months.
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November 8, 2025 at 11:41 AM
⚠️ Real estate investors: Starting January 2026, you CANNOT use your personal income to help qualify for multiple investment property mortgages.
Each property must qualify on its own rental income alone. This changes everything.
Full breakdown: shorturl.at/Rbt5D
Canada’s Investment Property Mortgage Rules Are Changing
Canada’s Investment Property Mortgage Rules Are Changing: Here’s What It Means for You If you’re a real estate investor in Canada, or thinking about becoming one, there’s an important regulatory shift...
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November 7, 2025 at 12:02 PM
Thinking of selling in Truro? October's stats are impressive:
✅ Homes selling at 96.6% of asking price
✅ Average 60 days on market
✅ Record $400K+ average sale price
✅ 73 properties sold - a 22-month high!
Seller's market conditions continue 💪 #TruroRealEstate #NovaScotia
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Truro Real Estate Market Shatters Records in October 2025 | Rob Lough | Realtor/Broker
The Truro, Bible Hill, and Stewiacke real estate market delivered its strongest performance in nearly two years this October, with sales volume, property values, and transaction totals all reaching ne...
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November 6, 2025 at 9:58 AM
🏠 Halifax Real Estate Alert - October 2025:
💥 Condos surge 32.8% year-over-year
📍 Average home price: $612,443
⏰ Market cooling: 43.8 days to sell (was 31 in July)
💵 Still strong: 98.5% of asking price
The shift from summer heat to autumn balance 👉 [LINK]
#HalifaxRealEstate #HRM
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Halifax Real Estate Market Statistics: October 2025 Market Report | Rob Lough | Realtor/Broker
The Halifax-Dartmouth real estate market demonstrated continued resilience in October 2025, with the average home price reaching $612,443 and strong price stability maintained throughout the autumn ma...
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November 6, 2025 at 9:52 AM
Ontario just announced major HST relief for home buyers. What should Nova Scotia do?
1️⃣ Expand our tiny $3K HST rebate to $40-50K
2️⃣ Increase down payment assistance to $35-40K
3️⃣ Double housing construction starts
With prices up 53% since 2021, incremental won't cut it.
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Nova Scotia’s Housing Affordability Crisis
When Ontario announced its plan to eliminate the provincial portion of HST for first-time home buyers, potentially delivering up to $80,000 in savings
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November 5, 2025 at 9:43 AM
📊 It's Financial Literacy Month! Ready to turn your homebuying dreams into reality?
Nova Scotia first-time buyers can access $128,000+ in combined support through FHSA, RRSP HBP & Provincial Down Payment Assistance. ➡️ shorturl.at/V5GnX
#FinancialLiteracyMonth #NSHousing
How Smart Planning Makes Homeownership Possible in Nova Scotia
November is Financial Literacy Month in Canada – the perfect time to take control of your financial future and turn your homeownership dreams into reality.
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November 3, 2025 at 8:57 PM
pending over 33% of your income on rent? You're not alone.
Vancouver, Halifax, BC & Ontario renters are hitting unsustainable affordability thresholds in 2025.
See where your city ranks + what rent-to-income ratio you should aim for: shorturl.at/ZXimS
Canada's Rental Affordability Crisis Deepens in 2025 | Rob Lough | Realtor/Broker
Affordability continues to dominate discussion around Canada's evolving rental landscape in 2025, with new economic pressures and rent trends redefining what it means to be a renter.
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October 31, 2025 at 1:23 PM
Egress windows aren't just building code—they're lifelines during emergencies. Nova Scotia's 2025 standards require bedrooms to have at least 0.35 m² unobstructed opening area. Is your home compliant? #HomeSafety #NovaScotia
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Egress Window Requirements for Bedrooms in Nova Scotia | Rob Lough | Realtor/Broker
When it comes to bedroom safety in Nova Scotia, egress windows aren't just a building code formality—they're a critical lifeline in emergency situations.
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October 28, 2025 at 4:41 PM
🚨 BREAKING: Birch Hill Equity Partners and Brookfield Asset Management complete $2.9B acquisition of First National Financial, one of Canada's largest mortgage deals in 2025. Founders retain 19% stakes each. #CanadianFinance #PrivateEquity #MortgageIndustry
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Birch Hill and Brookfield Complete $2.9 Billion Acquisition of First National Financial | Rob Lough | Realtor/Broker
In one of the largest private equity transactions in Canada's mortgage sector this year, Birch Hill Equity Partners and Brookfield Asset Management have successfully closed their acquisition of a majo...
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October 27, 2025 at 6:14 PM
Separated in Nova Scotia? You can own a home again sooner than you think. 🏠After just 90 days living apart:
✅ Access $35K tax-free from RRSP
✅ Qualify for rebates & tax credits
✅ Regain first-time buyer status Whether Halifax or Cape Breton, here's your guide: shorturl.at/YcXuP
First-Time Home Buyer Benefits After Separation in Nova Scotia
Life after separation isn't easy—but if you're in Nova Scotia and wondering whether you can buy a home on your own terms again, there's encouraging news.
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October 27, 2025 at 9:41 AM
Think your landlord's insurance covers your stuff? Think again. 🤔

Nova Scotia renters: Learn why tenant insurance is essential and what it actually covers in our comprehensive guide.

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#NSRenters #Insurance #Halifax
Tenant Insurance in Nova Scotia | Rob Lough | Realtor/Broker
A Complete Guide Understanding Tenant Insurance Coverage in the Maritimes. When renting a home or apartment in Nova Scotia, protecting your belongings and financial future should be a top priority.
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October 25, 2025 at 10:31 AM
🏗️ BREAKING: Federal government invests $30M in Saint John waterfront housing development. The Fundy Quay SW Building will deliver 79 rental units by 2026 — first phase of a $300M project bringing 677 homes to the city's urban core. #SaintJohn #NB #HousingDevelopment tinyurl.com/5n7pbt7z
Federal Government Invests $30 Million in Saint John Waterfront Housing Development | Rob Lough | Realtor/Broker
The federal government has announced a $30 million investment in a new multi-family rental project on Saint John's waterfront, marking a significant milestone in the city's ambitious urban revitalizat...
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October 21, 2025 at 7:42 PM
📊 Nova Scotia rental market update:

Prices down for first time in years
New buildings increasing supply
Tenants gaining negotiating power
Better units at more affordable rates

Renting is evolving from necessity to choice in Halifax, Dartmouth & Truro.
Read the full analysis 👇
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Is Renting Becoming the New Normal in Halifax Dartmouth and Truro | Rob Lough | Realtor/Broker
The landscape of housing in Nova Scotia is undergoing a significant transformation. Recent market data signals a shift that's prompting residents across Halifax, Dartmouth, and Truro to reconsider the...
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October 20, 2025 at 11:11 AM