Balance North East
@balancene.bsky.social
Working to reduce the harm from alcohol: to health, to families and to society. www.reducemyrisk.tv
Alcohol is everywhere – and it’s causing serious harm. ¾ of NE adults see it as a major problem. Nationally, thousands of lives are lost to alcohol each year.
We need a national alcohol strategy based on evidence and effective action.
Read our Blueprint here 🔽
bit.ly/3TNh4er
We need a national alcohol strategy based on evidence and effective action.
Read our Blueprint here 🔽
bit.ly/3TNh4er
Flipbook
Flipbook
bit.ly
February 7, 2026 at 8:30 AM
Alcohol is everywhere – and it’s causing serious harm. ¾ of NE adults see it as a major problem. Nationally, thousands of lives are lost to alcohol each year.
We need a national alcohol strategy based on evidence and effective action.
Read our Blueprint here 🔽
bit.ly/3TNh4er
We need a national alcohol strategy based on evidence and effective action.
Read our Blueprint here 🔽
bit.ly/3TNh4er
Since launching our #AlcoholisToxic campaign in Nov 2023, we’ve had over 170,000 visits to our website for info, advice, support and free tools to cut down. Discover the facts and share them to help others reduce their risk 🔽
reducemyrisk.tv
reducemyrisk.tv
February 6, 2026 at 8:42 AM
Since launching our #AlcoholisToxic campaign in Nov 2023, we’ve had over 170,000 visits to our website for info, advice, support and free tools to cut down. Discover the facts and share them to help others reduce their risk 🔽
reducemyrisk.tv
reducemyrisk.tv
@ias.org.uk FOI study highlights how the alcohol industry still has a dark hold over influencing national policy– plus key recommendations for future action:
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
shorturl.at/KER1a
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
shorturl.at/KER1a
Now you see it, now you don’t - Institute of Alcohol Studies
Now you see it, now you don’t: How alcohol industry interference made marketing restrictions disappear from the 10 Year Health Plan in England In July 2025, the UK Government published its 10 Year Hea...
shorturl.at
February 5, 2026 at 10:05 AM
@ias.org.uk FOI study highlights how the alcohol industry still has a dark hold over influencing national policy– plus key recommendations for future action:
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
shorturl.at/KER1a
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
shorturl.at/KER1a
1/2 Great to see the Welsh Senedd approving the continuation and uprating of MUP to 65p, bringing the policy in line with Scotland and ensuring ongoing benefits from the landmark policy, which reduces deaths and harms from alcohol.
February 4, 2026 at 3:21 PM
1/2 Great to see the Welsh Senedd approving the continuation and uprating of MUP to 65p, bringing the policy in line with Scotland and ensuring ongoing benefits from the landmark policy, which reduces deaths and harms from alcohol.
Today is #WorldCancerDay Alcohol causes at least 7 types of cancer - yet public awareness remains low. If we’re serious about cancer prevention, we need stronger national action to raise awareness of alcohol’s role in cancer risk. #AlcoholIsToxic. Read our press release here 🔽
shorturl.at/ZxPmm
shorturl.at/ZxPmm
February 4, 2026 at 9:17 AM
Today is #WorldCancerDay Alcohol causes at least 7 types of cancer - yet public awareness remains low. If we’re serious about cancer prevention, we need stronger national action to raise awareness of alcohol’s role in cancer risk. #AlcoholIsToxic. Read our press release here 🔽
shorturl.at/ZxPmm
shorturl.at/ZxPmm
The UK’s health is worsening - rising obesity, long-term illness, and inactivity are putting huge pressure on the NHS. Government action isn’t “nannying” – it helps making healthier choices easier and help people to thrive.
A must read from Sarah Woolnough from Kings Fund 🔽
shorturl.at/eRBZO
A must read from Sarah Woolnough from Kings Fund 🔽
shorturl.at/eRBZO
Let's embrace the nanny state. Shouldn't the government care about our health? | LBC
It's time for stronger interventions to treat the nation's poor health, writes Sarah Woolnough
shorturl.at
February 2, 2026 at 11:35 AM
The UK’s health is worsening - rising obesity, long-term illness, and inactivity are putting huge pressure on the NHS. Government action isn’t “nannying” – it helps making healthier choices easier and help people to thrive.
A must read from Sarah Woolnough from Kings Fund 🔽
shorturl.at/eRBZO
A must read from Sarah Woolnough from Kings Fund 🔽
shorturl.at/eRBZO
The next phase of our award-winning #AlcoholIsToxic campaign starts today. Alcohol causes over 200 medical conditions, including 7 types of cancer. The more you drink, the higher the risk.It's about a right to know.
Free tips and tools 🔽
www.reducemyrisk.tv
@ias.org.uk rg.uk @aha-uk.bsky.social
Free tips and tools 🔽
www.reducemyrisk.tv
@ias.org.uk rg.uk @aha-uk.bsky.social
February 2, 2026 at 9:05 AM
The next phase of our award-winning #AlcoholIsToxic campaign starts today. Alcohol causes over 200 medical conditions, including 7 types of cancer. The more you drink, the higher the risk.It's about a right to know.
Free tips and tools 🔽
www.reducemyrisk.tv
@ias.org.uk rg.uk @aha-uk.bsky.social
Free tips and tools 🔽
www.reducemyrisk.tv
@ias.org.uk rg.uk @aha-uk.bsky.social
Karen from Newcastle, grew up unaware of how harmful alcohol can be and has suffered first hand. She supports mandatory alcohol health labelling, alongside 7 in 10 NE adults. We need clear warnings on labels - free from alcohol industry influence. People have a #RightToKnow
February 1, 2026 at 9:35 AM
Karen from Newcastle, grew up unaware of how harmful alcohol can be and has suffered first hand. She supports mandatory alcohol health labelling, alongside 7 in 10 NE adults. We need clear warnings on labels - free from alcohol industry influence. People have a #RightToKnow
Real people, real stories, real change. 💛 Our Reduce My Risk website is a platform of tips, advice, tools like the Drink Free Days app, inspiring stories and local support. 🔽
www.reducemyrisk.tv
www.reducemyrisk.tv
January 31, 2026 at 8:30 PM
Real people, real stories, real change. 💛 Our Reduce My Risk website is a platform of tips, advice, tools like the Drink Free Days app, inspiring stories and local support. 🔽
www.reducemyrisk.tv
www.reducemyrisk.tv
Cheap, strong alcohol is everywhere in supermarkets and convenience stores - and it can lead people to drink more alcohol than they intend to. 8/10 people in the NE feel alcohol is a big problem.
Share support and guidance with those who want to cut back: www.reducemyrisk.tv
#ReduceAlcoholHarm
Share support and guidance with those who want to cut back: www.reducemyrisk.tv
#ReduceAlcoholHarm
January 30, 2026 at 8:54 AM
Cheap, strong alcohol is everywhere in supermarkets and convenience stores - and it can lead people to drink more alcohol than they intend to. 8/10 people in the NE feel alcohol is a big problem.
Share support and guidance with those who want to cut back: www.reducemyrisk.tv
#ReduceAlcoholHarm
Share support and guidance with those who want to cut back: www.reducemyrisk.tv
#ReduceAlcoholHarm
IAS’s FOI study highlights how the alcohol industry influenced the 10 Year Health Plan – and also sets out key recommendations for future action:
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
www.ias.org.uk/report/now-y...
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
www.ias.org.uk/report/now-y...
Now you see it, now you don’t - Institute of Alcohol Studies
Now you see it, now you don’t: How alcohol industry interference made marketing restrictions disappear from the 10 Year Health Plan in England In July 2025, the UK Government published its 10 Year Hea...
www.ias.org.uk
January 29, 2026 at 9:58 AM
IAS’s FOI study highlights how the alcohol industry influenced the 10 Year Health Plan – and also sets out key recommendations for future action:
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
www.ias.org.uk/report/now-y...
✔️ Introduce alcohol marketing restrictions
✔️ Reject industry self-regulation
✔️ End partnerships with alcohol companies
www.ias.org.uk/report/now-y...
Is England’s drinking back to “normal” after COVID?
Dr Vera Buss explains in this blog from @ias.org.uk how alcohol dependence and harm are still elevated - particularly in disadvantaged communities.
A must-read 👇
www.ias.org.uk/2026/01/20/h...
#ReduceAlcoholHarm
Dr Vera Buss explains in this blog from @ias.org.uk how alcohol dependence and harm are still elevated - particularly in disadvantaged communities.
A must-read 👇
www.ias.org.uk/2026/01/20/h...
#ReduceAlcoholHarm
Has England’s drinking returned to “normal”? - Institute of Alcohol Studies
Nearly five years on from the start of the COVID-19 pandemic, England’s drinking patterns are only partly returning to pre-pandemic levels. New research shows that while average consumption is falling...
www.ias.org.uk
January 29, 2026 at 8:58 AM
Is England’s drinking back to “normal” after COVID?
Dr Vera Buss explains in this blog from @ias.org.uk how alcohol dependence and harm are still elevated - particularly in disadvantaged communities.
A must-read 👇
www.ias.org.uk/2026/01/20/h...
#ReduceAlcoholHarm
Dr Vera Buss explains in this blog from @ias.org.uk how alcohol dependence and harm are still elevated - particularly in disadvantaged communities.
A must-read 👇
www.ias.org.uk/2026/01/20/h...
#ReduceAlcoholHarm
1/ Around ¼ of English adults didn’t drink in 2024 with age and gender a significant factor.
Our response today to latest figures from HSE shorturl.at/en3dH
@ias.org.uk @aha-uk.bsky.social
Our response today to latest figures from HSE shorturl.at/en3dH
@ias.org.uk @aha-uk.bsky.social
January 28, 2026 at 1:35 PM
1/ Around ¼ of English adults didn’t drink in 2024 with age and gender a significant factor.
Our response today to latest figures from HSE shorturl.at/en3dH
@ias.org.uk @aha-uk.bsky.social
Our response today to latest figures from HSE shorturl.at/en3dH
@ias.org.uk @aha-uk.bsky.social
“What matters most is why someone is drinking.”
For #LoveYourLiver Month Annalise from CDDFT shares how alcohol care teams are helping patients to understand alcohol dependency, often driven by other difficulties, and rebuild their lives. www.fresh-balance.co.uk/news/love-yo...
For #LoveYourLiver Month Annalise from CDDFT shares how alcohol care teams are helping patients to understand alcohol dependency, often driven by other difficulties, and rebuild their lives. www.fresh-balance.co.uk/news/love-yo...
Love Your Liver Month: Supporting People Through Alcohol-Related Hospital Care - Fresh Balance
By Annalise Johnson Lead Alcohol Care Clinical Nurse Specialist County Durham & Darlington NHS Foundation Trust Why I Do This Work: Supporting People with Alcohol Issues in Hospital When the role of...
www.fresh-balance.co.uk
January 28, 2026 at 9:22 AM
“What matters most is why someone is drinking.”
For #LoveYourLiver Month Annalise from CDDFT shares how alcohol care teams are helping patients to understand alcohol dependency, often driven by other difficulties, and rebuild their lives. www.fresh-balance.co.uk/news/love-yo...
For #LoveYourLiver Month Annalise from CDDFT shares how alcohol care teams are helping patients to understand alcohol dependency, often driven by other difficulties, and rebuild their lives. www.fresh-balance.co.uk/news/love-yo...
1/2 Huge thanks to Laurie who lives in Newcastle and Sue Taylor for speaking on BBC Radio Newcastle this morning about alcohol harms, the power of recovery and importance or prevention. Laurie shared her experience of alcohol addiction and explained how with support she is now alcohol free...
January 27, 2026 at 3:15 PM
1/2 Huge thanks to Laurie who lives in Newcastle and Sue Taylor for speaking on BBC Radio Newcastle this morning about alcohol harms, the power of recovery and importance or prevention. Laurie shared her experience of alcohol addiction and explained how with support she is now alcohol free...
Dom, a DJ from Newcastle started drinking alcohol as a teenager. Now nearly 5 years alcohol-free, he shows that cutting down or taking breaks from alcohol can be life changing. Sharing stories like Dom’s help to show change is possible. ReduceMyRisk.tv
Read Dom’s story here 🔽
shorturl.at/Dw0Xl
Read Dom’s story here 🔽
shorturl.at/Dw0Xl
January 26, 2026 at 9:17 AM
Dom, a DJ from Newcastle started drinking alcohol as a teenager. Now nearly 5 years alcohol-free, he shows that cutting down or taking breaks from alcohol can be life changing. Sharing stories like Dom’s help to show change is possible. ReduceMyRisk.tv
Read Dom’s story here 🔽
shorturl.at/Dw0Xl
Read Dom’s story here 🔽
shorturl.at/Dw0Xl
“These are not just statistics – 260 lives were taken from us in 2023.” A must-read from @aha-uk.bsky.social , Pcc JoyAllen & David Sidwick explain why drink & drug driving reforms need proper enforcement & public education to save lives.
Read more 👇#ReduceAlcoholHarm
Read more 👇#ReduceAlcoholHarm
Drink and Drug Driving: Time to lower the limit
Drink and drug driving in the UK remains unacceptably high. Police and Crime Commissioners tell us why it's time to lower the limit.
shorturl.at
January 25, 2026 at 9:15 AM
“These are not just statistics – 260 lives were taken from us in 2023.” A must-read from @aha-uk.bsky.social , Pcc JoyAllen & David Sidwick explain why drink & drug driving reforms need proper enforcement & public education to save lives.
Read more 👇#ReduceAlcoholHarm
Read more 👇#ReduceAlcoholHarm
Time to cut down on alcohol?
Our #AlcoholisToxic campaign helps people reset and reduce their drinking, reduce the risks and feel so much better.
Find free tips and tools at www.reducemyrisk.tv
shorturl.at/oY0aD
Our #AlcoholisToxic campaign helps people reset and reduce their drinking, reduce the risks and feel so much better.
Find free tips and tools at www.reducemyrisk.tv
shorturl.at/oY0aD
January 24, 2026 at 8:30 AM
Time to cut down on alcohol?
Our #AlcoholisToxic campaign helps people reset and reduce their drinking, reduce the risks and feel so much better.
Find free tips and tools at www.reducemyrisk.tv
shorturl.at/oY0aD
Our #AlcoholisToxic campaign helps people reset and reduce their drinking, reduce the risks and feel so much better.
Find free tips and tools at www.reducemyrisk.tv
shorturl.at/oY0aD
Alcohol is everywhere. 8 out of 10 people in the North East see it as a serious issue and want action.
Nationally, alcohol harms thousands of lives every year. We need an evidence-based national alcohol strategy with measures that work.
Read our Blueprint here 🔽
bit.ly/3TNh4er
Nationally, alcohol harms thousands of lives every year. We need an evidence-based national alcohol strategy with measures that work.
Read our Blueprint here 🔽
bit.ly/3TNh4er
Flipbook
Flipbook
bit.ly
January 23, 2026 at 9:32 AM
Alcohol is everywhere. 8 out of 10 people in the North East see it as a serious issue and want action.
Nationally, alcohol harms thousands of lives every year. We need an evidence-based national alcohol strategy with measures that work.
Read our Blueprint here 🔽
bit.ly/3TNh4er
Nationally, alcohol harms thousands of lives every year. We need an evidence-based national alcohol strategy with measures that work.
Read our Blueprint here 🔽
bit.ly/3TNh4er
The New Year can be a moment for change but cutting down isn’t just for January. Sarah from Durham quit alcohol in Jan 2022.
Four years on, she’s thriving - at work, at home, and completing her first ultra-marathon.
Read her story 👇
shorturl.at/HoLRs
@ias.org.uk @aha-uk.bsky.social
Four years on, she’s thriving - at work, at home, and completing her first ultra-marathon.
Read her story 👇
shorturl.at/HoLRs
@ias.org.uk @aha-uk.bsky.social
Sarah: “I Cut Out Alcohol — And Got My Life Back”: An Inspiring Journey from Rock Bottom to Ultra-Marathon Ready - Reduce My Risk
shorturl.at
January 22, 2026 at 9:23 AM
The New Year can be a moment for change but cutting down isn’t just for January. Sarah from Durham quit alcohol in Jan 2022.
Four years on, she’s thriving - at work, at home, and completing her first ultra-marathon.
Read her story 👇
shorturl.at/HoLRs
@ias.org.uk @aha-uk.bsky.social
Four years on, she’s thriving - at work, at home, and completing her first ultra-marathon.
Read her story 👇
shorturl.at/HoLRs
@ias.org.uk @aha-uk.bsky.social
1/2 Nearly 1 in 10 breast cancers are linked to alcohol – and more awareness is needed. Caroline Tweedie, Lead Practitioner for Living with Cancer, says this is a vital message - understanding the risks could help prevent more women from developing cancer.
January 21, 2026 at 9:07 AM
1/2 Nearly 1 in 10 breast cancers are linked to alcohol – and more awareness is needed. Caroline Tweedie, Lead Practitioner for Living with Cancer, says this is a vital message - understanding the risks could help prevent more women from developing cancer.
1/2 Minimum Unit Pricing (MUP) saves lives.
✔️ Fewer alcohol deaths
✔️ Reduced hospital admissions
✔️ Heaviest drinkers cutting back
✔️ Targets cheap, strong alcohol
Evidence from Scotland proves it. England is falling behind.
shorturl.at/hadhx
✔️ Fewer alcohol deaths
✔️ Reduced hospital admissions
✔️ Heaviest drinkers cutting back
✔️ Targets cheap, strong alcohol
Evidence from Scotland proves it. England is falling behind.
shorturl.at/hadhx
Minimum Unit Pricing: Explained - Institute of Alcohol Studies
The latest film in our Explained series looks at minimum unit pricing (MUP), providing a clear and comprehensive overview of: We discuss why the policy was introduced in Scotland and Wales, the impact...
shorturl.at
January 20, 2026 at 9:25 AM
1/2 Minimum Unit Pricing (MUP) saves lives.
✔️ Fewer alcohol deaths
✔️ Reduced hospital admissions
✔️ Heaviest drinkers cutting back
✔️ Targets cheap, strong alcohol
Evidence from Scotland proves it. England is falling behind.
shorturl.at/hadhx
✔️ Fewer alcohol deaths
✔️ Reduced hospital admissions
✔️ Heaviest drinkers cutting back
✔️ Targets cheap, strong alcohol
Evidence from Scotland proves it. England is falling behind.
shorturl.at/hadhx
Love Your Liver Month: Alcohol causes 6 in 10 cases of liver disease in the UK. Kelly, 40, sought support after being diagnosed with liver damage and was warned the next stage could be liver failure.
ReduceMyRisk.tv
#LoveYourLiver
#AlcoholIsToxic
Read more 🔽
shorturl.at/hTsWR
ReduceMyRisk.tv
#LoveYourLiver
#AlcoholIsToxic
Read more 🔽
shorturl.at/hTsWR
January 19, 2026 at 8:23 AM
Love Your Liver Month: Alcohol causes 6 in 10 cases of liver disease in the UK. Kelly, 40, sought support after being diagnosed with liver damage and was warned the next stage could be liver failure.
ReduceMyRisk.tv
#LoveYourLiver
#AlcoholIsToxic
Read more 🔽
shorturl.at/hTsWR
ReduceMyRisk.tv
#LoveYourLiver
#AlcoholIsToxic
Read more 🔽
shorturl.at/hTsWR
Reposted by Balance North East
This January, make sure you know the three steps to #LoveYourLiver. Find out more about #LoveYourLiverMonth on @LiverTrust’s website:
https://twp.ai/9PZ2Le
and find out if you are at risk by taking the screener:
https://twp.ai/4itn9a
https://twp.ai/9PZ2Le
and find out if you are at risk by taking the screener:
https://twp.ai/4itn9a
January 18, 2026 at 7:29 PM
This January, make sure you know the three steps to #LoveYourLiver. Find out more about #LoveYourLiverMonth on @LiverTrust’s website:
https://twp.ai/9PZ2Le
and find out if you are at risk by taking the screener:
https://twp.ai/4itn9a
https://twp.ai/9PZ2Le
and find out if you are at risk by taking the screener:
https://twp.ai/4itn9a
8 in 10 people in the NE see alcohol as a big problem for the region. Alcohol harms thousands every year.
Laurie’s story shows recovery is possible.
Glamorous alcohol advertising never shows the harm- we need national action to help people reclaim their lives.
Read her story 🔽 shorturl.at/j8o1G
Laurie’s story shows recovery is possible.
Glamorous alcohol advertising never shows the harm- we need national action to help people reclaim their lives.
Read her story 🔽 shorturl.at/j8o1G
Laurie: The Moment in the Mirror That Saved Laurie’s Life - Reduce My Risk
shorturl.at
January 16, 2026 at 9:20 AM
8 in 10 people in the NE see alcohol as a big problem for the region. Alcohol harms thousands every year.
Laurie’s story shows recovery is possible.
Glamorous alcohol advertising never shows the harm- we need national action to help people reclaim their lives.
Read her story 🔽 shorturl.at/j8o1G
Laurie’s story shows recovery is possible.
Glamorous alcohol advertising never shows the harm- we need national action to help people reclaim their lives.
Read her story 🔽 shorturl.at/j8o1G