Andrew Thomas
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althomas.bsky.social
Andrew Thomas
@althomas.bsky.social
I’m the publisher of Communicate magazine and Transform magazine. If my posts are work-related they’ll be about corporate communications or brand strategy and design. If they’re out of hours they’ll be about music or food.
Two weeks away. Great sign ups so far - I'm as much looking forward to the networking as I am to the conference sessions!
www.communicatemagazine.com/conferences/...
#internalcomms #internalcommunications #IC
Internal Communications and Engagement Live 2025

Who is setting the benchmark for crafting strategies that are genuine, reliable and authentic? Communicate magazine will be talking to the experts at the Internal Communications and Engagement Live 2025 conference bit.ly/3ZCKjCN
January 7, 2025 at 5:10 PM
www.communicatemagazine.com/news/2025/uk...
Surveys for the annual ranking of the UK Top 50 in brand video & corporate film are now open. This year - separate categories for in-house & independent teams.

And, of course, being shortlisted in the Lens Awards for Corporate Video helps in your ranking
UK Top 50 and in-house video surveys 2025 open
www.communicatemagazine.com
January 7, 2025 at 5:05 PM
If you’re in internal comms, this is just the best conference going - and at £145, phenomenal value.
Internal Communications and Engagement Live 2025

Who is setting the benchmark for crafting strategies that are genuine, reliable and authentic? Communicate magazine will be talking to the experts at the Internal Communications and Engagement Live 2025 conference bit.ly/3ZCKjCN
December 17, 2024 at 6:05 PM
According to OneFifty’s ‘People Over Pages’ report, CEOs get 35% more LinkedIn engagement than their company accounts, despite having less than 10% of the following. We explored this over a fabulous breakfast we co-hosted with OneFifty a few weeks ago.

www.communicatemagazine.com/news/2024/br...
Breakfast with Communicate magazine: How human is your CEO online?
www.communicatemagazine.com
December 16, 2024 at 7:59 AM
I love it when people go that bit further on the card for your Secret Santa gift!
December 13, 2024 at 3:31 PM
Google photos just gave me a ‘memory’ of my wedding. My anniversary isn’t actually for another 8 days - is this a deliberate ploy to remind me to go out and buy an anniversary present??
December 12, 2024 at 8:33 AM
Bit of a disconnect - almost two-thirds of employees feel more aligned with a company’s vision through interactive video, but only one-third of companies are using it!

www.communicatemagazine.com/news/2024/vi...
Video boosts engagement, but interactivity is lacking
www.communicatemagazine.com
December 11, 2024 at 7:39 AM
wrappedaipodcast.spotifycdn.com/i7xgEaRwh0hw... I’m loving the Google NotebookLM ‘podcast’ of my Spotify Wrapped. I know the ‘hosts’ aren’t real but I think even they were slightly shocked that I was in the top 0.01% of listeners to Anish Kumar’s Little Miss Dynamite!
wrappedaipodcast.spotifycdn.com
December 11, 2024 at 7:35 AM
For the past 5 years I've taken part in Concern UK's Ration Challenge, raising money & awareness of refugees globally. The Syrian conflict created 6m refugees, with 7.2m displaced internally. Amazing that so many will now hopefully be able to go home. I so hope the next stage runs smooth.
December 9, 2024 at 10:19 AM
What a week - two days in New York, discussing next year's Transform Awards North America (and the New York conference) and then straight back for two days of judging the Transform Awards Europe. According to my sleep tracker app, this week I've met 9% of my sleep target!
December 6, 2024 at 4:20 PM
Very thorough!
How you can use Bluesky to find Journalists and build a media list 💡

In the post I've curated nearly 300 Journo Starter Packs and categorised them into sectors so you can quickly find the ones relevant to you

If you find it useful please give it a share!

www.digitalprtips.com/blog/how-to-...
How To Use Bluesky To Build A Media List
Bluesky's Starter Packs are a great way to find relevant Journalists to send your campaigns to - here's a roundup of which are out there
www.digitalprtips.com
November 30, 2024 at 7:18 PM
Okay Bluesky, I've just bought myself a Plaud AI recorder. Anyone got any tips on getting the most out of it?
#plaud #plaudnote #plaudpin #AIrecorder
November 30, 2024 at 3:18 PM
What’s the point in having a purpose statement if you’re not going to bother implementing it? You might as well go down the Google route (Don’t Be Evil) and have something anodyne and unmeasurable
Fewer than half of top professional services firms have a clear purpose

For firms that do have purpose statements, these are rarely implemented bit.ly/3CQgXJu
November 28, 2024 at 2:30 PM
Reposted by Andrew Thomas
Business leaders are increasingly expected to be well-trained and polished in media relations. What are the implications for reputation management.

www.communicatemagazine.com/features/202...
The value of media training for business leaders Business leaders are increasingly expected to be well trained and polished in media relations. Amy Fallon explores what this means for reputation manag...
www.communicatemagazine.com
November 28, 2024 at 11:41 AM
Reposted by Andrew Thomas
This is genuinely fascinating. Perhaps generating traffic for other media key to the success of BlueSky. As all other social platforms now downgrade links, Bluesky could become the natural home for news organisations.
Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.
November 27, 2024 at 5:36 PM
Reposted by Andrew Thomas
Woohoo - Communicate magazine is now on Bluesky!
bsky.app/profile/comm...
bsky.app
November 27, 2024 at 1:44 PM
I so loved this conference last year... and so did everyone else, judging by the LinkedIn comments I saw at the time. www.communicatemagazine.com/conferences/...
November 27, 2024 at 11:36 AM
I missed this story in Communicate last week.
"Research finds 77% of agencies experience intellectual property theft once or twice annually." www.communicatemagazine.com/news/2024/on... That's a crazy amount.
One in two agencies suffer IP theft
www.communicatemagazine.com
November 25, 2024 at 6:42 PM
Oh man! Is there any more stressful a rite of passage than your first dinner party. My 15yr old wanted one for a birthday party! They’ve made it to the first course. All the tears, explosions and drama in the prep have disappeared and now all I can hear is laughter and merriment. Phew!
November 22, 2024 at 8:16 PM
Celebrating at the Transform Awards ANZ last night. #TransformAwards
November 21, 2024 at 12:09 AM
Are all the armchair brand experts really up in arms over Jaguar’s new visual identity? Or the 30 second promo film that accompanied its launch.
November 20, 2024 at 8:08 PM
What kind of cheeky f_ery is this? I'm currently mid-flight, Singapore to Sydney. I had a bit of a sleep, then did some work & now about to go back to sleep & ive just realised the person (a stranger) on the aisle seat (the middle seat is empty) has all three pillows from our seats. He's fast asleep
November 19, 2024 at 4:37 PM
I’m not American, so what do I know, but I thought one of the appeals of Trump was his stand against ‘the swamp’. Surely keeping the ethics report of Matt Gaetz under wraps is about as swampy as it gets!
November 18, 2024 at 6:22 AM
Well, I wasn’t expecting that!
November 17, 2024 at 11:38 PM