Abi Aldridge
@abialdridge.bsky.social
✨ Freelance comms & brand strategy
💡 Helping charities & good causes
🌿 Encouraging good comms & good rest
⚡️ part of @oliocreative.bsky.social
🔗 bio.site/abialdridge
💡 Helping charities & good causes
🌿 Encouraging good comms & good rest
⚡️ part of @oliocreative.bsky.social
🔗 bio.site/abialdridge
Pinned
Abi Aldridge
@abialdridge.bsky.social
· May 7
Abi Aldridge | Communications & Brand Support
Helping charities and purpose-led teams shape their story, grow their audience, and build campaigns and brands that connect and inspire.
www.abialdridge.com
After years of helping charities find the right words, I’ve finally written some for myself. 👏
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
Reposted by Abi Aldridge
We’re now a @charitycomms.bsky.social corporate partner 💥
We loved being members back when we were in-house - it helped us connect with some brilliant agencies.
Now we're on the Supplier Directory, offering creative support + 10% off for members: www.charitycomms.org.uk/directories/...
We loved being members back when we were in-house - it helped us connect with some brilliant agencies.
Now we're on the Supplier Directory, offering creative support + 10% off for members: www.charitycomms.org.uk/directories/...
May 27, 2025 at 7:32 AM
We’re now a @charitycomms.bsky.social corporate partner 💥
We loved being members back when we were in-house - it helped us connect with some brilliant agencies.
Now we're on the Supplier Directory, offering creative support + 10% off for members: www.charitycomms.org.uk/directories/...
We loved being members back when we were in-house - it helped us connect with some brilliant agencies.
Now we're on the Supplier Directory, offering creative support + 10% off for members: www.charitycomms.org.uk/directories/...
Charity comms can be messy, joyful, frustrating and brilliant - often all in one day. 😅
I’ve started sharing tips, reflections and lessons from freelance & in-house life over on Instagram.
For comms folks & cause-led brands who want to do good - without burning out: instagram.com/commswithabi/
I’ve started sharing tips, reflections and lessons from freelance & in-house life over on Instagram.
For comms folks & cause-led brands who want to do good - without burning out: instagram.com/commswithabi/
May 13, 2025 at 7:42 AM
Charity comms can be messy, joyful, frustrating and brilliant - often all in one day. 😅
I’ve started sharing tips, reflections and lessons from freelance & in-house life over on Instagram.
For comms folks & cause-led brands who want to do good - without burning out: instagram.com/commswithabi/
I’ve started sharing tips, reflections and lessons from freelance & in-house life over on Instagram.
For comms folks & cause-led brands who want to do good - without burning out: instagram.com/commswithabi/
Reposted by Abi Aldridge
Charity comms can be beautiful chaos. 💬
But the comms community? That’s what gets us through.
This #MentalHealthAwarenessWeek, we’re celebrating the people behind the posts - and the quiet ways we look out for each other. You are community in action 💛
But the comms community? That’s what gets us through.
This #MentalHealthAwarenessWeek, we’re celebrating the people behind the posts - and the quiet ways we look out for each other. You are community in action 💛
Mental Health Awareness Week: how community supports comms professionals’ wellbeing — olio creative.
This Mental Health Awareness Week, we’re celebrating the power of community - especially for charity communications professionals balancing big causes and big demands.
oliocreative.com
May 12, 2025 at 7:50 AM
Charity comms can be beautiful chaos. 💬
But the comms community? That’s what gets us through.
This #MentalHealthAwarenessWeek, we’re celebrating the people behind the posts - and the quiet ways we look out for each other. You are community in action 💛
But the comms community? That’s what gets us through.
This #MentalHealthAwarenessWeek, we’re celebrating the people behind the posts - and the quiet ways we look out for each other. You are community in action 💛
Reposted by Abi Aldridge
Not all website platforms are created equal. 😅
We’re proudly team #Squarespace (Platinum Partners, in fact) - and we’ve just published a blog explaining why it beats WordPress, Wix and GoDaddy every time.
Also: we made a meme. Couldn’t resist.
Read more 👉 oliocreative.com/squarespace-...
We’re proudly team #Squarespace (Platinum Partners, in fact) - and we’ve just published a blog explaining why it beats WordPress, Wix and GoDaddy every time.
Also: we made a meme. Couldn’t resist.
Read more 👉 oliocreative.com/squarespace-...
May 8, 2025 at 9:26 PM
Not all website platforms are created equal. 😅
We’re proudly team #Squarespace (Platinum Partners, in fact) - and we’ve just published a blog explaining why it beats WordPress, Wix and GoDaddy every time.
Also: we made a meme. Couldn’t resist.
Read more 👉 oliocreative.com/squarespace-...
We’re proudly team #Squarespace (Platinum Partners, in fact) - and we’ve just published a blog explaining why it beats WordPress, Wix and GoDaddy every time.
Also: we made a meme. Couldn’t resist.
Read more 👉 oliocreative.com/squarespace-...
After years of helping charities find the right words, I’ve finally written some for myself. 👏
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
Abi Aldridge | Communications & Brand Support
Helping charities and purpose-led teams shape their story, grow their audience, and build campaigns and brands that connect and inspire.
www.abialdridge.com
May 7, 2025 at 3:20 PM
After years of helping charities find the right words, I’ve finally written some for myself. 👏
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
My new website is now live! And from June, I’ll have more freelance availability - for campaign planning, messaging, content and copy that actually sounds human.
Reposted by Abi Aldridge
🎉 Our 2024 Impact Review for Schools is live!
Over 70,000 teachers and school leaders took part in NFER research last year, helping shape national policy and classroom practice.
🎬 Watch the animation
📖 Read more: bit.ly/4k5KbV1
#EduResearch #EducationPolicy
Over 70,000 teachers and school leaders took part in NFER research last year, helping shape national policy and classroom practice.
🎬 Watch the animation
📖 Read more: bit.ly/4k5KbV1
#EduResearch #EducationPolicy
May 6, 2025 at 6:37 AM
🎉 Our 2024 Impact Review for Schools is live!
Over 70,000 teachers and school leaders took part in NFER research last year, helping shape national policy and classroom practice.
🎬 Watch the animation
📖 Read more: bit.ly/4k5KbV1
#EduResearch #EducationPolicy
Over 70,000 teachers and school leaders took part in NFER research last year, helping shape national policy and classroom practice.
🎬 Watch the animation
📖 Read more: bit.ly/4k5KbV1
#EduResearch #EducationPolicy
I'm taking today off for a special reason - my little sister turns 21! 🎉
11 years between us, and she’ll officially be a children’s nurse soon - I couldn’t be prouder of the amazing person she’s growing into. 🩺
Sharing a few of my favourite memories over the years. 📸
11 years between us, and she’ll officially be a children’s nurse soon - I couldn’t be prouder of the amazing person she’s growing into. 🩺
Sharing a few of my favourite memories over the years. 📸
May 1, 2025 at 6:30 AM
I'm taking today off for a special reason - my little sister turns 21! 🎉
11 years between us, and she’ll officially be a children’s nurse soon - I couldn’t be prouder of the amazing person she’s growing into. 🩺
Sharing a few of my favourite memories over the years. 📸
11 years between us, and she’ll officially be a children’s nurse soon - I couldn’t be prouder of the amazing person she’s growing into. 🩺
Sharing a few of my favourite memories over the years. 📸
A few things filling my freelance days:
✍️ Web copy for a rural church community
🧠 Social media for a global NGO, US psychologist & wine bar
💻 Content support for a UK children's charity
💼 Helping grow @oliocreative.bsky.social
I have more freelance availability from June 2025 - get in touch! 💬
✍️ Web copy for a rural church community
🧠 Social media for a global NGO, US psychologist & wine bar
💻 Content support for a UK children's charity
💼 Helping grow @oliocreative.bsky.social
I have more freelance availability from June 2025 - get in touch! 💬
April 30, 2025 at 7:04 AM
A few things filling my freelance days:
✍️ Web copy for a rural church community
🧠 Social media for a global NGO, US psychologist & wine bar
💻 Content support for a UK children's charity
💼 Helping grow @oliocreative.bsky.social
I have more freelance availability from June 2025 - get in touch! 💬
✍️ Web copy for a rural church community
🧠 Social media for a global NGO, US psychologist & wine bar
💻 Content support for a UK children's charity
💼 Helping grow @oliocreative.bsky.social
I have more freelance availability from June 2025 - get in touch! 💬
It’s #StressAwarenessMonth - and having spent years in charity comms teams, I know how easily burnout creeps in. 🪫
In a blog for @oliocreative.bsky.social , I discuss how external support can protect your team & your brand.
Feeling the pressure? You're not alone. DM me if you need a chat. 🧡
In a blog for @oliocreative.bsky.social , I discuss how external support can protect your team & your brand.
Feeling the pressure? You're not alone. DM me if you need a chat. 🧡
Preventing burnout: how external creative support helps in-house teams thrive — olio creative.
In-house teams in charities and public sector organisations can face burnout from tight deadlines and heavy workloads. Discover how external creative support from Olio Creative can help reduce…
oliocreative.com
April 28, 2025 at 11:31 AM
It’s #StressAwarenessMonth - and having spent years in charity comms teams, I know how easily burnout creeps in. 🪫
In a blog for @oliocreative.bsky.social , I discuss how external support can protect your team & your brand.
Feeling the pressure? You're not alone. DM me if you need a chat. 🧡
In a blog for @oliocreative.bsky.social , I discuss how external support can protect your team & your brand.
Feeling the pressure? You're not alone. DM me if you need a chat. 🧡
Reposted by Abi Aldridge
Independent pay body gives MPs a pay-rise:
MPs take the money but cry 'It's out of our hands, nothing we can do'.
Body gives teachers and NHS workers a pay-rise:
Govt says they will give it 'careful consideration' but must balance the books.
We see you.
www.bbc.co.uk/news/article...
MPs take the money but cry 'It's out of our hands, nothing we can do'.
Body gives teachers and NHS workers a pay-rise:
Govt says they will give it 'careful consideration' but must balance the books.
We see you.
www.bbc.co.uk/news/article...
Ministers face above projected teacher and NHS pay deals
Pay review bodies recommend increases for teachers and NHS workers above the 2.8% the government has budgeted for.
www.bbc.co.uk
April 28, 2025 at 10:01 AM
Independent pay body gives MPs a pay-rise:
MPs take the money but cry 'It's out of our hands, nothing we can do'.
Body gives teachers and NHS workers a pay-rise:
Govt says they will give it 'careful consideration' but must balance the books.
We see you.
www.bbc.co.uk/news/article...
MPs take the money but cry 'It's out of our hands, nothing we can do'.
Body gives teachers and NHS workers a pay-rise:
Govt says they will give it 'careful consideration' but must balance the books.
We see you.
www.bbc.co.uk/news/article...
Reposted by Abi Aldridge
What do all charity communicators have in common? A long to-do list! The Planning Fallacy, described by Kahneman and Tversky, is our tendency to overestimate how much we can get done by underestimating how long it takes to complete a task.
Here are four ways to rethink your to-do lists...
Here are four ways to rethink your to-do lists...
April 28, 2025 at 10:10 AM
What do all charity communicators have in common? A long to-do list! The Planning Fallacy, described by Kahneman and Tversky, is our tendency to overestimate how much we can get done by underestimating how long it takes to complete a task.
Here are four ways to rethink your to-do lists...
Here are four ways to rethink your to-do lists...
Realise I have lots of followers on here, and I've never properly introduced myself, so here goes (feat. Bruno, my trusty sidekick 🐾).
👋 Hi! I'm Abi – a freelance communications and brand strategist, mainly working with charities and good causes.
I'm always happy to connect, swap ideas or chat! 💬
👋 Hi! I'm Abi – a freelance communications and brand strategist, mainly working with charities and good causes.
I'm always happy to connect, swap ideas or chat! 💬
April 27, 2025 at 9:48 PM
Realise I have lots of followers on here, and I've never properly introduced myself, so here goes (feat. Bruno, my trusty sidekick 🐾).
👋 Hi! I'm Abi – a freelance communications and brand strategist, mainly working with charities and good causes.
I'm always happy to connect, swap ideas or chat! 💬
👋 Hi! I'm Abi – a freelance communications and brand strategist, mainly working with charities and good causes.
I'm always happy to connect, swap ideas or chat! 💬
One of those weeks where everything’s landing at once:
– Rebrand going public
– New website & socials live
– Email campaigns flying out
– Big-picture strategy for one org, tiny tweaks for another
If you're looking for comms or brand support, I’m open to new freelance projects! 👋 #CharityComms
– Rebrand going public
– New website & socials live
– Email campaigns flying out
– Big-picture strategy for one org, tiny tweaks for another
If you're looking for comms or brand support, I’m open to new freelance projects! 👋 #CharityComms
April 15, 2025 at 8:46 PM
One of those weeks where everything’s landing at once:
– Rebrand going public
– New website & socials live
– Email campaigns flying out
– Big-picture strategy for one org, tiny tweaks for another
If you're looking for comms or brand support, I’m open to new freelance projects! 👋 #CharityComms
– Rebrand going public
– New website & socials live
– Email campaigns flying out
– Big-picture strategy for one org, tiny tweaks for another
If you're looking for comms or brand support, I’m open to new freelance projects! 👋 #CharityComms
Reposted by Abi Aldridge
👋 New here, but not new to this!
We’re olio creative - a small but mighty team making standout websites, beautiful designs, great content and comms strategies for good people doing good things.
We started as an in-house charity team, now we're out in the wild! Come say hi 👋 #CharityComms
We’re olio creative - a small but mighty team making standout websites, beautiful designs, great content and comms strategies for good people doing good things.
We started as an in-house charity team, now we're out in the wild! Come say hi 👋 #CharityComms
olio creative • Squarespace Website design, logo + branding
Elevate your brand with bespoke Squarespace sites. From logo design to digital creations, we'll give your online presence a fresh look. Book a call today!
oliocreative.com
April 15, 2025 at 8:18 PM
👋 New here, but not new to this!
We’re olio creative - a small but mighty team making standout websites, beautiful designs, great content and comms strategies for good people doing good things.
We started as an in-house charity team, now we're out in the wild! Come say hi 👋 #CharityComms
We’re olio creative - a small but mighty team making standout websites, beautiful designs, great content and comms strategies for good people doing good things.
We started as an in-house charity team, now we're out in the wild! Come say hi 👋 #CharityComms
Reposted by Abi Aldridge
🧑🏫 Can AI help teachers save time?
Research from @thenfer.bsky.social , funded by @theeef.bsky.social & The Hg Foundation, has found that teachers using ChatGPT spent 31% less time on lesson planning.
Take a look at our latest Research Bite to learn more: nfer.ac.uk/chatgptsummary
Research from @thenfer.bsky.social , funded by @theeef.bsky.social & The Hg Foundation, has found that teachers using ChatGPT spent 31% less time on lesson planning.
Take a look at our latest Research Bite to learn more: nfer.ac.uk/chatgptsummary
March 20, 2025 at 10:00 AM
🧑🏫 Can AI help teachers save time?
Research from @thenfer.bsky.social , funded by @theeef.bsky.social & The Hg Foundation, has found that teachers using ChatGPT spent 31% less time on lesson planning.
Take a look at our latest Research Bite to learn more: nfer.ac.uk/chatgptsummary
Research from @thenfer.bsky.social , funded by @theeef.bsky.social & The Hg Foundation, has found that teachers using ChatGPT spent 31% less time on lesson planning.
Take a look at our latest Research Bite to learn more: nfer.ac.uk/chatgptsummary
Reposted by Abi Aldridge
🆕 Government #spendingreview is the last chance to meet 6,500 new teacher target, as unfilled teacher vacancies hit record high.
Our School Workforce Lead @jackworth.bsky.social summarises the key #TLM2025 findings below 👇
youtu.be/45oM094oETw
[1/2]
Our School Workforce Lead @jackworth.bsky.social summarises the key #TLM2025 findings below 👇
youtu.be/45oM094oETw
[1/2]
Teacher Labour Market In England Annual Report 2025
NFER's annual Teacher Labour Market in England monitors the progress towards meeting the teacher supply challenge in a easy to digest format.
Now in its seventh year, this year's report, funded by the Nuffield Foundation, highlights ongoing challenges with teacher recruitment, unfilled vacancies, w
youtu.be
March 13, 2025 at 7:18 AM
🆕 Government #spendingreview is the last chance to meet 6,500 new teacher target, as unfilled teacher vacancies hit record high.
Our School Workforce Lead @jackworth.bsky.social summarises the key #TLM2025 findings below 👇
youtu.be/45oM094oETw
[1/2]
Our School Workforce Lead @jackworth.bsky.social summarises the key #TLM2025 findings below 👇
youtu.be/45oM094oETw
[1/2]
Reposted by Abi Aldridge
Hot off the press! 🚨 Our new Teacher Labour Market Report is out - exploring teacher supply and key challenges. Despite some progress, big issues remain.
📖 Download the summary for schools: www.nfer.ac.uk/TLMSchools
📖 Download the summary for schools: www.nfer.ac.uk/TLMSchools
March 13, 2025 at 7:44 AM
Hot off the press! 🚨 Our new Teacher Labour Market Report is out - exploring teacher supply and key challenges. Despite some progress, big issues remain.
📖 Download the summary for schools: www.nfer.ac.uk/TLMSchools
📖 Download the summary for schools: www.nfer.ac.uk/TLMSchools
Let’s #ReclaimSocial for good! ✨
Social media should be a positive space - but that starts with supporting the people behind the posts.
In my first blog for olio creative, I explore social media burnout and how brands can reclaim their strategy 👇
oliocreative.com/comms-and-ma...
Social media should be a positive space - but that starts with supporting the people behind the posts.
In my first blog for olio creative, I explore social media burnout and how brands can reclaim their strategy 👇
oliocreative.com/comms-and-ma...
Social media burnout: how to reclaim your brand's strategy — olio creative.
Social media doesn’t have to be overwhelming. We share some tips and tricks to create a sustainable strategy, repurpose content, and engage meaningfully - without burning out.
oliocreative.com
February 6, 2025 at 9:26 AM
Let’s #ReclaimSocial for good! ✨
Social media should be a positive space - but that starts with supporting the people behind the posts.
In my first blog for olio creative, I explore social media burnout and how brands can reclaim their strategy 👇
oliocreative.com/comms-and-ma...
Social media should be a positive space - but that starts with supporting the people behind the posts.
In my first blog for olio creative, I explore social media burnout and how brands can reclaim their strategy 👇
oliocreative.com/comms-and-ma...
Reposted by Abi Aldridge
New ONS data suggests that pupil populations will continue to decline over the coming years. 📉
But what impact might falling pupil numbers have on primary schools? 🏫 (1/2)
But what impact might falling pupil numbers have on primary schools? 🏫 (1/2)
What 800,000 fewer children by 2032 means for schools
The decline in the pupil population that is affecting schools now is a trend that’s unlikely to change for decades, new ONS data shows
www.tes.com
January 30, 2025 at 9:26 AM
New ONS data suggests that pupil populations will continue to decline over the coming years. 📉
But what impact might falling pupil numbers have on primary schools? 🏫 (1/2)
But what impact might falling pupil numbers have on primary schools? 🏫 (1/2)
Reposted by Abi Aldridge
Hi BlueSky, we're NFER Classroom. 👋
We work to support impact in the classroom - and beyond.
Follow us for the latest @thenfer.bsky.social research, guidance, resources and practical tips for those working in schools: nfer.ac.uk/classroom
We work to support impact in the classroom - and beyond.
Follow us for the latest @thenfer.bsky.social research, guidance, resources and practical tips for those working in schools: nfer.ac.uk/classroom
December 9, 2024 at 1:00 PM
Hi BlueSky, we're NFER Classroom. 👋
We work to support impact in the classroom - and beyond.
Follow us for the latest @thenfer.bsky.social research, guidance, resources and practical tips for those working in schools: nfer.ac.uk/classroom
We work to support impact in the classroom - and beyond.
Follow us for the latest @thenfer.bsky.social research, guidance, resources and practical tips for those working in schools: nfer.ac.uk/classroom
Reposted by Abi Aldridge
December 4, 2024 at 1:57 PM
Reposted by Abi Aldridge
The DfE has been urged to reveal how it defines and plans to meet its 6,500 recruitment teacher target - a key manifesto pledge.
@thenfer.bsky.social has estimated that the target would require pay rises of nearly 10% a year for three years, equalling billions💷
www.tes.com/magazine/new...
@thenfer.bsky.social has estimated that the target would require pay rises of nearly 10% a year for three years, equalling billions💷
www.tes.com/magazine/new...
Three years of 10 per cent pay rises needed to hit 6,500 teacher target
Pay rise needed to achieve teacher recruitment target would cost government an extra £7.7bn by 2028, research warns
www.tes.com
December 4, 2024 at 9:15 AM
The DfE has been urged to reveal how it defines and plans to meet its 6,500 recruitment teacher target - a key manifesto pledge.
@thenfer.bsky.social has estimated that the target would require pay rises of nearly 10% a year for three years, equalling billions💷
www.tes.com/magazine/new...
@thenfer.bsky.social has estimated that the target would require pay rises of nearly 10% a year for three years, equalling billions💷
www.tes.com/magazine/new...
Reposted by Abi Aldridge
🆕 Our new analysis suggests that the Government would need to increase teacher pay by nearly 10% a year for three years to reach 6,500-teacher manifesto target, if using pay as a sole incentive.
🟣 More info: bit.ly/3ZbjNQw
🟣 Key findings: bit.ly/4gf6eGT
🟣 More info: bit.ly/3ZbjNQw
🟣 Key findings: bit.ly/4gf6eGT
December 4, 2024 at 8:04 AM
🆕 Our new analysis suggests that the Government would need to increase teacher pay by nearly 10% a year for three years to reach 6,500-teacher manifesto target, if using pay as a sole incentive.
🟣 More info: bit.ly/3ZbjNQw
🟣 Key findings: bit.ly/4gf6eGT
🟣 More info: bit.ly/3ZbjNQw
🟣 Key findings: bit.ly/4gf6eGT