Coca-Cola, riche multinationale mais pingre, utilise l'IA pour une nouvelle publicité. Quand on peut sauvez quelques deniers, pourquoi s'en priver ?
#ia#ai#coca-cola#advertising#publicité#holiday
www.hollywoodreporter.com/business/dig...
#ia#ai#coca-cola#advertising#publicité#holiday
www.hollywoodreporter.com/business/dig...
Coca-Cola Is Trying Another AI Holiday Ad. Executives Say This Time Is Different
After a major backlash in 2024, Coke and the L.A. studio it hired have produced a new synthetic spot they believe viewers will like a lot more; "The craftsmanship is ten times better." Will they?
www.hollywoodreporter.com
November 4, 2025 at 11:58 AM
Coca-Cola, riche multinationale mais pingre, utilise l'IA pour une nouvelle publicité. Quand on peut sauvez quelques deniers, pourquoi s'en priver ?
#ia#ai#coca-cola#advertising#publicité#holiday
www.hollywoodreporter.com/business/dig...
#ia#ai#coca-cola#advertising#publicité#holiday
www.hollywoodreporter.com/business/dig...