"Progressing from primity, through secundity, to tertiality, the relationship of security to uberty is an inverse one, which means, plainly, that as the certainty of any guess plummets, its heuristic merit soars correspondingly."
#thinkinginbets

Thanks to the @forbes.com Expert Panel for including #ThinkingInBets in their article on "20 Resources To Hone Your Leadership Skills" as "a game-changer for decision making under uncertainty."

www.forbes.com/councils/for...

h/t to @juliarafalbaer.bsky.social #leadership

Black Friday sales have started early! Excited to see "Thinking in Bets" available in paper back for under $5! Grab your copy today. Would make gifts for co-workers! 🎁

#BestSeller #Author #DecisionScience #ThinkingInBets #AnnieDuke #BlackFridayBookSales

www.amazon.com/Thinking-Bet...