WISEcode.ai
@wisecode.bsky.social
Unlock simplified food and nutrition data, personalized for your life, values, and goals.
SF's lawsuit must prove 4 things: engineered addiction, targeted vulnerable groups, suppressed science, and knew the harm. The tobacco playbook, now applied to Big Food.
Read on -> https://bit.ly/457SAlU
Read on -> https://bit.ly/457SAlU
What the UPF Lawsuit Must Prove to Win - WISEcode | Food Intelligence for All
Now that we’ve established that the San Francisco lawsuit is a Public Nuisance case, the next question is how do they win?
bit.ly
January 14, 2026 at 5:50 PM
SF's lawsuit must prove 4 things: engineered addiction, targeted vulnerable groups, suppressed science, and knew the harm. The tobacco playbook, now applied to Big Food.
Read on -> https://bit.ly/457SAlU
Read on -> https://bit.ly/457SAlU
Teaching kids to side‑eye snack labels like pros. 🧃➡️📲 Swipe, scan, swap, repeat.
This year, make grocery shopping ‘easy peasy’ for the whole fam with WISEcode.
#UltraProcessedFood #FoodSystemTransparency #UPFTruth #WeAreWISEcode
This year, make grocery shopping ‘easy peasy’ for the whole fam with WISEcode.
#UltraProcessedFood #FoodSystemTransparency #UPFTruth #WeAreWISEcode
January 2, 2026 at 10:09 PM
Teaching kids to side‑eye snack labels like pros. 🧃➡️📲 Swipe, scan, swap, repeat.
This year, make grocery shopping ‘easy peasy’ for the whole fam with WISEcode.
#UltraProcessedFood #FoodSystemTransparency #UPFTruth #WeAreWISEcode
This year, make grocery shopping ‘easy peasy’ for the whole fam with WISEcode.
#UltraProcessedFood #FoodSystemTransparency #UPFTruth #WeAreWISEcode
Here’s your 2026 Code: start small, stay consistent, evolve.
80% of resolutions fail by Feb - not from lack of willpower, but from rigid goals.
Transparency ≠ restriction. It’s about knowing your food + fueling your goals.
#NewYearNewCode #UPFIntelligence #WeAreWISECode
80% of resolutions fail by Feb - not from lack of willpower, but from rigid goals.
Transparency ≠ restriction. It’s about knowing your food + fueling your goals.
#NewYearNewCode #UPFIntelligence #WeAreWISECode
December 31, 2025 at 5:45 PM
Here’s your 2026 Code: start small, stay consistent, evolve.
80% of resolutions fail by Feb - not from lack of willpower, but from rigid goals.
Transparency ≠ restriction. It’s about knowing your food + fueling your goals.
#NewYearNewCode #UPFIntelligence #WeAreWISECode
80% of resolutions fail by Feb - not from lack of willpower, but from rigid goals.
Transparency ≠ restriction. It’s about knowing your food + fueling your goals.
#NewYearNewCode #UPFIntelligence #WeAreWISECode
Holiday treats, but make them work for you.
We turned snack time into a little game: scan, reveal, then decide what actually earns a spot on the plate.
Keep the comfort, lose the guesswork. You’re still in charge of what makes the cut this holiday season.
#HappyHolidays
We turned snack time into a little game: scan, reveal, then decide what actually earns a spot on the plate.
Keep the comfort, lose the guesswork. You’re still in charge of what makes the cut this holiday season.
#HappyHolidays
December 24, 2025 at 6:13 PM
Holiday treats, but make them work for you.
We turned snack time into a little game: scan, reveal, then decide what actually earns a spot on the plate.
Keep the comfort, lose the guesswork. You’re still in charge of what makes the cut this holiday season.
#HappyHolidays
We turned snack time into a little game: scan, reveal, then decide what actually earns a spot on the plate.
Keep the comfort, lose the guesswork. You’re still in charge of what makes the cut this holiday season.
#HappyHolidays
Classic shortbread, frosted gingerbread, chocolate-dipped delights...
With WISEcode, scan the box and make sure Santa has delicious and efficient fuel to power through the night shift.
Food made transparent. Choices made intelligent. Lives made better.
#HappyHolidays #MerryChristmas
With WISEcode, scan the box and make sure Santa has delicious and efficient fuel to power through the night shift.
Food made transparent. Choices made intelligent. Lives made better.
#HappyHolidays #MerryChristmas
December 23, 2025 at 5:06 PM
Classic shortbread, frosted gingerbread, chocolate-dipped delights...
With WISEcode, scan the box and make sure Santa has delicious and efficient fuel to power through the night shift.
Food made transparent. Choices made intelligent. Lives made better.
#HappyHolidays #MerryChristmas
With WISEcode, scan the box and make sure Santa has delicious and efficient fuel to power through the night shift.
Food made transparent. Choices made intelligent. Lives made better.
#HappyHolidays #MerryChristmas
Holiday popcorn hot take: kettle, caramel, and cheese can all live in the same bowl. They just don’t hit your body the same way.
Some are minimally processed, others stack sugars, colors, and flavorings that push them into ultra-processed territory.
What's your holiday snack?
Some are minimally processed, others stack sugars, colors, and flavorings that push them into ultra-processed territory.
What's your holiday snack?
December 22, 2025 at 9:28 PM
Holiday popcorn hot take: kettle, caramel, and cheese can all live in the same bowl. They just don’t hit your body the same way.
Some are minimally processed, others stack sugars, colors, and flavorings that push them into ultra-processed territory.
What's your holiday snack?
Some are minimally processed, others stack sugars, colors, and flavorings that push them into ultra-processed territory.
What's your holiday snack?
Quick scan. Solid scores. Zero second-guessing. May your holidays be full of good food, clear choices, and time with your people.
December 19, 2025 at 8:51 PM
Quick scan. Solid scores. Zero second-guessing. May your holidays be full of good food, clear choices, and time with your people.
Gingerbread houses: same cozy vibes, very different ingredient lists.
These UPF scores show which kits are super ultra‑processed and which ones keep it a little more real, so you can pick what feels right for your crew.
What other holiday treats could use a lesson in food transparency?
These UPF scores show which kits are super ultra‑processed and which ones keep it a little more real, so you can pick what feels right for your crew.
What other holiday treats could use a lesson in food transparency?
December 18, 2025 at 4:13 PM
Gingerbread houses: same cozy vibes, very different ingredient lists.
These UPF scores show which kits are super ultra‑processed and which ones keep it a little more real, so you can pick what feels right for your crew.
What other holiday treats could use a lesson in food transparency?
These UPF scores show which kits are super ultra‑processed and which ones keep it a little more real, so you can pick what feels right for your crew.
What other holiday treats could use a lesson in food transparency?
Look at these homemade holiday cinnamon buns. Look at them!!!
Even when you're indulging, you can still choose to bake with ingredients that match your goals and values.
Enjoy your treats! Even if you're making it fun and sweet this holiday season.
Even when you're indulging, you can still choose to bake with ingredients that match your goals and values.
Enjoy your treats! Even if you're making it fun and sweet this holiday season.
December 16, 2025 at 6:19 PM
Look at these homemade holiday cinnamon buns. Look at them!!!
Even when you're indulging, you can still choose to bake with ingredients that match your goals and values.
Enjoy your treats! Even if you're making it fun and sweet this holiday season.
Even when you're indulging, you can still choose to bake with ingredients that match your goals and values.
Enjoy your treats! Even if you're making it fun and sweet this holiday season.
OREO is dropping a Zero Sugar version in January 2026. 👀
You *know* we had to scan it. Let’s just say… the WISEscore surprised us, and now we gotta try it.
With a slightly better score for nutrient quality, will you be trying the new version?
#SugarFreeOreos #FoodTransparency
You *know* we had to scan it. Let’s just say… the WISEscore surprised us, and now we gotta try it.
With a slightly better score for nutrient quality, will you be trying the new version?
#SugarFreeOreos #FoodTransparency
December 12, 2025 at 9:00 PM
OREO is dropping a Zero Sugar version in January 2026. 👀
You *know* we had to scan it. Let’s just say… the WISEscore surprised us, and now we gotta try it.
With a slightly better score for nutrient quality, will you be trying the new version?
#SugarFreeOreos #FoodTransparency
You *know* we had to scan it. Let’s just say… the WISEscore surprised us, and now we gotta try it.
With a slightly better score for nutrient quality, will you be trying the new version?
#SugarFreeOreos #FoodTransparency
The San Francisco UPF lawsuit is not the whole story; it’s the opening scene of the era of food transparency. The scary numbers are just a teaser; the real shift is that this level of insight is now available to everyone. -> https://bit.ly/sf_vs_big_food
December 5, 2025 at 10:47 PM
The San Francisco UPF lawsuit is not the whole story; it’s the opening scene of the era of food transparency. The scary numbers are just a teaser; the real shift is that this level of insight is now available to everyone. -> https://bit.ly/sf_vs_big_food
Campbell’s Soup just got caught in the UPF crossfire 🥫👀
• 56.7% = Ultra-Processed or Super UPF
• 99 use ingredients banned elsewhere
• 19% fail Clean Label
What's in your favorite soup? → https://bit.ly/campbells_upf
• 56.7% = Ultra-Processed or Super UPF
• 99 use ingredients banned elsewhere
• 19% fail Clean Label
What's in your favorite soup? → https://bit.ly/campbells_upf
December 5, 2025 at 5:23 PM
Campbell’s Soup just got caught in the UPF crossfire 🥫👀
• 56.7% = Ultra-Processed or Super UPF
• 99 use ingredients banned elsewhere
• 19% fail Clean Label
What's in your favorite soup? → https://bit.ly/campbells_upf
• 56.7% = Ultra-Processed or Super UPF
• 99 use ingredients banned elsewhere
• 19% fail Clean Label
What's in your favorite soup? → https://bit.ly/campbells_upf
Which stuffing mix scored best for ingredients and nutrition? 🌟
We scanned and ranked the top picks using WISEscore. Get the festive results and scan your own with WISEcode if your brand wasn't listed.
Full rankings here 👉 https://bit.ly/stuffing_ranking
We scanned and ranked the top picks using WISEscore. Get the festive results and scan your own with WISEcode if your brand wasn't listed.
Full rankings here 👉 https://bit.ly/stuffing_ranking
November 26, 2025 at 3:53 PM
Which stuffing mix scored best for ingredients and nutrition? 🌟
We scanned and ranked the top picks using WISEscore. Get the festive results and scan your own with WISEcode if your brand wasn't listed.
Full rankings here 👉 https://bit.ly/stuffing_ranking
We scanned and ranked the top picks using WISEscore. Get the festive results and scan your own with WISEcode if your brand wasn't listed.
Full rankings here 👉 https://bit.ly/stuffing_ranking
Your state’s favorite Thanksgiving sides are in. Now it’s your turn. 🦃🍠
See which side dish leads in your area, then scan your own go-to sides with WISEcode.
Celebrate food, transparency, and Thanksgiving this year. 👉 https://bit.ly/us_sides
See which side dish leads in your area, then scan your own go-to sides with WISEcode.
Celebrate food, transparency, and Thanksgiving this year. 👉 https://bit.ly/us_sides
November 25, 2025 at 8:07 PM
Your state’s favorite Thanksgiving sides are in. Now it’s your turn. 🦃🍠
See which side dish leads in your area, then scan your own go-to sides with WISEcode.
Celebrate food, transparency, and Thanksgiving this year. 👉 https://bit.ly/us_sides
See which side dish leads in your area, then scan your own go-to sides with WISEcode.
Celebrate food, transparency, and Thanksgiving this year. 👉 https://bit.ly/us_sides
Not all pumpkin pies are created equal. Some are packed with wholesome ingredients — others, not so much.
Before Thanksgiving, see how your favorite pie stacks up in our Pumpkin Pie Showdown 🍂 -> https://bit.ly/pumpkin-pie-showdown
#Thanksgiving #PumpkinPie #FoodTransparency #WISEcode
Before Thanksgiving, see how your favorite pie stacks up in our Pumpkin Pie Showdown 🍂 -> https://bit.ly/pumpkin-pie-showdown
#Thanksgiving #PumpkinPie #FoodTransparency #WISEcode
November 20, 2025 at 3:52 PM
Not all pumpkin pies are created equal. Some are packed with wholesome ingredients — others, not so much.
Before Thanksgiving, see how your favorite pie stacks up in our Pumpkin Pie Showdown 🍂 -> https://bit.ly/pumpkin-pie-showdown
#Thanksgiving #PumpkinPie #FoodTransparency #WISEcode
Before Thanksgiving, see how your favorite pie stacks up in our Pumpkin Pie Showdown 🍂 -> https://bit.ly/pumpkin-pie-showdown
#Thanksgiving #PumpkinPie #FoodTransparency #WISEcode
🔎 Scan. Decode. BUILD. With WISEcode, we’re not reading labels, we’re rewriting them.
Listen: everyone’s a coder now. Got food code hack energy? $200K is up for grabs. -> https://bit.ly/code-hack-founders-note
#foodhack #UPFCodeHack #FoodRebel”
Listen: everyone’s a coder now. Got food code hack energy? $200K is up for grabs. -> https://bit.ly/code-hack-founders-note
#foodhack #UPFCodeHack #FoodRebel”
November 17, 2025 at 8:51 PM
🔎 Scan. Decode. BUILD. With WISEcode, we’re not reading labels, we’re rewriting them.
Listen: everyone’s a coder now. Got food code hack energy? $200K is up for grabs. -> https://bit.ly/code-hack-founders-note
#foodhack #UPFCodeHack #FoodRebel”
Listen: everyone’s a coder now. Got food code hack energy? $200K is up for grabs. -> https://bit.ly/code-hack-founders-note
#foodhack #UPFCodeHack #FoodRebel”
Why pay up for “premium” health food when your go-to might fit your health bill?
Scan any item with WISEcode, check the ingredients and nutrition, and find food you love that's in your budget - for your taste and your body.
Own your choices, not their hype. 🔎🍎
Scan any item with WISEcode, check the ingredients and nutrition, and find food you love that's in your budget - for your taste and your body.
Own your choices, not their hype. 🔎🍎
November 13, 2025 at 10:42 PM
Why pay up for “premium” health food when your go-to might fit your health bill?
Scan any item with WISEcode, check the ingredients and nutrition, and find food you love that's in your budget - for your taste and your body.
Own your choices, not their hype. 🔎🍎
Scan any item with WISEcode, check the ingredients and nutrition, and find food you love that's in your budget - for your taste and your body.
Own your choices, not their hype. 🔎🍎
Raise your hand if you're part of the sourdough craze 🙋 🙋♀️ . After scouring grocery aisles and referencing taste rankings, these were our favorites for taste and WISEscore (nutrition + ingredient quality).
Scan your favorite sourdough loaf and tell us what you got.
Scan your favorite sourdough loaf and tell us what you got.
November 12, 2025 at 9:21 PM
Raise your hand if you're part of the sourdough craze 🙋 🙋♀️ . After scouring grocery aisles and referencing taste rankings, these were our favorites for taste and WISEscore (nutrition + ingredient quality).
Scan your favorite sourdough loaf and tell us what you got.
Scan your favorite sourdough loaf and tell us what you got.
We used our WISEscore in the WISEcode app to check out @tastingtable 's top 3 grocery store pancake mixes. No. 3 surprised us with cleaner ingredients and stronger nutrition than both No. 1 and 2.
Got a favorite pancake mix? Scan and share your WISEscore with the community.
Got a favorite pancake mix? Scan and share your WISEscore with the community.
November 6, 2025 at 6:53 PM
We used our WISEscore in the WISEcode app to check out @tastingtable 's top 3 grocery store pancake mixes. No. 3 surprised us with cleaner ingredients and stronger nutrition than both No. 1 and 2.
Got a favorite pancake mix? Scan and share your WISEscore with the community.
Got a favorite pancake mix? Scan and share your WISEscore with the community.
Stop guessing what’s in your food. Scan. Know. Decide.
WISEcode’s free app gives you instant transparency - no more guesswork, just clear answers to help you achieve your goals.
Download now and eat with confidence. -> bit.ly/3JhGuPp
#FoodTransparency #WISEcode
WISEcode’s free app gives you instant transparency - no more guesswork, just clear answers to help you achieve your goals.
Download now and eat with confidence. -> bit.ly/3JhGuPp
#FoodTransparency #WISEcode
November 4, 2025 at 7:24 PM
Stop guessing what’s in your food. Scan. Know. Decide.
WISEcode’s free app gives you instant transparency - no more guesswork, just clear answers to help you achieve your goals.
Download now and eat with confidence. -> bit.ly/3JhGuPp
#FoodTransparency #WISEcode
WISEcode’s free app gives you instant transparency - no more guesswork, just clear answers to help you achieve your goals.
Download now and eat with confidence. -> bit.ly/3JhGuPp
#FoodTransparency #WISEcode
This Halloween, scoop up sweet treats that match your values and your goals. WISEcode unlocks personalized nutrition, focusing on what matters to you. Looking to avoid artificial colors, find more nutritious options, or determine carb quality? -> bit.ly/halloween_ca...
October 31, 2025 at 3:21 PM
This Halloween, scoop up sweet treats that match your values and your goals. WISEcode unlocks personalized nutrition, focusing on what matters to you. Looking to avoid artificial colors, find more nutritious options, or determine carb quality? -> bit.ly/halloween_ca...
This Halloween, scan & separate treats from tricks. Use our Codes to see which of your faves pack artificial colors, among other ingredients you're trying to avoid.
Check our candy guide for other additives and nutrient scores. -> bit.ly/halloween_ca...
Check our candy guide for other additives and nutrient scores. -> bit.ly/halloween_ca...
October 29, 2025 at 2:35 PM
This Halloween, scan & separate treats from tricks. Use our Codes to see which of your faves pack artificial colors, among other ingredients you're trying to avoid.
Check our candy guide for other additives and nutrient scores. -> bit.ly/halloween_ca...
Check our candy guide for other additives and nutrient scores. -> bit.ly/halloween_ca...
No tricks, just treats with clarity! We rank Halloween’s top candies by more than just ingredients - we also look at the nutrients. What matters to you? Sugar content, fat quality, or artificial colors?
Find candy that fits your goals. -> https://bit.ly/43v932o
Find candy that fits your goals. -> https://bit.ly/43v932o
October 28, 2025 at 5:17 PM
No tricks, just treats with clarity! We rank Halloween’s top candies by more than just ingredients - we also look at the nutrients. What matters to you? Sugar content, fat quality, or artificial colors?
Find candy that fits your goals. -> https://bit.ly/43v932o
Find candy that fits your goals. -> https://bit.ly/43v932o
Find the foods that fuel your goals.
Whether you're looking for more protein or fiber, trying to avoid artificial colors or seed oils, or everything in between, use our Codes in the WISEcode app to understand what's in your food and how it serves you.
---> bit.ly/4n2Yhr9
Whether you're looking for more protein or fiber, trying to avoid artificial colors or seed oils, or everything in between, use our Codes in the WISEcode app to understand what's in your food and how it serves you.
---> bit.ly/4n2Yhr9
October 22, 2025 at 3:12 PM
Find the foods that fuel your goals.
Whether you're looking for more protein or fiber, trying to avoid artificial colors or seed oils, or everything in between, use our Codes in the WISEcode app to understand what's in your food and how it serves you.
---> bit.ly/4n2Yhr9
Whether you're looking for more protein or fiber, trying to avoid artificial colors or seed oils, or everything in between, use our Codes in the WISEcode app to understand what's in your food and how it serves you.
---> bit.ly/4n2Yhr9
There’s no one-size-fits-all to eating well—and no judgment here.
That’s why our new WISEscore merges Ingredient and Nutrient Quality, so you get a full view of what’s in your food, in a way that fits your goals.
Get your WISEscore free and see your food from a new angle: https://bit.ly/wise_score
That’s why our new WISEscore merges Ingredient and Nutrient Quality, so you get a full view of what’s in your food, in a way that fits your goals.
Get your WISEscore free and see your food from a new angle: https://bit.ly/wise_score
October 16, 2025 at 7:58 PM
There’s no one-size-fits-all to eating well—and no judgment here.
That’s why our new WISEscore merges Ingredient and Nutrient Quality, so you get a full view of what’s in your food, in a way that fits your goals.
Get your WISEscore free and see your food from a new angle: https://bit.ly/wise_score
That’s why our new WISEscore merges Ingredient and Nutrient Quality, so you get a full view of what’s in your food, in a way that fits your goals.
Get your WISEscore free and see your food from a new angle: https://bit.ly/wise_score