John M. P. Knox
@windaddict.bsky.social
Patented CEO Chaos Killer. TinySeed mentor. Advisor, consultant.
A risk of AI as a product is that the foundational model exceeds your functionality. What if OpenAI can replace your entire app with a prompt?
Differentiation strategies: proprietary data, custom integrations, focus on a vertical, brand building.
@robwalling.com @microconf.com #microconf #ai
Differentiation strategies: proprietary data, custom integrations, focus on a vertical, brand building.
@robwalling.com @microconf.com #microconf #ai
September 30, 2025 at 8:00 AM
A risk of AI as a product is that the foundational model exceeds your functionality. What if OpenAI can replace your entire app with a prompt?
Differentiation strategies: proprietary data, custom integrations, focus on a vertical, brand building.
@robwalling.com @microconf.com #microconf #ai
Differentiation strategies: proprietary data, custom integrations, focus on a vertical, brand building.
@robwalling.com @microconf.com #microconf #ai
Free for life is like crack cocaine. It works, but…
How do you get people off of it? Put it in a box. Don’t add new features to the free plan; entice the users to pay for an upgrade. – Marcos Rivera of PRICINGIO @microconf.com #microconf
How do you get people off of it? Put it in a box. Don’t add new features to the free plan; entice the users to pay for an upgrade. – Marcos Rivera of PRICINGIO @microconf.com #microconf
March 18, 2025 at 9:04 PM
Free for life is like crack cocaine. It works, but…
How do you get people off of it? Put it in a box. Don’t add new features to the free plan; entice the users to pay for an upgrade. – Marcos Rivera of PRICINGIO @microconf.com #microconf
How do you get people off of it? Put it in a box. Don’t add new features to the free plan; entice the users to pay for an upgrade. – Marcos Rivera of PRICINGIO @microconf.com #microconf
Put guardrails around your discounts with a discount matrix. – Marcos Rivera of PRICINGIO @microconf.com #microconf #b2b #saas
March 18, 2025 at 8:34 PM
Put guardrails around your discounts with a discount matrix. – Marcos Rivera of PRICINGIO @microconf.com #microconf #b2b #saas
Time savings is table stakes. Nobody buys software hoping to spend more time on stuff. – Marcos Rivera of PRICINGIO @microconf.com #microconf #b2b #saas
March 18, 2025 at 8:25 PM
Time savings is table stakes. Nobody buys software hoping to spend more time on stuff. – Marcos Rivera of PRICINGIO @microconf.com #microconf #b2b #saas
Now Ryan and Pat from Quietlight discuss making your business exit-ready. @microconf.com #microconf
March 18, 2025 at 7:36 PM
Now Ryan and Pat from Quietlight discuss making your business exit-ready. @microconf.com #microconf
True creativity comes from knowing when to break the rules, something that #AI isn’t good at. @tracyosborn.com #microconf @microconf.com
March 18, 2025 at 7:30 PM
True creativity comes from knowing when to break the rules, something that #AI isn’t good at. @tracyosborn.com #microconf @microconf.com
March 18, 2025 at 7:26 PM
@leenyburger.bsky.social used @asmartbear.com’s offer to pay tactic (see photo) from ten years ago in cold LinkedIn outreach and still found it effective. @microconf.com #microconf
March 18, 2025 at 5:10 PM
@leenyburger.bsky.social used @asmartbear.com’s offer to pay tactic (see photo) from ten years ago in cold LinkedIn outreach and still found it effective. @microconf.com #microconf
Next @leenyburger.bsky.social will tell us how to do cold outreach without Ick. @microconf.com #microconf
March 18, 2025 at 5:03 PM
Next @leenyburger.bsky.social will tell us how to do cold outreach without Ick. @microconf.com #microconf
Confidence is something we feel and pass along to the reader. – @punchlinecopy.com @microconf.com #microconf
March 18, 2025 at 4:38 PM
Confidence is something we feel and pass along to the reader. – @punchlinecopy.com @microconf.com #microconf
March 18, 2025 at 4:36 PM
“I have never in my life wanted to ‘learn more.’” – @punchlinecopy.com on calls to action that are NOT exciting. @microconf.com #microconf
March 18, 2025 at 4:30 PM
“I have never in my life wanted to ‘learn more.’” – @punchlinecopy.com on calls to action that are NOT exciting. @microconf.com #microconf
March 18, 2025 at 4:26 PM
Why would we use skepticism in your copy? Because people feel it when they read your claims. – @punchlinecopy.com #microconf @microconf.com
March 18, 2025 at 4:21 PM
Why would we use skepticism in your copy? Because people feel it when they read your claims. – @punchlinecopy.com #microconf @microconf.com
We need to make people feel bad. It’s hard to get people to take action when everything is fine. – @punchlinecopy.com #microconf @microconf.com
March 18, 2025 at 4:17 PM
We need to make people feel bad. It’s hard to get people to take action when everything is fine. – @punchlinecopy.com #microconf @microconf.com
Humanity is the most important part. – @punchlinecopy.com on copywriting. #microconf
March 18, 2025 at 4:13 PM
Humanity is the most important part. – @punchlinecopy.com on copywriting. #microconf
Yeah, @adrianthedev.com is right. Pick boring tech stacks. Guess what? You can hire great developers who know Rails or Django. And that tech will be reliable. #microconf
March 17, 2025 at 4:13 PM
Yeah, @adrianthedev.com is right. Pick boring tech stacks. Guess what? You can hire great developers who know Rails or Django. And that tech will be reliable. #microconf
Now @adrianthedev.com gives advice to non-technical founders. #microConf
March 17, 2025 at 4:03 PM
Now @adrianthedev.com gives advice to non-technical founders. #microConf
Your money story is at the heart of your business decisions. @robwalling.com @dr-sherrywalling.bsky.social #microconf.
March 17, 2025 at 3:48 PM
Your money story is at the heart of your business decisions. @robwalling.com @dr-sherrywalling.bsky.social #microconf.
Not everything difficult is an emergency. Don’t turn speed bumps into roadblocks. @robwalling.com @dr-sherrywalling.bsky.social #microconf
March 17, 2025 at 3:43 PM
Not everything difficult is an emergency. Don’t turn speed bumps into roadblocks. @robwalling.com @dr-sherrywalling.bsky.social #microconf
March 17, 2025 at 3:37 PM
What matters most to you? Are you an artist? A leader? A entrepreneur?
Products/people/$$
@dr-sherrywalling.bsky.social @robwalling.com @microconf.com #microconf
Products/people/$$
@dr-sherrywalling.bsky.social @robwalling.com @microconf.com #microconf
March 17, 2025 at 3:27 PM
What matters most to you? Are you an artist? A leader? A entrepreneur?
Products/people/$$
@dr-sherrywalling.bsky.social @robwalling.com @microconf.com #microconf
Products/people/$$
@dr-sherrywalling.bsky.social @robwalling.com @microconf.com #microconf
March 17, 2025 at 3:23 PM
Next up, @dr-sherrywalling.bsky.social and @robwalling.com tell us about exiting a business. #microconf
March 17, 2025 at 3:20 PM
Next up, @dr-sherrywalling.bsky.social and @robwalling.com tell us about exiting a business. #microconf
March 17, 2025 at 3:07 PM