PR Tip: Local beats viral. National headlines are great, but your first PR win should be your backyard. Local papers, radio, and TV love feel-good, hometown business stories. #SmallBizPR #entrepreneur

SEO got your story found. AIO gets it remembered.
Brands that want to show up in AI-driven search need to rethink how they write, share, and structure their stories.

🔵 Read the shift from SEO to AIO: wildbluepr.com/from-seo-to-...

#AIO #BrandStorytelling #AIcontent

From melting a candy bar in his pocket to revolutionizing how we cook, Percy Spencer’s microwave oven changed the world. And yep, he was a self-taught genius from rural Maine. Honored to have this story live on @History:
www.history.com/articles/mic...

#MicrowaveOven #PercySpencer #Maine #Invention

In 1957, the BBC aired a report on Swiss spaghetti trees, showing farmers harvesting noodles from branches. Viewers called in, asking how to grow their own. It was April 1st. The most delicious hoax in broadcast history. #PR #AprilFools

Some helpful resources for Maine's small businesses and beyond: www.uschamber.com/co/run/busin...

Quick #PR Tip for Brands: Be human first. People connect with people, not polished corporate speak. Use authentic, conversational language and show your brand’s personality—especially in times of change or challenge.

That's a catchy headline! 🤣

Most small businesses focus on promoting what they sell, but what really earns attention (and builds trust) is why you exist and who’s behind it.

Very cool! www.businesswire.com/news/home/20...

#PR Tip: Stop trying to be “quaint.” Be boldly local. #Maine isn’t just lobster shacks and lighthouses. Lean into what makes your brand modern, gutsy, and unmistakably you. Edgy storytelling about your roots, values, or contradictions will get far more traction than postcard clichés.

#PR Tip: Lead with value. Journalists don’t have time to read lengthy intros. Your opening sentence should highlight the most interesting fact, insight, or quote. Get right to the point—what’s new, what’s surprising, what’s useful? Don’t bury the story under background or fluff. #publicrelations

Quick #PR tip: The best PR starts with clarity. Before reaching out to the media, know your key message. What makes your brand, product, or story unique? If you can’t explain it in a single sentence, neither can a journalist. #publicrelations #branding

Congratulations to all!

They’re the last cobblers left in Maine – and they’re busier than ever

Unlike paid media, which you can control, and owned media, which you create, earned media is the result of your company’s reputation, expertise, and impact speaking for itself. #publicrelations #PR

wildbluepr.com/why-earned-m...

The best #PR strategies aren’t just proactive—they’re reactive. Enter newsjacking, the art of hijacking a trending #news story to insert your brand’s voice, expertise, or perspective. When done right, it’s a high-impact, low-cost way to generate media coverage.

wildbluepr.com/newsjacking-...

Public relations can be a powerful tool for amplifying your voice, but it’s not just about getting press releases out. It’s about positioning yourself as an expert that journalists, analysts, and conference organizers want to feature. #publicrelations #PR

wildbluepr.com/from-startup...

What makes a perfect press release? Whether you’re announcing a product launch, a funding round, or a major partnership, there’s a formula for success. #publicrelations #PR

wildbluepr.com/how-to-write...