Web Analytics
@webanalytics.bsky.social
About the evolution of web analytics: updates of analytical products, interesting articles on solving popular analytical problems, and how web tracking works and changes.
#GA4 has a new event — campaign_details. It helps to override the traffic source data for future events. This is really useful for events sent via the measurement protocol, where you cannot override the traffic source via UTM parameters (unlike client-side tracking): https://bit.ly/3DaOtXJ
July 12, 2023 at 8:22 AM
#GA4 has a new event — campaign_details. It helps to override the traffic source data for future events. This is really useful for events sent via the measurement protocol, where you cannot override the traffic source via UTM parameters (unlike client-side tracking): https://bit.ly/3DaOtXJ