Ansha Mohan darkened her skin to post a reel as a poor black girl that caused a backlash for racism among viewers. She had around 330k followers but after this controversy post people criticized her through comments, posts.
Citation: Evening Standard, 2022
eveningstandard.in/an-indian-in...
Ansha Mohan darkened her skin to post a reel as a poor black girl that caused a backlash for racism among viewers. She had around 330k followers but after this controversy post people criticized her through comments, posts.
Citation: Evening Standard, 2022
eveningstandard.in/an-indian-in...
Ansha Mohan darkened her skin and made reel showing a poor girl but it became a topic of racism as she was pretending that poor people are black. The video went viral very quickly. Screenshots of reel are attached.
Citation: Times of India, 2022
timesofindia.indiatimes.com/life-style/s...
Ansha Mohan darkened her skin and made reel showing a poor girl but it became a topic of racism as she was pretending that poor people are black. The video went viral very quickly. Screenshots of reel are attached.
Citation: Times of India, 2022
timesofindia.indiatimes.com/life-style/s...
Without these platforms, she would not have achieved this status, as she was not widely known but online platform helped her to reach million followers and views. Her track is currently highly trending on Spotify.
Citation: The Tribute India, 2025
www.tribuneindia.com/news/punjab/...
Without these platforms, she would not have achieved this status, as she was not widely known but online platform helped her to reach million followers and views. Her track is currently highly trending on Spotify.
Citation: The Tribute India, 2025
www.tribuneindia.com/news/punjab/...
After her first debut, Param went viral on social media as people made reels and videos using her track. Her YouTube video got over 17 million views that increased her followers and popularity. Her success entirely grew through social media platforms.
www.youtube.com/watch?v=DNX6...
After her first debut, Param went viral on social media as people made reels and videos using her track. Her YouTube video got over 17 million views that increased her followers and popularity. Her success entirely grew through social media platforms.
www.youtube.com/watch?v=DNX6...
Param became popular after her debut track 'that girl' in September 2025. Her unique tone, strong lyrics, vibrant energy quickly caught attention and made her digital star within weeks through social media.
Citation: Singh, B. India Times, Oct 2025
www.indiatimes.com/trending/who...
Param became popular after her debut track 'that girl' in September 2025. Her unique tone, strong lyrics, vibrant energy quickly caught attention and made her digital star within weeks through social media.
Citation: Singh, B. India Times, Oct 2025
www.indiatimes.com/trending/who...
timestamp: 2:00
lyrics- 'Living life in the digital world"
It is related to 'identity' as in this part he shows his identity from inside that he was hiding offline. In real life he was shy but online he is more confident.
www.youtube.com/watch?v=UE6i...
timestamp: 2:00
lyrics- 'Living life in the digital world"
It is related to 'identity' as in this part he shows his identity from inside that he was hiding offline. In real life he was shy but online he is more confident.
www.youtube.com/watch?v=UE6i...
timestamp: 01:12 - 1:19
lyrics- 'I'm soo much cooler online"
It is also related to 'identity' as in this part he feels more confident and better than his real life. He pretends to be cool and popular that he is not.
www.youtube.com/watch?v=UE6i...
timestamp: 01:12 - 1:19
lyrics- 'I'm soo much cooler online"
It is also related to 'identity' as in this part he feels more confident and better than his real life. He pretends to be cool and popular that he is not.
www.youtube.com/watch?v=UE6i...
timestamp: 0:38- 0:40
lyrics- 'I drive a Maserati"
It is related to 'identity' as in this part he imagines that he is driving a expensive car Maserati that is not true but internet allows them to show false information.
www.youtube.com/watch?v=UE6i...
timestamp: 0:38- 0:40
lyrics- 'I drive a Maserati"
It is related to 'identity' as in this part he imagines that he is driving a expensive car Maserati that is not true but internet allows them to show false information.
www.youtube.com/watch?v=UE6i...
kzero.com/resources/gl...
kzero.com/resources/gl...
parade.com/living/catfi...
parade.com/living/catfi...
www.getcybersafe.gc.ca/en/blogs/spo...
www.getcybersafe.gc.ca/en/blogs/spo...
www.proofpoint.com/us/threat-re...
www.proofpoint.com/us/threat-re...
journeys.dartmouth.edu/digital/2024...
journeys.dartmouth.edu/digital/2024...
www.ageuk.org.uk/information-...
www.ageuk.org.uk/information-...
www.fortinet.com/resources/cy...
www.fortinet.com/resources/cy...