Trust Tree Legal
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Trademark laws and yee haws
Piracy is alive and well. At least in the trademark world. File applications early if you want to avoid walking the plank! www.trusttree.com/2025/02/12/p...
February 12, 2025 at 9:16 PM
Piracy is alive and well. At least in the trademark world. File applications early if you want to avoid walking the plank! www.trusttree.com/2025/02/12/p...
We're just days away from the "big game". Don't get flagged for trademark infringement. 🏈https://www.trusttree.com/2025/02/06/gearing-up-for-the-big-game/
Gearing Up for The Big Game – Trust Tree Legal, P.C.
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February 6, 2025 at 9:24 PM
We're just days away from the "big game". Don't get flagged for trademark infringement. 🏈https://www.trusttree.com/2025/02/06/gearing-up-for-the-big-game/
Want to protect a #trademark that changes over time? Phantom elements might be the answer. www.trusttree.com/2025/01/29/f...
January 29, 2025 at 5:33 PM
Want to protect a #trademark that changes over time? Phantom elements might be the answer. www.trusttree.com/2025/01/29/f...
Rebranding the what?!? www.trusttree.com/2025/01/21/t...
January 22, 2025 at 12:00 AM
Rebranding the what?!? www.trusttree.com/2025/01/21/t...
What do cutting-edge AI companies use to protect their trademarks? Check out our latest blog post for answers ... and to see Kevin Hartley riding a unicorn. www.trusttree.com/2025/01/15/c...
January 15, 2025 at 5:02 PM
What do cutting-edge AI companies use to protect their trademarks? Check out our latest blog post for answers ... and to see Kevin Hartley riding a unicorn. www.trusttree.com/2025/01/15/c...
Risk it for the brisket! www.trusttree.com/2025/01/08/r...
January 8, 2025 at 6:07 PM
Risk it for the brisket! www.trusttree.com/2025/01/08/r...
Oooh fuuudge! It's another Trust Tree blog post!
I Triple Dog Dare You to Read This Post - Trust Tree® Trademark News
In the pantheon of Christmas movies, A Christmas Story ranks at the top for me. It’s partly because of volume. Thanks to the various marathons on TNT and TBS, I’ve seen it at least a hundred times. It...
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December 24, 2024 at 2:59 PM
Oooh fuuudge! It's another Trust Tree blog post!
Can you arrange all of the #Survivor logos in chronological order? If so, your name must be Kevin Hartley.
Outwit, Outlast, Outbrand - Trust Tree® Trademark News
What is the greatest show in television history? Breaking Bad? Game of Thrones? The Wire? If you ask Kevin Hartley, there is only one answer: Survivor. Cue the music: “Ooo-Ahh, Ooo-Ahh, Ooo-Ahh-Ahh!” ...
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December 18, 2024 at 2:11 PM
Can you arrange all of the #Survivor logos in chronological order? If so, your name must be Kevin Hartley.
Sometimes when you're right, you can still be wrong ...
Winning the Trademark Battle, Losing the PR War: University of Cincinnati vs. Cheatham Middle School - Trust Tree® Trademark News
In the United States, trademark owners are responsible for enforcing their trademark rights. Enforcement efforts typically begin and end with a cease and desist letter from the rights owner to the (al...
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December 10, 2024 at 3:15 PM
Sometimes when you're right, you can still be wrong ...
The USPTO finally got around to registering its own trademarks. The reason might surprise you. www.trusttree.com/2024/12/04/t...
The USPTO Practices What It Preaches: Why the Trademark Office Registered Its Own Trademarks - Trust Tree® Trademark News
Businesses of every shape and size benefit from registering their trademarks with the U.S. Patent and Trademark Office. But what about the USPTO’s own trademarks? It finally got around to registering ...
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December 4, 2024 at 4:11 PM
The USPTO finally got around to registering its own trademarks. The reason might surprise you. www.trusttree.com/2024/12/04/t...
Happy Thanksgiving Eve! Almost time to put on the pants with the elastic waistband.
Talking Turkey Trademarks - Trust Tree® Trademark News
Gobble, gobble. Thanksgiving is almost here. My Thanksgiving routine has evolved over the years. I stay in Nashville instead of hitting the road. I smoke the turkey instead of roasting it. I walk the ...
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November 27, 2024 at 3:40 PM
Happy Thanksgiving Eve! Almost time to put on the pants with the elastic waistband.
Lessons in Trademark Law: Don't Mess With Dolly Parton www.trusttree.com/2024/11/20/d...
Dolly Parton: Working 9 to 5 to Protect Her Trademarks - Trust Tree® Trademark News
Is there a more beloved person in the music industry than Dolly Parton? I can’t think of one. I met her once, and she is every bit of lovely as you would expect. She even complimented my wife’s shoes....
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November 20, 2024 at 1:50 PM
Lessons in Trademark Law: Don't Mess With Dolly Parton www.trusttree.com/2024/11/20/d...
Can you get trademark protection for face paint and costumes? Trust Tree has answers. www.trusttree.com/2024/11/13/c...
Clowning Around With Trademarks - Trust Tree® Trademark News
When people think of trademarks, they often think of the usual source identifiers: brand names, product names, logos, and taglines. However, lots of other things can function as trademarks too. Take, ...
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November 13, 2024 at 6:04 PM
Can you get trademark protection for face paint and costumes? Trust Tree has answers. www.trusttree.com/2024/11/13/c...
Uh-oh! Nelly tried to register NASHVEGAS as a trademark. It did not go well. www.trusttree.com/2024/11/06/v...
Viva Nashvegas! Nelly’s Trademark Bid Blocked by the USPTO - Trust Tree® Trademark News
Nashvegas. That’s where I live. You might know it by its real name, Nashville. I’ve had the following conversation many times while traveling: Person: “Where are you from?” Me: “Nashville.” Person: “O...
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November 6, 2024 at 6:11 PM
Uh-oh! Nelly tried to register NASHVEGAS as a trademark. It did not go well. www.trusttree.com/2024/11/06/v...
The McDonald's McBrand is healthy. Not sure about those quarter pounders though. Check out our latest blog post about McDonald's special sauce for its trademarks. www.trusttree.com/2024/10/30/m...
McDonald’s Special Sauce: Defending the McBrand - Trust Tree® Trademark News
McDonald’s has been in the news lately for all the wrong reasons. Being dragged into a presidential election controversy and having an E. coli outbreak in the same week will do that to a company. Howe...
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October 30, 2024 at 3:32 PM
The McDonald's McBrand is healthy. Not sure about those quarter pounders though. Check out our latest blog post about McDonald's special sauce for its trademarks. www.trusttree.com/2024/10/30/m...
Frights and Rights: The Trademark Registrations Protecting Universal’s Classic Monsters www.trusttree.com/2024/10/23/p...
Protecting the Monsterverse, One Trademark at a Time - Trust Tree® Trademark News
Costumed characters are one of the hallmarks of any theme park experience. At the Disney parks, you can meet Mickey, Minnie, and a small army of princesses. And Universal has Minions, Simpsons, and it...
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October 23, 2024 at 5:11 PM
Frights and Rights: The Trademark Registrations Protecting Universal’s Classic Monsters www.trusttree.com/2024/10/23/p...
Let's turn and burn through the world of trademarks! www.trusttree.com/2024/10/16/i...
I Feel the Need, the Need for Trademarks - Trust Tree® Trademark News
Federal trademark registrations can appear in strange places, like 30,000 feet in the air going 600 miles per hour. Aircraft need protection from trademark infringement just like consumer goods. The m...
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October 16, 2024 at 1:19 PM
Let's turn and burn through the world of trademarks! www.trusttree.com/2024/10/16/i...
Conquer and Prevail! Dores shock the college football world. And protect their trademarks in the process.
Vanderbilt Shocks the College Football World (and the Trademarks Behind It) - Trust Tree® Trademark News
I’ve been a Vanderbilt football fan since arriving on campus as a freshman in 1994. Over the years, I’ve sat through many beatings at the hands of our SEC rivals, especially the University of Alabama....
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October 9, 2024 at 1:23 PM
Conquer and Prevail! Dores shock the college football world. And protect their trademarks in the process.
Who’s Protecting Their Brand? Ranking Nashville’s Private Schools by Trademark Registrations. www.trusttree.com/2024/10/02/n...
Nashville’s Private School Trademark Rankings: Who Comes Out on Top? - Trust Tree® Trademark News
Branding is not just important for businesses. It matters for schools too. Here in Nashville, the branding for the various private schools is distinct and recognizable. From logos to mottos, these sch...
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October 2, 2024 at 3:58 PM
Who’s Protecting Their Brand? Ranking Nashville’s Private Schools by Trademark Registrations. www.trusttree.com/2024/10/02/n...
Filing a trademark application? Broad descriptions won't cut it. www.trusttree.com/2024/09/25/c...
Castrating Pincers? There’s an ID for That! - Trust Tree® Trademark News
One of the misconceptions about trademark applications is that you protect the name only. However, you’re also required to specify the goods/services that will be sold/provided under the mark. Broad d...
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September 25, 2024 at 3:32 PM
Filing a trademark application? Broad descriptions won't cut it. www.trusttree.com/2024/09/25/c...
Take a trip down memory lane with Weezer, Dinosaur Jr. and the Flaming Lips while learning about their trademarks www.trusttree.com/2024/09/18/g...
Growing old with Weezer … and some stuff about trademarks - Trust Tree® Trademark News
A long time ago, before kids entered into the equation, my wife and I were frequent concertgoers. We both worked in downtown Nashville, and we were within easy walking distance of several venues. One ...
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September 18, 2024 at 1:12 PM
Take a trip down memory lane with Weezer, Dinosaur Jr. and the Flaming Lips while learning about their trademarks www.trusttree.com/2024/09/18/g...
Can you register an expletive as a trademark? F@&K yeah, you can! www.trusttree.com/2024/09/10/t...
Trademarks, F@#K Yeah! - Trust Tree® Trademark News
Once upon a time, in the olden days, the U.S. Patent and Trademark Office wouldn’t let applicants register trademarks for expletives. It was considered immoral and scandalous under the Lanham (Tradema...
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September 10, 2024 at 11:15 PM
Can you register an expletive as a trademark? F@&K yeah, you can! www.trusttree.com/2024/09/10/t...
Are you ready for some football? Lamar Jackson and Travis Kelce protect the ball and their trademarks. www.trusttree.com/2024/09/04/l...
Lamar Jackson and Travis Kelce: Who's Winning at the Trademark Office? - Trust Tree® Trademark News
The NFL season kicks off on Thursday when the Ravens take on the Chiefs in Kansas City. Storylines abound. Can the Chiefs three-peat? Is this the year that Lamar Jackson finally wins a Super Bowl? Wil...
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September 4, 2024 at 1:41 PM
Are you ready for some football? Lamar Jackson and Travis Kelce protect the ball and their trademarks. www.trusttree.com/2024/09/04/l...
What happens to trademark applications like HOLLA FOR KAMALA and GRUMPY TRUMPY? Check out our latest blog post for answers: www.trusttree.com/2024/08/28/p...
Political Trademarks: The Consent Requirement You Can’t Ignore - Trust Tree® Trademark News
The presidential campaign is heating up, and so is the number of political trademark applications being filed. Recently, several trademark applications related to Kamala Harris and Donald Trump have b...
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August 28, 2024 at 3:06 PM
What happens to trademark applications like HOLLA FOR KAMALA and GRUMPY TRUMPY? Check out our latest blog post for answers: www.trusttree.com/2024/08/28/p...
🛍 Online sellers: Want to protect your brand AND save money on USPTO fees? Filing in Class 35 could be your secret weapon! www.trusttree.com/2024/08/21/h...
How Cost-Conscious Online Sellers Can Save Money on USPTO Filing Fees - Trust Tree® Trademark News
If you’re an online seller, finding ways to save on expenses can boost your bottom line. When it comes to trademark applications, the way you file with the U.S. Patent and Trademark Office (USPTO) cou...
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August 21, 2024 at 8:20 PM
🛍 Online sellers: Want to protect your brand AND save money on USPTO fees? Filing in Class 35 could be your secret weapon! www.trusttree.com/2024/08/21/h...