TJ Jordan
@tjjordan.bsky.social
Investigative reporter in Paris | Climate and social justice | Investigations in The Guardian, Financial Times, DeSmog, Sunday Mirror, Semafor, Evening Standard | Tips to tj.j0rdan@protonmail.com
My latest COP30 investigation for @desmog.com and The Intercept Brasil:
*Documents reveal Shell used clean energy ads to drive petrol sales in Brazil*
The tactics were designed by ad agency VML, owned by British ad giant WPP.
www.intercept.com.br/2025/11/07/a...
www.desmog.com/2025/11/07/r...
*Documents reveal Shell used clean energy ads to drive petrol sales in Brazil*
The tactics were designed by ad agency VML, owned by British ad giant WPP.
www.intercept.com.br/2025/11/07/a...
www.desmog.com/2025/11/07/r...
Agência de publicidade da Shell comemora que campanha de ‘energia verde’ em novela vendeu mais combustíveis | Intercept Brasil
VML admite, em relatório, que discurso de sustentabilidade veiculado no horário nobre e nas redes sociais buscava fortalecer a marca e tinha como um dos objetivos fazer a petrolífera vender mais.
www.intercept.com.br
November 12, 2025 at 8:47 PM
My latest COP30 investigation for @desmog.com and The Intercept Brasil:
*Documents reveal Shell used clean energy ads to drive petrol sales in Brazil*
The tactics were designed by ad agency VML, owned by British ad giant WPP.
www.intercept.com.br/2025/11/07/a...
www.desmog.com/2025/11/07/r...
*Documents reveal Shell used clean energy ads to drive petrol sales in Brazil*
The tactics were designed by ad agency VML, owned by British ad giant WPP.
www.intercept.com.br/2025/11/07/a...
www.desmog.com/2025/11/07/r...
My latest for @desmog.com and @climainfo.org.br reveals that the PR firm promoting Prince William's blockbuster climate award The Earthshot Prize — taking place in Rio de Janeiro tomorrow — is also a longtime partner of the Brazilian fossil fuel industry.
Full story: www.desmog.com/2025/11/03/r...
Full story: www.desmog.com/2025/11/03/r...
Revealed: Prince William’s Climate Prize Hired PR Firm Tied to Brazilian Fossil Fuel Industry
The agency — LLYC Brasil —promoted upcoming Earthshot Prize ceremony in Rio de Janeiro while under contract to oil giant Petrobras.
www.desmog.com
November 4, 2025 at 2:41 PM
My latest for @desmog.com and @climainfo.org.br reveals that the PR firm promoting Prince William's blockbuster climate award The Earthshot Prize — taking place in Rio de Janeiro tomorrow — is also a longtime partner of the Brazilian fossil fuel industry.
Full story: www.desmog.com/2025/11/03/r...
Full story: www.desmog.com/2025/11/03/r...
✍ Yesterday I was named one of @coveringclimatenow.org's 'Emerging Journalists of the Year 2025' ✍
Reflection of the efforts of the whole team at @desmog.com and every source brave enough to take a stand — every story is a collaboration.
coveringclimatenow.org/projects/the...
Reflection of the efforts of the whole team at @desmog.com and every source brave enough to take a stand — every story is a collaboration.
coveringclimatenow.org/projects/the...
The 2025 CCNow Journalism Awards — Covering Climate Now
Covering Climate Now is thrilled to announce the winners of the 2025 CCNow Journalism Awards. Our awards program, now in its fifth year, honors excellent reporting on many critical dimensions of the c...
coveringclimatenow.org
September 19, 2025 at 11:59 AM
✍ Yesterday I was named one of @coveringclimatenow.org's 'Emerging Journalists of the Year 2025' ✍
Reflection of the efforts of the whole team at @desmog.com and every source brave enough to take a stand — every story is a collaboration.
coveringclimatenow.org/projects/the...
Reflection of the efforts of the whole team at @desmog.com and every source brave enough to take a stand — every story is a collaboration.
coveringclimatenow.org/projects/the...
After months of interviews and sourcing documents, we reveal ad giant IPG is accused of breaking its ‘industry first’ climate policy for its work with the world’s biggest oil company.
Read here on @desmog.com: www.desmog.com/2025/08/25/i...
Also in @financialtimes.com: on.ft.com/422nMkH
Read here on @desmog.com: www.desmog.com/2025/08/25/i...
Also in @financialtimes.com: on.ft.com/422nMkH
Exclusive: Ad Giant IPG Accused of Breaking 'Industry First' Climate Policy With Work for World’s Biggest Oil Company
Firm’s top London consultants planned to help Saudi Aramco influence policymakers, leaked documents reveal.
www.desmog.com
August 26, 2025 at 10:31 AM
After months of interviews and sourcing documents, we reveal ad giant IPG is accused of breaking its ‘industry first’ climate policy for its work with the world’s biggest oil company.
Read here on @desmog.com: www.desmog.com/2025/08/25/i...
Also in @financialtimes.com: on.ft.com/422nMkH
Read here on @desmog.com: www.desmog.com/2025/08/25/i...
Also in @financialtimes.com: on.ft.com/422nMkH
New interview today with @desmog.com today on a topic close to my heart:
**Why an Advertising Executive Is Blowing the Whistle on Her Agency’s 'Greenwashing'**
www.desmog.com/2025/06/03/w...
**Why an Advertising Executive Is Blowing the Whistle on Her Agency’s 'Greenwashing'**
www.desmog.com/2025/06/03/w...
Q&A: Why an Advertising Executive Is Blowing the Whistle on Her Agency’s 'Greenwashing'
Former BBDO Creative Partner Polina Zabrodskaya: “It’s devastating to know your work causes real harm, so people suppress that knowledge.”
www.desmog.com
June 4, 2025 at 11:08 AM
New interview today with @desmog.com today on a topic close to my heart:
**Why an Advertising Executive Is Blowing the Whistle on Her Agency’s 'Greenwashing'**
www.desmog.com/2025/06/03/w...
**Why an Advertising Executive Is Blowing the Whistle on Her Agency’s 'Greenwashing'**
www.desmog.com/2025/06/03/w...
👀 Big day yesterday in the ad industry 👀
British ad firm WPP hit with complaint it broke standards set by the international body OECD by working with big polluters.
Two of my stories, including on WPP's astroturfing in Uganda (shorturl.at/M6bUQ), cited as evidence.
Read more: shorturl.at/1o0D5
British ad firm WPP hit with complaint it broke standards set by the international body OECD by working with big polluters.
Two of my stories, including on WPP's astroturfing in Uganda (shorturl.at/M6bUQ), cited as evidence.
Read more: shorturl.at/1o0D5
How A British-owned PR Firm Helped ‘Squash’ Pipeline Protests in Uganda
MetropolitanRepublic enlisted social media influencers to promote giant oil project as climate campaigners suffered beatings and arrests.
shorturl.at
February 12, 2025 at 5:10 PM
👀 Big day yesterday in the ad industry 👀
British ad firm WPP hit with complaint it broke standards set by the international body OECD by working with big polluters.
Two of my stories, including on WPP's astroturfing in Uganda (shorturl.at/M6bUQ), cited as evidence.
Read more: shorturl.at/1o0D5
British ad firm WPP hit with complaint it broke standards set by the international body OECD by working with big polluters.
Two of my stories, including on WPP's astroturfing in Uganda (shorturl.at/M6bUQ), cited as evidence.
Read more: shorturl.at/1o0D5
Merci @disclosengo.bsky.social d'avoir partagé mon enquête sur une campagne de désinformation de TotalEnergies pour créer une fausse image de soutien à EACOP dans votre newsletter Planète Investigation, publiée originalement avec @desmog.bsky.social.
4zuwl.r.a.d.sendibm1.com/mk/mr/sh/Wrt...
4zuwl.r.a.d.sendibm1.com/mk/mr/sh/Wrt...
November 21, 2024 at 3:05 PM
Merci @disclosengo.bsky.social d'avoir partagé mon enquête sur une campagne de désinformation de TotalEnergies pour créer une fausse image de soutien à EACOP dans votre newsletter Planète Investigation, publiée originalement avec @desmog.bsky.social.
4zuwl.r.a.d.sendibm1.com/mk/mr/sh/Wrt...
4zuwl.r.a.d.sendibm1.com/mk/mr/sh/Wrt...
Spent this week analysing COP29 delegates - found dozens of consultants from fossil fuel-friendly PR agencies registered with national delegations.
They're from 10 agencies that collectively hold at least 91 fossil fuel contracts.
Full story with @desmog.bsky.social: www.desmog.com/2024/11/20/i...
They're from 10 agencies that collectively hold at least 91 fossil fuel contracts.
Full story with @desmog.bsky.social: www.desmog.com/2024/11/20/i...
It’s Not Just Oil Giants Seeking to Sway the Climate Talks. Their Favourite PR Firms Are in Baku, Too.
Fossil-friendly communications companies are represented on some national delegations to the climate talks, DeSmog analysis finds.
www.desmog.com
November 21, 2024 at 11:12 AM
Spent this week analysing COP29 delegates - found dozens of consultants from fossil fuel-friendly PR agencies registered with national delegations.
They're from 10 agencies that collectively hold at least 91 fossil fuel contracts.
Full story with @desmog.bsky.social: www.desmog.com/2024/11/20/i...
They're from 10 agencies that collectively hold at least 91 fossil fuel contracts.
Full story with @desmog.bsky.social: www.desmog.com/2024/11/20/i...
"It's basically cash for access."
I spoke to employees at global PR firm Teneo about its $5 million contract to paint #COP29 host Azerbaijan as a climate champion, and dug into the firm's extensive links to the fossil fuel industry for @desmog.bsky.social: www.desmog.com/2024/11/08/m...
I spoke to employees at global PR firm Teneo about its $5 million contract to paint #COP29 host Azerbaijan as a climate champion, and dug into the firm's extensive links to the fossil fuel industry for @desmog.bsky.social: www.desmog.com/2024/11/08/m...
Meet Teneo: The Global PR Firm Promoting COP29 Host Azerbaijan as a Climate Champion
A secret recording. Damaging headlines. Allegations of “treason.” For Azerbaijan, host of the COP29 climate talks opening in the capital Baku on Monday, reports that a senior official had apparently ...
www.desmog.com
November 14, 2024 at 3:09 PM
"It's basically cash for access."
I spoke to employees at global PR firm Teneo about its $5 million contract to paint #COP29 host Azerbaijan as a climate champion, and dug into the firm's extensive links to the fossil fuel industry for @desmog.bsky.social: www.desmog.com/2024/11/08/m...
I spoke to employees at global PR firm Teneo about its $5 million contract to paint #COP29 host Azerbaijan as a climate champion, and dug into the firm's extensive links to the fossil fuel industry for @desmog.bsky.social: www.desmog.com/2024/11/08/m...