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thryvrr enables marketers to thrive in their roles, companies and industries through providing curated news, insights, events and development opportunities
CEOs and CMOs Are Drifting Further Apart, McKinsey Warns - Misunderstood remits and murky metrics are eroding trust between the C-suite execs www.adweek.com/brand-market... #cmo #marketing @mckinnis.bsky.social
In 2025, the CEO-CMO Relationship is Still Fraught
McKinsey and Company’s new report examines the driving forces behind increasing CEO-CMO misalignment
www.adweek.com
June 17, 2025 at 11:21 AM
Explore Barry Adam's thoughts on Google AI Mode, how it appears for news queries and three strategies for publishers to survive the impact www.searchenginejournal.com/google-ai-mo... via @sejournal #socialmedia #Google
Google AI Mode: First Thoughts & Survival Strategies
Explore Barry Adam's thoughts on Google AI Mode, how it appears for news queries and three strategies for publishers to survive the impact
www.searchenginejournal.com
June 11, 2025 at 2:18 PM
How brands are extending social influence and commanding cross-platform conversations digiday.com/sponsored/ho... #socialmedia #Influencer
How brands are extending social influence and commanding cross-platform conversations
Discover how brands are using cross-platform influencer marketing strategies to extend reach and drive impact beyond social media.
digiday.com
June 11, 2025 at 2:15 PM
Zappi’s CMO shares her secrets for building AI agents that nail brand voice, manage compliance, and more blog.hubspot.com/marketing/ai... @zappi #leadership #aiagents
Zappi’s CMO shares her secrets for building AI agents that nail brand voice, manage compliance, and more
AI agents need to know your voice and guidelines to level up your marketing initiatives. Here's how to train them the right way.
blog.hubspot.com
June 9, 2025 at 12:16 PM
Perplexity Sees 20% Monthly Growth in Search Queries, CEO Eyes 1 Billion Weekly www.adweek.com/media/perple... #SEO #marketing
Perplexity Sees 20% Monthly Growth in Search Queries, CEO Eyes 1 Billion Weekly
Aravind Srinivas hinted at more deals following Motorola partnership.
www.adweek.com
June 6, 2025 at 1:21 PM
June 6, 2025 at 1:20 PM
Did you know Gen Z trusts influencers more than traditional ads, and prefers brands with a strong social stand? - Read about how Gen Z is Changing the Rules of Digital Marketing in 2025
medium.com/p/how-gen-z-... #GenZ #DigitalMarketing
How Gen Z is Changing the Rules of Digital Marketing in 2025
Did you know Gen Z trusts influencers more than traditional ads, and prefers brands with a strong social stand?
medium.com
June 5, 2025 at 12:00 PM
Whether your app is core to your business or a secondary channel, Apple Search Ads can drive value. www.searchenginejournal.com/apple-search... @sejournal.bsky.social #digitalmarketing #marketing
An In-Depth Guide To Apple Search Ads
Whether your app is core to your business or a secondary channel, Apple Search Ads can drive value. This guide shows how to get started.
www.searchenginejournal.com
June 4, 2025 at 12:45 PM