theinspiredbrand.com/coaching-dis...

I dive deeper into this in my blog—check it out if you’re ready to write copy that connects.

tinyurl.com/r9m6yd9w

When these 3 flow together → your copy doesn’t just “convert.”
It builds trust. It creates resonance.
It sparks transformation. 🌱

So what makes copy feel both soulful and magnetic? ✨

1️⃣ Clarity → simple, grounded words help your people actually hear you.
2️⃣ Resonance → write with empathy + authenticity, not ego. Speak to hearts, not just pain points.
3️⃣ Alignment → your CTA should feel like a natural invitation, not pressure.

The good news? 🙌 All of this is fixable.

I just dropped a new blog with simple shifts to help you write copy that resonates + converts.

Visit our blog here: tinyurl.com/r9m6yd9w

#copywriting #solopreneur #theinspiredbrand #branding #marketing #entrepreneur

3 reasons your words might be falling flat:

1️⃣ You’re focused on features (what) instead of transformation (why).
2️⃣ You’re writing for everyone instead of your soul client.
3️⃣ Your call-to-action is hiding.

👉 Rebranding is powerful. But if it’s not rooted in clarity, connection & strategy, it can do more harm than good.

Let’s not forget: Your brand isn’t just what YOU want to say. It’s what your audience ✨feels✨

👀 Curious: Have you seen the rebrand? What’s your take?

#BrandStrategy #Rebrand #MSNOW

💡So what SHOULD a rebrand include?

✅ Brand Story & Strategy: start with WHY

✅ Audience Alignment: don’t alienate your core people

✅ Visual Evolution: keep familiarity while leveling up

✅ Name Clarity: make it memorable, not messy

✅ Thoughtful Rollout: HOW you reveal is just as important as WHAT

✨ 6. It lacks cohesive strategy.

There’s no clear narrative tying the shift together. It doesn’t *feel* like it was led by seasoned brand pros - quite the opposite, it feels sloppy & thoughtLESS...and the public’s reaction reflects that.

✨ 5. Confusing name associations.
MS=Microsoft? Multiple Sclerosis? Anyone but the news network you’re trying to be.

✨ 4. It’s giving NEWSMAX energy.
The patriotic color scheme and layout eerily resemble far-right outlets, and political signage. For MSNBC’s more left-leaning audience, not to mention un-biased journalism, that’s…concerning. Alienating, even.

✨ 2. The design feels cheap, dated & disjointed.
The logo looks like a political ad from ‘03. Where’s the intentional design? The strategy? The story?

✨ 3. Brand equity? Tossed out.
MSNBC had a clear vibe. MS NOW feels like an entirely different network - one many people aren’t sure they can trust.

✨ 1. It’s a total departure, not an evolution.

MSNBC has built years of trust and recognition - visually, conceptually, emotionally. It also benefits from the trust of the NBC partnership and brand caché. MS NOW doesn’t carry that legacy forward; it cuts it off at the knees.

So here’s a gentle practice I use with my clients (and myself!) when they are feeling like they've lost connection to that inner voice:

Try this: Hand on heart. Breathe.
Ask: “What message is my brand here to bring?”
Listen—not with your head, but your whole self.

Not what’s trendy.
What’s true.

To all my CATALYST sisters: thank you for trusting me to walk beside you. To those feeling called: CATALYST Fall 2025 doors open soon…your next evolution is waiting.

💫 Curious to join next season or explore working together 1:1? Let’s connect.

theinspiredbrand.com/contact/

#brandstrategy

The transformations, breakthroughs, and connections were beyond what I could have imagined. This program reaffirmed something I deeply believe: *your brand is not just a business tool — it’s a living, breathing expression of your soul’s work and purpose in the world.

Over 8 weeks, a circle of 8 visionary women stepped into a sacred container to clarify their brand visions, refine their messaging, recalibrate their business strategies, and step boldly into their next chapter.

💫 What would it look like for you to step into your next chapter with clarity and soul? Let’s dream it up together.

#brandstrategy #brandevolution #soulfulbranding #brandcoach #authenticbranding #healthandwellness #psychotherapy #businessgrowth #theinspiredbrand

From brand strategy to visual identity to a fully custom website, every element was designed to reflect Tara’s soul-led mission.

✨ deepenwellness.com

There is nothing more fulfilling than helping visionary leaders step fully into their next chapter — and witnessing their magic unfold in the world.