Derek Bell | The Eloqua Guy
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theeloquaguy.bsky.social
Derek Bell | The Eloqua Guy
@theeloquaguy.bsky.social
Derek has worked in the Sales & Marketing Consulting and CRM industries for over 25 years. He's consulted to companies in Australia and overseas helping them develop processes to support their lead generation, marketing and sales businesses. He sees Market
The #B2B world of #marketing is very different to marketing in a B2C or consumer world of marketing. Lead #nurture campaigns are a critical strategy for those involved in marketing high value products or services. I’ve expanded on this point below.
Lead nurture is different for high value products or services.
Smart marketers get the difference. When the buyer journey can take months or years, you need a different approach.
derekbell.com.au
November 2, 2025 at 9:10 AM
#Eloqua user can easily deliver an elegant #eventregistration #CX. I’ve captured some ideas and suggestions in Chapter 4 of my Eloqua for Dummies 😁

derekbell.com.au/eloqua-for-d...
Chapter 4 | Event Registration | Derek Bell | The Eloqua Guy
Regardless of the type of event you're hosting, Oracle CX Marketing Eloqua can help manage your event registration and reminder process.
derekbell.com.au
September 17, 2025 at 10:32 PM
If you're new to Eloqua or perhaps you're looking for a 'refresh' try my various chapters from Eloqua for Dummies. Let me know if the content is helpful.
Chapter 4 | Event Registration | Derek Bell | The Eloqua Guy
Regardless of the type of event you're hosting, Oracle CX Marketing Eloqua can help manage your event registration and reminder process.
derekbell.com.au
March 8, 2025 at 4:37 AM
Designing a Lead Nurture campaign with Oracle Eloqua

Unleash the Power of Nurturing: Mastering Lead Engagement with Eloqua As an Eloqua client, you're already familiar with the lead nurturing potential of Eloqua Marketing Automation. But with so much functionality, how do you truly maximise its…
Designing a Lead Nurture campaign with Oracle Eloqua
Unleash the Power of Nurturing: Mastering Lead Engagement with Eloqua As an Eloqua client, you're already familiar with the lead nurturing potential of Eloqua Marketing Automation. But with so much functionality, how do you truly maximise its capabilities to nurture leads and drive conversions? This post dives into practical strategies to enhance your Eloqua nurturing game. I've explored how to leverage Eloqua's features to:
derekbell.com.au
March 8, 2025 at 3:26 AM