Alex Carlson
thedigitalpop.bsky.social
Alex Carlson
@thedigitalpop.bsky.social
🖥 Digital Pop Marketing Agency | 🎙 Host The AI Marketing Navigator | 📊 Performance Digital Marketing - Results First
It feels like democratization is something that we talk about on every episode of the AI Marketing Navigator, particularly when it comes to generative AI and the democratization of creative abilities. Tools like Higgsfield AI are a big reason why.

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Episode 370: Effortless Product Placement with Higgsfield AI - Digital Pop
AI Marketing Navigator Show Notes: Higgsfield AI Creative Hub In this episode, we explore Higgsfield AI, a comprehensive creative platform that has evolved far beyond traditional AI image and video ge...
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September 28, 2025 at 11:28 PM
Covered more AI video on today's episode, this time a tool that's all about the b-roll, which is one of the main places AI video needs work.

Enter Hera AI, a "text to element animation" AI tool.
September 23, 2025 at 8:39 PM
As someone who has spent a lot of time trying to find the easy way with AI, I can tell you there's a lot of hype, especially in video generation and the composing/editing space.

A true text-to-full-video has eluded the AI-using masses (spoiler: it still does), but progress has officially been made.
September 23, 2025 at 4:59 AM
Just tested Google's new "Nano Banana" AI image editor and for marketers, it deserves the hype it's getting.
September 2, 2025 at 6:57 PM
I just tested Ideogram AI's Character feature and this changes everything for content creators.
August 22, 2025 at 11:22 PM
After our longest break between AI Marketing Navigator episodes, I had to get real about something most of us don't talk about openly.

Burnout.
August 19, 2025 at 2:28 AM
In the final part, Part 3, of my conversation with Nick Cawthon yesterday we got philosophical about the future of work, and technology. bit.ly/4lP1Kty
Episode 361: AI vs Design – The Skills That Will Matter in 2027 with Nick Cawthon (Part 3) - Digital Pop
In this episode, we explore the voice-first future of technology and how AI enables instant expertise building, featuring Nick Cawthon's insights on family tech adoption, RAG systems for learning, and...
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July 28, 2025 at 3:41 PM
Part 2 of my conversation with Nick Cawthon yesterday touched on one of the reasons I am so fascinated by artificial intelligence.

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Episode 360: AI vs. Design – The Skills That Will Matter in 2027 with Nick Cawthon (Part 2) - Digital Pop
In this episode, we explore the seismic shift from SEO to LLM optimization with Nick Cawthon, revealing how designers and marketers must adapt to a world where AI agents browse websites and clients fi...
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July 27, 2025 at 11:38 PM
My conversation with Nick Cawthon, who's been running Gauge Design since 2001, was a masterclass on AI in enterprise design.

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Episode 359: AI vs. Design: The Skills That Will Matter in 2027 with Nick Cawthon (Part 1) - Digital Pop
In this episode, we explore enterprise AI design with Nick Cawthon, founder of Gauge Design, who reveals why flashy AI design demos fail in real-world enterprise environments and shares his revolution...
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July 27, 2025 at 12:41 AM
Classic AI gains, just spent 2 hours building what would have taken me 3+ days manually 🤯

I combined Claude AI with Bland.ai to create a comprehensive phone calling agent — complete with conversational pathways, logic branches, and intelligent responses.
July 17, 2025 at 12:15 PM
🎨 Image editing just got stupid simple - and that changes everything for content creators.

Black Forest Labs dropped their Kontext Komposer for Flux, and it's eliminating the biggest barrier to AI image editing: complex prompting.
July 15, 2025 at 2:21 AM
🤖 AI recently outsold human live-streamers by a mile. But it also lost money running a simple vending machine.

Two fascinating experiments reveal exactly where AI excels and where it spectacularly fails.
July 13, 2025 at 7:45 PM
Fortune 500 companies pay $500+ per hour for executive coaching. What if everyone could access that same expertise?

In the final part of or conversation, Ryan Scott from DNA Behavior shared where behavioral AI is heading - and how it could be transformative.
July 11, 2025 at 6:01 PM
🎯 What if networking at conferences actually worked?

Picture this: You walk into Dreamforce and everyone gets a colored lanyard - blue, green, black, or gold - based on their behavioral persona.
July 10, 2025 at 5:38 PM
🧠 DNA Behavior is solving the biggest problem with personality assessments.

If you've had experience with personality assessments, you know the drill: spend 90 minutes on a DISC or Myers-Briggs test, get a PDF report, and watch it disappear into a digital dust drawer.
July 9, 2025 at 9:01 PM
💰 You have less than $10,000 for marketing and need results fast.

Jeremy Haug from Revenx broke down the smart approach for cash-strapped businesses: bit.ly/4nA14tC
Episode 352: AI-Powered B2B Marketing Revolution with Jeremy Haug (Part 3) - Digital Pop
In this episode, we conclude our conversation with Jeremy Haug, founder of Revenx, covering small budget marketing strategies, essential metrics that matter, and the one AI habit that will keep you co...
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July 2, 2025 at 5:36 PM
🎯 Your retargeting strategy is probably broken.

Most businesses hit visitors with "BUY NOW" messages the second they leave your website.

In part 2 of our talk, Jeremy Haug from Revenx just shared his AI-Powered Follow-Up Framework.

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Episode 351: AI-Powered B2B Marketing Revolution with Jeremy Haug (Part 2) - Digital Pop
In this episode, we continue exploring AI marketing limitations and advanced strategies with Jeremy Haug, founder of Revenx, covering retargeting frameworks, multi-channel follow-up systems, and reali...
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July 2, 2025 at 2:20 AM
I just interviewed Jeremy Haug, founder of Revenx, who cracked the code on B2B marketing for insurance agents and financial advisors.

Jeremy's approach with AI in marketing isn't just about tools - it's about process optimization first, then AI amplification.

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Episode 350: AI-Powered B2B Marketing Revolution with Jeremy Haug (Part 1) - Digital Pop
In this episode, we explore AI marketing for financial services with Jeremy Haug, founder of Revenx, who has generated over 44,000 qualified appointments for insurance agents and financial advisors, r...
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June 30, 2025 at 11:21 PM
Had the pleasure of chatting with Satej Sirur, CEO of Rocketium, about his perspective on AI in content creation.

When you're producing 10,000 pieces of content weekly, Satej put it perfectly: "...No person should have to do it."

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Episode 347: Beyond Templates: How AI and Data Analytics Are Revolutionizing Content Creation with Satej Sirur (Part 1) - Digital Pop
Episode 347: Beyond Templates: How AI and Data Analytics Are Revolutionizing Content Creation with Satej Sirur (Part 1) In this episode, we explore the evolution of AI-powered creative operations with...
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June 27, 2025 at 1:20 AM
Just had a fascinating conversation with Craig Taylor CISSP and CEO of CyberHoot, who's been in cybersecurity for 25+ years — since before the internet was even a thing.

His biggest revelation? Most companies are doing cybersecurity training completely backwards.

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Episode 344: AI at the Crossroads: Cybersecurity, Marketing, and the Future of Digital Trust with Craig Taylor (Part 1) - Digital Pop
In this episode, we dive deep into the critical intersection of AI, cybersecurity, and employee training with Craig Taylor, CISSP-certified security expert and CEO of CyberHoot. With 25 years in cyber...
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June 18, 2025 at 11:26 PM
Recent research shattered a fundamental assumption I've held about emotional intelligence.

Picture this: AI models just outscored humans by 16% on standardized emotional intelligence tests. Not programming assessments. Not data analysis. Emotional intelligence.

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Episode 343: Daily Digest – AI More Empathetic Than Humans - Digital Pop
In this episode, we explore three groundbreaking developments that collectively paint a picture of our AI-powered future: AI models outperforming humans in emotional intelligence tests, the UAE's unpr...
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June 17, 2025 at 9:57 PM
Today we tested Black Forest Labs' new Flux.1 Kontext model - and it's truly a game-changer for image editing. Zero hype. 🚀

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Episode 342: Flux.1 Kontext – Natural Language Image Editing - Digital Pop
In this episode, we explore Black Forest Labs' groundbreaking Flux.1 Kontext model, which enables both image generation and iterative editing through natural language commands. This represents a signi...
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June 12, 2025 at 12:45 AM
Just spent the afternoon diving deep into Google's Flow – their new AI filmmaking tool that's setting a completely new standard for video generation.

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Episode 341: Flow – Google’s AI Filmmaker Sets a New Standard - Digital Pop
In this episode, we dive deep into Google's Flow, an AI filmmaking tool that's revolutionizing video generation with unprecedented consistency capabilities. Flow combines Google's generative AI tools ...
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June 4, 2025 at 11:14 PM
Getting to this a bit late, but in case you missed it, OpenAI acquired Jony Ive's design startup at the end of May for $6.5 billion.

Are we about to witness the iPhone moment for AI?

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Episode 340: The Ultimate Merger – OpenAI Acquires Apple Design Guru’s Startup - Digital Pop
Alex Carlson explores the groundbreaking $6.5 billion acquisition of Jony Ive's design startup LoveFrom by OpenAI, analyzing what happens when iPhone-level design meets cutting-edge AI technology. Thi...
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June 3, 2025 at 4:52 AM
I just spent the evening testing Google's new Veo 3 video generation model, and, no hype, this feels like a paradigm shift moment.

We may look back at Veo 3 as the point where we started losing our grip on distinguishing AI-generated content from reality.

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May 27, 2025 at 6:30 AM