The Branding Journal
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The Branding Journal
@thebrandingjournal.bsky.social
Your global media platform for strategic branding. Discover expert #branding articles, case studies, valuable resources, and job opportunities at www.thebrandingjournal.com
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We have many thoughts about this! We just wrote an article to summarize them :) What is your take on this rebrand? www.thebrandingjournal.com/2024/11/jagu...
Jaguar Hits the Reset Button and Emerges as a Completely New Brand - The Branding Journal
Like Twitter's transformation into X, Jaguar's new brand stands as one of the most dramatic rebrands we've seen, not just this year, but possibly in the entire decade. Jaguar has launched a new brand ...
www.thebrandingjournal.com
November 22, 2024 at 9:51 AM
The logo is completely disconnected from the brand's heritage but aligned with the new strategy and envisioned identity. A very risky move! We've published an in-depth analysis in case you're interested :) www.thebrandingjournal.com/2024/11/jagu...
Jaguar Hits the Reset Button and Emerges as a Completely New Brand - The Branding Journal
Like Twitter's transformation into X, Jaguar's new brand stands as one of the most dramatic rebrands we've seen, not just this year, but possibly in the entire decade. Jaguar has launched a new brand ...
www.thebrandingjournal.com
November 22, 2024 at 9:48 AM
Definitely one of the most drastic rebrands after X and Gap!
November 22, 2024 at 9:46 AM
Love this!
November 22, 2024 at 9:42 AM
Très sympa, bravo!
November 20, 2024 at 2:28 PM