Taylor
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taylorotstot.bsky.social
Taylor
@taylorotstot.bsky.social
Finance Executive | Operator | Writer of CFOFrameworks.com
You can’t bonus your way out of disengagement.
But meaning?
That’s the piece that makes it all click.

📬 Read the full breakdown here → open.substack.com/pub/cfoframe...
The Motivation Multiplier: Why Meaning Beats Money
Bonuses, perks, and pressure only go so far. Here’s a framework to unlock performance through purpose—and avoid accidentally undoing your team’s motivation.
open.substack.com
April 10, 2025 at 2:10 PM
✅ Connect work to impact
Let people see who they help.

🛡 Protect meaning
Even canceled projects had value. Say it out loud.

➕ Let meaning multiply
Use it to supercharge incentives—not replace them.
April 10, 2025 at 2:10 PM
Carrots and sticks aren't wrong.
They're just incomplete.
Here’s a 3-part framework I use to build meaning into work (without sounding like a TED Talk):
April 10, 2025 at 2:10 PM
Now flip it:
Fundraisers who spent 5 minutes with someone their work helped raised 2.7x more… for a month.
Five minutes of meaning → four weeks of performance.
April 10, 2025 at 2:10 PM
Watching their work get undone—even when paid—sapped motivation.
They didn’t say it wasn’t worth it.
They just… stopped caring.
Because meaning matters more than we think.
April 10, 2025 at 2:10 PM
In one study, participants were paid to build LEGO sets.
Same task, same pay.
But in one version, their finished models were immediately disassembled in front of them.

Output dropped 32%.
Earnings fell 20%.
Why?
April 10, 2025 at 2:10 PM
Read the full piece here: www.cfoframeworks.com/p/confident-...
I’d love to hear your thoughts on how you ensure you’re seeing the full story before making decisions.
Confident… and Completely Wrong
How “Fast Thinking” and a Lack of Story Sense Undermine Great Judgment
www.cfoframeworks.com
April 2, 2025 at 5:32 PM
If a moment feels too obvious, too clean, or even too satisfying, it might be time to pause and look again. A quick check could reveal hidden details that change everything.
April 2, 2025 at 5:32 PM
Scene: What are you seeing, and what might be just out of frame?

Speaker: Who’s telling the story, and what biases might they bring?

Sequence: How does this moment fit into a larger timeline—what came before, and what could follow?
April 2, 2025 at 5:32 PM
I introduce a tool called Story Sense. It’s built on three simple questions—Scene, Speaker, Sequence—to help you challenge the narrative before it shapes your decision.
April 2, 2025 at 5:32 PM
In my latest CFO Frameworks piece, I dig into how our confident decisions often miss the mark because we overlook the parts of the story that aren’t immediately visible.
April 2, 2025 at 5:32 PM
We often respond to what’s in front of us without asking:
What’s missing?
Who’s telling this story?
Where does this moment fit in the bigger picture?
April 2, 2025 at 5:32 PM
The companies that thrive aren’t the ones chasing perfection.

They’re the ones who know when to bulk and when to cut.

🔗 Read more: open.substack.com/pub/cfoframe...
Lean & Large
Leveraging natural cycles to grow a business efficiently
open.substack.com
March 17, 2025 at 12:59 PM
That doesn’t mean efficient growth is impossible.

But we need to stop pretending it’s a linear path of perpetual optimization.

Growth isn’t meant to be efficient all the time.
March 17, 2025 at 12:59 PM
Optimize everything. Eliminate waste. And, most importantly, keep growing.

It’s all technically possible. But like McElhenney’s "perfect" transformation, it requires a level of diligence and resourcing that few can sustain long-term.
March 17, 2025 at 12:59 PM
I wrote about how to spot these terms before they destroy value, and what to do about them: www.cfoframeworks.com/p/the-montoy...
The Montoya Matrix
A framework to ensure our words and actions speak the same language
www.cfoframeworks.com
February 18, 2025 at 4:07 PM
The most dangerous? Black Hole Words. They appear precise enough to build plans around, yet contain hidden chasms of misunderstanding that only become visible when it's too late.
a man in a futuristic suit is sitting on the ground near a hole in the ground
ALT: a man in a futuristic suit is sitting on the ground near a hole in the ground
media.tenor.com
February 18, 2025 at 4:07 PM
The Matrix reveals four species of business language:
• Black Hole Words (dangerous ambiguity)
• Binding Words (precise, enforced meaning)
• Buzzwords (harmless noise)
• Baseline Words (clear fundamentals)
February 18, 2025 at 4:07 PM
Not all ambiguous terms are equally dangerous. Some create mere confusion, others trigger catastrophe.

Enter the Montoya Matrix: a tool for mapping business language based on:

🔷 How aligned people's definitions are
🔷How much damage confusion can cause
February 18, 2025 at 4:07 PM
Even attempts at precision fail. When executives say something is "highly likely," they might mean anything from a 50% to 90% chance.

When millions hang on these assessments, that variance isn't just semantic—it's existential.
February 18, 2025 at 4:07 PM
To the CTO, "innovation" means investing millions in quantum computing.
To Product, it means A/B testing button colors.
To the CFO, it means finding clever ways to reduce costs.
a cartoon of two spidermans standing in front of a nypd van
ALT: a cartoon of two spidermans standing in front of a nypd van
media.tenor.com
February 18, 2025 at 4:07 PM