1️⃣ Conducted comprehensive market and competitor research to discern effective bidding subsequently optimizing bids and placements accordingly.
2️⃣ Launched two additional EXACT match campaigns to bolster rankings. Previously, one campaign with low bids was operational.
1️⃣ Conducted comprehensive market and competitor research to discern effective bidding subsequently optimizing bids and placements accordingly.
2️⃣ Launched two additional EXACT match campaigns to bolster rankings. Previously, one campaign with low bids was operational.
1. Lack of bid and placement optimization.
2. Poor organic rankings.
3. Failure to target HERO variations.
4. High ACOS (Advertising Cost of Sales).
5. Absence of a strategy to improve overall TACOS (Total Advertising Cost of Sales).
6. Underutilization of placement opportunities.
1. Lack of bid and placement optimization.
2. Poor organic rankings.
3. Failure to target HERO variations.
4. High ACOS (Advertising Cost of Sales).
5. Absence of a strategy to improve overall TACOS (Total Advertising Cost of Sales).
6. Underutilization of placement opportunities.