They're still stuck in the old way of recruiting.

It's like fishing in a small pond when there's an ocean right next to you.

Why focus only on the 27% when you could reach that valuable 73%?

What's your take on this? Isn't it time for companies to change how they find talent?

But they're willing to explore something better when it comes their way.

Here's the thing though.

You won't find these people browsing job boards.

They're spending time on social media instead.

Yet surprisingly, most companies worldwide haven't adapted to this reality.

This means they're only reaching out to that small 27%.

Recent research revealed something fascinating.

Half of all professionals would consider switching jobs if the right opportunity came along.

These are people who are good at what they do.

They like their current jobs.

So what can you do? 👇

✅ Launch ad campaigns on Meta or LinkedIn
✅ Send that traffic to a recruiting funnel
✅ Attract top talent before they start job hunting

Stop waiting for great people to find you.
Go where they already are, and bring them in.

Meanwhile, 80% of top talent isn’t even looking.

👉 They don’t scroll job boards
👉 They don’t visit careers pages
👉 But - they are open to better opportunities

And guess where they are every day?

Social media.

That’s where the real recruiting potential is.

Most companies still depend on job boards, their own careers page, or even traditional media like newspapers.

But here’s the problem:

❌ Every job post looks the same
❌ They only reach people actively looking
❌ They compete with hundreds of other companies for that tiny active group