beautiful but the monitor on the dining room table feels stressful? 🤷

iirc the economist has an unusually long list

The opportunity benefit often is/appears lower than the 1st time around because the bar is already “high enough.” And if the product has grown, (which is likely), a redesign will require more design effort than last time around.

for a product already differentiating by design/UX, it can be a “moment of truth” to decide if it’s worth it to keep that up.