Shannon Leonard
@shanleo.bsky.social
15+ yrs in video/film prod, now working on ethically-focused AI implementation at scale. My newsletter about AI creative tools: http://creativeworkflowlab.com
Veo 3 + first-frame to video ushering in a new era of entertainment... new media formats coming in hot 👀
(and probably a large amount of slop- but the internet has always had its fair share of that! filtering/recommendations will need to get better)
(and probably a large amount of slop- but the internet has always had its fair share of that! filtering/recommendations will need to get better)
July 8, 2025 at 2:49 AM
Veo 3 + first-frame to video ushering in a new era of entertainment... new media formats coming in hot 👀
(and probably a large amount of slop- but the internet has always had its fair share of that! filtering/recommendations will need to get better)
(and probably a large amount of slop- but the internet has always had its fair share of that! filtering/recommendations will need to get better)
Pika Teases Powerful Scene Editing, Hotshot Acquired by xAI, Google Gemini Adds Canvas, OpenAI Audio Models, Adobe AI Integrations and More creativeworkflowlab.com/pika-labs-ai...
Pika Teases Powerful Scene Editing, Hotshot Acquired by xAI, Google Gemini Adds Canvas, OpenAI Audio Models, Adobe AI Integrations and More
Pika's new sneak-peek, xAI acquires Hotshot, Google Gemini adds Canvas, OpenAI audio models, Adobe AI integrations, Stability AI virtual camera.
creativeworkflowlab.com
March 25, 2025 at 2:59 AM
Pika Teases Powerful Scene Editing, Hotshot Acquired by xAI, Google Gemini Adds Canvas, OpenAI Audio Models, Adobe AI Integrations and More creativeworkflowlab.com/pika-labs-ai...
Creative Workflow Roundup: GPT-4.5 Testing, Luma’s Ray2 Flash, FLORA AI Workflows, and a Wave of New AI Video & Voice Models creativeworkflowlab.com/gpt-4-5-ai-v...
Creative Workflow Roundup: GPT-4.5 Testing, Luma’s Ray2 Flash, FLORA AI Workflows, and a Wave of New AI Video & Voice Models
GPT-4.5 is now widely available, Ray2 Flash improves AI video, FLORA offers new workflows, and AI tools are evolving fast.
creativeworkflowlab.com
March 9, 2025 at 4:08 PM
Creative Workflow Roundup: GPT-4.5 Testing, Luma’s Ray2 Flash, FLORA AI Workflows, and a Wave of New AI Video & Voice Models creativeworkflowlab.com/gpt-4-5-ai-v...
Creative Workflow Roundup: GPT-4.5 Creativity Boost, Claude 3.7’s Hybrid Reasoning, Alibaba Wan 2.1 AI Video Upgrades, and More creativeworkflowlab.com/ai-gpt-4-5-c...
Creative Workflow Roundup: GPT-4.5 Creativity Boost, Claude 3.7’s Hybrid Reasoning, Alibaba Wan 2.1 AI Video Upgrades, and More
Wan 2.1 delivers high-quality AI video for less, GPT-4.5 boosts AI creativity, Claude 3.7 refines reasoning. Plus, new AI tools across Fal and Replicate.
creativeworkflowlab.com
March 1, 2025 at 11:36 PM
Creative Workflow Roundup: GPT-4.5 Creativity Boost, Claude 3.7’s Hybrid Reasoning, Alibaba Wan 2.1 AI Video Upgrades, and More creativeworkflowlab.com/ai-gpt-4-5-c...
Creative Workflow Roundup: Veo 2 Hits YouTube, AI Video Advances, OpenAI’s Next Big Move w/ GPT-5, and More! creativeworkflowlab.com/youtube-veo-...
Creative Workflow Roundup: Veo 2 Hits YouTube, AI Video Advances, OpenAI’s Next Big Move w/ GPT-5, and More!
Veo 2 now publicly available via the YouTube app, Adobe expands Firefly, OpenAI reveals GPT-5 plans, and new AI tools push video production forward.
creativeworkflowlab.com
February 16, 2025 at 12:28 AM
Creative Workflow Roundup: Veo 2 Hits YouTube, AI Video Advances, OpenAI’s Next Big Move w/ GPT-5, and More! creativeworkflowlab.com/youtube-veo-...
soon: unlimited access to GPT-5 - for free
this will have big implications for creative work
4o is already a great model (currently under-appreciated imo) - I use it for creative work / writing / ideation every day
looking forward to 4.5 - and eventually unlimited access to 5 🤯
this will have big implications for creative work
4o is already a great model (currently under-appreciated imo) - I use it for creative work / writing / ideation every day
looking forward to 4.5 - and eventually unlimited access to 5 🤯
February 12, 2025 at 7:34 PM
soon: unlimited access to GPT-5 - for free
this will have big implications for creative work
4o is already a great model (currently under-appreciated imo) - I use it for creative work / writing / ideation every day
looking forward to 4.5 - and eventually unlimited access to 5 🤯
this will have big implications for creative work
4o is already a great model (currently under-appreciated imo) - I use it for creative work / writing / ideation every day
looking forward to 4.5 - and eventually unlimited access to 5 🤯
New Creative Workflow lab post... it's all about DeepSeek R1 and what this week's news actually means for creative professionals
creativeworkflowlab.com/deepseek-r1-...
creativeworkflowlab.com/deepseek-r1-...
DeepSeek R1 is Here—What That Actually Means for Creative Professionals
There’s no sugarcoating it—AI is permanently changing creative industries. But that doesn’t mean creativity itself is disappearing.
creativeworkflowlab.com
January 29, 2025 at 9:31 PM
New Creative Workflow lab post... it's all about DeepSeek R1 and what this week's news actually means for creative professionals
creativeworkflowlab.com/deepseek-r1-...
creativeworkflowlab.com/deepseek-r1-...
Creative Workflow Roundup: Runway 4K Upscaling, Veo 2 Physics, ChatGPT LUTs, and Generative AI Breakthroughs in 2025
creativeworkflowlab.com/runway-4k-up...
creativeworkflowlab.com/runway-4k-up...
Creative Workflow Roundup: Runway 4K Upscaling, Veo 2 Physics, ChatGPT LUTs, and Generative AI Breakthroughs in 2025
Runway’s new 4K upscaling feature is making production-ready outputs easier than ever, while experiments with Google’s Veo 2 are showing realistic physics.
creativeworkflowlab.com
January 13, 2025 at 4:52 PM
Creative Workflow Roundup: Runway 4K Upscaling, Veo 2 Physics, ChatGPT LUTs, and Generative AI Breakthroughs in 2025
creativeworkflowlab.com/runway-4k-up...
creativeworkflowlab.com/runway-4k-up...
AI animation with Runway Act-One...
in my new tutorial for Creative Workflow Lab subscribers, I create a 10-second film featuring two characters, each with a unique voice from Eleven Labs. I've also added B-roll from OpenAI's Sora.
Link to the tutorial: creativeworkflowlab.com/runway-act-o...
in my new tutorial for Creative Workflow Lab subscribers, I create a 10-second film featuring two characters, each with a unique voice from Eleven Labs. I've also added B-roll from OpenAI's Sora.
Link to the tutorial: creativeworkflowlab.com/runway-act-o...
Runway Act-One Video Tutorial: Animate Multiple Characters with Unique Voices Using Eleven Labs
Two Animated Characters, One 10-Second Short—Here’s How I Pulled It Off with Runway & Eleven Labs
creativeworkflowlab.com
January 13, 2025 at 4:31 AM
AI animation with Runway Act-One...
in my new tutorial for Creative Workflow Lab subscribers, I create a 10-second film featuring two characters, each with a unique voice from Eleven Labs. I've also added B-roll from OpenAI's Sora.
Link to the tutorial: creativeworkflowlab.com/runway-act-o...
in my new tutorial for Creative Workflow Lab subscribers, I create a 10-second film featuring two characters, each with a unique voice from Eleven Labs. I've also added B-roll from OpenAI's Sora.
Link to the tutorial: creativeworkflowlab.com/runway-act-o...
Luma Labs expanded its Dream Machine platform, while Runway began rolling out its new Frames image model. OpenAI's Sora was leaked, and Canadian media giants took legal action against OpenAI.
Last week’s creative workflow roundup: open.substack.com/pub/creative...
Last week’s creative workflow roundup: open.substack.com/pub/creative...
December 2, 2024 at 6:05 PM
Luma Labs expanded its Dream Machine platform, while Runway began rolling out its new Frames image model. OpenAI's Sora was leaked, and Canadian media giants took legal action against OpenAI.
Last week’s creative workflow roundup: open.substack.com/pub/creative...
Last week’s creative workflow roundup: open.substack.com/pub/creative...
It’s been a massive week for creative workflows, with new tools and updates redefining video, music, and AI-driven media production.
Here is this week’s creative workflow roundup:
open.substack.com/pub/creative...
Here is this week’s creative workflow roundup:
open.substack.com/pub/creative...
Runway Gen-3 Updates, Suno v4 Music Model, and Exciting New AI Tools for Producers
It’s been a massive week for creative workflows, with new tools and updates redefining video, music, and AI-driven media production.
open.substack.com
November 24, 2024 at 3:42 AM
It’s been a massive week for creative workflows, with new tools and updates redefining video, music, and AI-driven media production.
Here is this week’s creative workflow roundup:
open.substack.com/pub/creative...
Here is this week’s creative workflow roundup:
open.substack.com/pub/creative...
Creative Workflow Roundup: FLUX1.1 High-Res Image Gen, Runway CEO’s Vision for AI Workflows, and more!
https://open.substack.com/pub/creativeworkflowlab/p/flux-ultra-high-res-ai-images-runway-ceo-future-apple-vision-pro-xr-cartesia-voice-changer-suno-recraft-kling-ai?r=ktvk&utm_medium=ios
https://open.substack.com/pub/creativeworkflowlab/p/flux-ultra-high-res-ai-images-runway-ceo-future-apple-vision-pro-xr-cartesia-voice-changer-suno-recraft-kling-ai?r=ktvk&utm_medium=ios
November 10, 2024 at 12:01 AM
Creative Workflow Roundup: FLUX1.1 High-Res Image Gen, Runway CEO’s Vision for AI Workflows, and more!
https://open.substack.com/pub/creativeworkflowlab/p/flux-ultra-high-res-ai-images-runway-ceo-future-apple-vision-pro-xr-cartesia-voice-changer-suno-recraft-kling-ai?r=ktvk&utm_medium=ios
https://open.substack.com/pub/creativeworkflowlab/p/flux-ultra-high-res-ai-images-runway-ceo-future-apple-vision-pro-xr-cartesia-voice-changer-suno-recraft-kling-ai?r=ktvk&utm_medium=ios
Internet is a tool to share ideas, AI is a tool to accelerate ideas
November 7, 2024 at 6:43 PM
Internet is a tool to share ideas, AI is a tool to accelerate ideas
In This Week’s Creative Workflow Roundup: Wonder Animation redefines 3D scene creation with Autodesk, and Recraft V3 takes the lead in AI image generation. Runway offers fresh video-gen capabilities, while Apple’s new M4 Macs pack power for creatives. And more!
open.substack.com/pub/creative...
open.substack.com/pub/creative...
Creative Workflow Roundup: Autodesk’s Wonder Animation AI, Recraft V3 Image Model Tops Midjourney and Flux, Apple’s New M4 Macs, Runway and DreamCut Updates, and UMG’s Ethical AI Music
Wonder Animation redefines 3D scene creation, and Recraft V3 takes the lead in AI image generation. Plus, new M4 Macs and more AI news!
open.substack.com
November 3, 2024 at 4:48 PM
In This Week’s Creative Workflow Roundup: Wonder Animation redefines 3D scene creation with Autodesk, and Recraft V3 takes the lead in AI image generation. Runway offers fresh video-gen capabilities, while Apple’s new M4 Macs pack power for creatives. And more!
open.substack.com/pub/creative...
open.substack.com/pub/creative...
Creative Workflow Roundup: Runway’s Act-One Character Animation Tool, Midjourney Updates, Claude 3.5’s Computer Use, Stability AI’s New Models, Eleven Labs’ New Features and More
creativeworkflowlab.substack.com/p/runway-act...
creativeworkflowlab.substack.com/p/runway-act...
Creative Workflow Roundup: Runway’s Act-One Character Animation Tool, Midjourney Updates, Claude 3.5’s Computer Use, Stability AI’s New Models, Eleven Labs’ New Features and More
Runway’s Act-One debuts with a powerful character animation tool, Anthropic unveils an upgraded Claude 3.5 and an innovative computer-use feature, and Midjourney launches fresh image editing features.
creativeworkflowlab.substack.com
October 27, 2024 at 5:24 PM
Creative Workflow Roundup: Runway’s Act-One Character Animation Tool, Midjourney Updates, Claude 3.5’s Computer Use, Stability AI’s New Models, Eleven Labs’ New Features and More
creativeworkflowlab.substack.com/p/runway-act...
creativeworkflowlab.substack.com/p/runway-act...
Congrats on 10m Bluesky
October 25, 2024 at 4:14 PM
Congrats on 10m Bluesky
The top 30 creative AI tools that I use in my media production workflows #ai
+ my thoughts on the ongoing legal and ethical debates around AI
creativeworkflowlab.substack.com/p/top-ai-cre...
+ my thoughts on the ongoing legal and ethical debates around AI
creativeworkflowlab.substack.com/p/top-ai-cre...
Top AI Tools
Hey there, it’s Shannon.
creativeworkflowlab.substack.com
October 25, 2024 at 2:23 PM
The top 30 creative AI tools that I use in my media production workflows #ai
+ my thoughts on the ongoing legal and ethical debates around AI
creativeworkflowlab.substack.com/p/top-ai-cre...
+ my thoughts on the ongoing legal and ethical debates around AI
creativeworkflowlab.substack.com/p/top-ai-cre...
This week in the Creative Workflow Lab, we're unpacking John Stewart's take on AI, highlighting DALL·E 3's innovative "inpainting" feature, and exploring the potential of creative workflows with Open Interpreter, among other insights. open.substack.com/pub/creative...
Stable Audio 2.0, John Stewart & Apple's AI Debate, Enhanced DALL·E Editing: Creative Workflow News & Trends
This Week's Top Creative Workflow Tools, News, & Trends
open.substack.com
April 7, 2024 at 4:26 PM
This week in the Creative Workflow Lab, we're unpacking John Stewart's take on AI, highlighting DALL·E 3's innovative "inpainting" feature, and exploring the potential of creative workflows with Open Interpreter, among other insights. open.substack.com/pub/creative...
New Sora demos just dropped (this time with short film examples made by creatives) 👀👀 openai.com/blog/sora-fi...
Hollywood and big production teams need to rethink production if they want to survive.
The era of the solo media studio is coming…
Hollywood and big production teams need to rethink production if they want to survive.
The era of the solo media studio is coming…
Sora: First Impressions
We have gained valuable feedback from the creative community, helping us to improve our model.
openai.com
March 25, 2024 at 5:46 PM
New Sora demos just dropped (this time with short film examples made by creatives) 👀👀 openai.com/blog/sora-fi...
Hollywood and big production teams need to rethink production if they want to survive.
The era of the solo media studio is coming…
Hollywood and big production teams need to rethink production if they want to survive.
The era of the solo media studio is coming…
Open Interpreter’s O1 launch + open source ecosystem is one of the most exciting AI projects I’ve seen, I feel like this will have huge impacts on the course of technology, creative production, accessibility and beyond. openinterpreter.com/01
The 01 Project
The 01 Project is a voice interface for your home computer.
openinterpreter.com
March 24, 2024 at 12:27 AM
Open Interpreter’s O1 launch + open source ecosystem is one of the most exciting AI projects I’ve seen, I feel like this will have huge impacts on the course of technology, creative production, accessibility and beyond. openinterpreter.com/01
Rethinking video production not as task management but as a dialogue with technology.
Each project becomes a conversation, where AI suggests edits, and I inject emotion and context.
It’s about developing a language that bridges human intuition with computational precision.
Each project becomes a conversation, where AI suggests edits, and I inject emotion and context.
It’s about developing a language that bridges human intuition with computational precision.
March 9, 2024 at 4:19 PM
Rethinking video production not as task management but as a dialogue with technology.
Each project becomes a conversation, where AI suggests edits, and I inject emotion and context.
It’s about developing a language that bridges human intuition with computational precision.
Each project becomes a conversation, where AI suggests edits, and I inject emotion and context.
It’s about developing a language that bridges human intuition with computational precision.
Launching my GPT creative studio with a fictional “choose your own adventure” story with nearly limitless possibilities.
I spent weeks developing and testing the GPT to ensure it delivers an engaging and unique experience.
You can try it here: chat.openai.com/g/g-Ykd0HAAI...
I spent weeks developing and testing the GPT to ensure it delivers an engaging and unique experience.
You can try it here: chat.openai.com/g/g-Ykd0HAAI...
January 15, 2024 at 10:45 PM
Launching my GPT creative studio with a fictional “choose your own adventure” story with nearly limitless possibilities.
I spent weeks developing and testing the GPT to ensure it delivers an engaging and unique experience.
You can try it here: chat.openai.com/g/g-Ykd0HAAI...
I spent weeks developing and testing the GPT to ensure it delivers an engaging and unique experience.
You can try it here: chat.openai.com/g/g-Ykd0HAAI...
An interactive adventure unlike anything you’ve read (or heard) before… Max The Filmmaker, coming soon to ChatGPT.
It’s my first fictional narrative GPT experience… developed by my new GPT creative studio, Maxwell Generative
(Images via Midjourney v6 alpha)
It’s my first fictional narrative GPT experience… developed by my new GPT creative studio, Maxwell Generative
(Images via Midjourney v6 alpha)
January 7, 2024 at 12:57 AM
An interactive adventure unlike anything you’ve read (or heard) before… Max The Filmmaker, coming soon to ChatGPT.
It’s my first fictional narrative GPT experience… developed by my new GPT creative studio, Maxwell Generative
(Images via Midjourney v6 alpha)
It’s my first fictional narrative GPT experience… developed by my new GPT creative studio, Maxwell Generative
(Images via Midjourney v6 alpha)
I’m sharing the custom prompt I used to produce my comedic video scripts in collaboration with Claude AI, teaching it to learn from real video metrics to improve each script.
If interested you can read about my process and see the full prompt here: open.substack.com/pub/creative...
If interested you can read about my process and see the full prompt here: open.substack.com/pub/creative...
How I'm Prompting Claude AI to Maximize Engagement for Short-Form Videos
Teaching AI Comedy: My Video Script Prompt and Data Feedback Loop
open.substack.com
September 27, 2023 at 7:27 PM
I’m sharing the custom prompt I used to produce my comedic video scripts in collaboration with Claude AI, teaching it to learn from real video metrics to improve each script.
If interested you can read about my process and see the full prompt here: open.substack.com/pub/creative...
If interested you can read about my process and see the full prompt here: open.substack.com/pub/creative...