This probably hits really hard if you're incredibly stupid

Apples and oranges buddy. When I'm using a paid steaming service I'm there to consume content not to watch advertisements.

If I follow a creative person it's because I'm actively interested in their art/writing/performance/etc and I want to see what they're working on.

I will definitely keep my eyes peeled for it then!

Yeah, I've struggled to focus on books this year despite reading a few really great books and having a long train/bus commute.

Is this a new Culture novel?