The Seinfeld episode about this did not end well

a hulking man who seemingly collapses his bones in order to fit down chimneys, who has been watching you all year to see if you deserve presents, and also he's gonna eat some of your snacks and even if you hear him you can't acknowledge it...? I can see it.

ring in the holidays with an audio clip of David Wojnarowicz saying "mostly I don't want to fucking die." followed immediately by glistening, dripping new guitarwork from Fennesz. It's exactly how our ancestors celebrated.

feels not unrealistic that some label guy somewhere was like, "hey Korn could you maybe do a song about how we suck?" "Hey Alien Ant Farm, can you bury a song about how you find the music industry machine inscrutable midway through your album?"

echoes of GZA's A&R mountain climber who plays an electric guitar, etc

My totally unfounded theory is that these videos really took off during the pandemic when restaurants that were difficult to get into or didn’t offer takeout were suddenly more accessible and it kind of fueled the whole trend and the aesthetic stuck. I completely made this up but I like it.

Oh I am here