Roger Beaty
@roger-beaty.bsky.social
Associate professor of cognitive psychology at Penn State University. Director of the Cognitive Neuroscience of Creativity Lab (beatylab.la.psu.edu). President-elect of the Society for the Neuroscience of Creativity (SfNC; tsfnc.org; @tsfnc.bsky.social).
Reposted by Roger Beaty
We are excited about the potential of this flexible, intuitive and automated measure: testing process-centered creativity theory, phenotyping divergent thinking in vast verbal data generated in naturalistic contexts.
Did I mention the neural substrate of perplexity? www.cell.com/iscience/ful...
Did I mention the neural substrate of perplexity? www.cell.com/iscience/ful...
Mapping Content and Dynamics in the Stream of Consciousness Through Latent Brain State Analysis
Human thoughts often arise unprompted, forming a stream of consciousness. Despite
their ubiquity, it remains unknown how the brain supports unprompted thoughts as an
integrated experience with rich co...
www.cell.com
October 19, 2025 at 6:44 PM
We are excited about the potential of this flexible, intuitive and automated measure: testing process-centered creativity theory, phenotyping divergent thinking in vast verbal data generated in naturalistic contexts.
Did I mention the neural substrate of perplexity? www.cell.com/iscience/ful...
Did I mention the neural substrate of perplexity? www.cell.com/iscience/ful...
Reposted by Roger Beaty
Preprint alert: an out-of-the-box LLM metric for assessing Divergent Thinking, linking process-centered theory of creativity, spontaneous cognition and entropy. #perplexity
www.researchgate.net/publication/...
www.researchgate.net/publication/...
October 19, 2025 at 6:44 PM
Preprint alert: an out-of-the-box LLM metric for assessing Divergent Thinking, linking process-centered theory of creativity, spontaneous cognition and entropy. #perplexity
www.researchgate.net/publication/...
www.researchgate.net/publication/...
Reposted by Roger Beaty
Excited to share this new article I worked on with Abby Cosgrove, Michele Diaz, @roger-beaty.bsky.social, and @yoedkenett.bsky.social doi.org/10.1016/j.co...
Redirecting
doi.org
October 14, 2025 at 8:43 PM
Excited to share this new article I worked on with Abby Cosgrove, Michele Diaz, @roger-beaty.bsky.social, and @yoedkenett.bsky.social doi.org/10.1016/j.co...
Reposted by Roger Beaty
📢Several PhD and Postdoc positions in my group (focusing on AI for Scientific Discovery in Physics) at @unituebingen.bsky.social
If you are excited about using AI to design new ways for observing the universe, please apply here: uni-tuebingen.de/en/128980#c2...
If you are excited about using AI to design new ways for observing the universe, please apply here: uni-tuebingen.de/en/128980#c2...
October 1, 2025 at 11:43 PM
📢Several PhD and Postdoc positions in my group (focusing on AI for Scientific Discovery in Physics) at @unituebingen.bsky.social
If you are excited about using AI to design new ways for observing the universe, please apply here: uni-tuebingen.de/en/128980#c2...
If you are excited about using AI to design new ways for observing the universe, please apply here: uni-tuebingen.de/en/128980#c2...
Reposted by Roger Beaty
💡Can we optimize LLMs to be more creative?
Introducing Creative Preference Optimization (CrPO) and MuCE (Multi-task Creativity Evaluation Dataset).
Result: More novel, diverse, surprising text—without losing quality!
📝 Appearing at #EMNLP2025
Introducing Creative Preference Optimization (CrPO) and MuCE (Multi-task Creativity Evaluation Dataset).
Result: More novel, diverse, surprising text—without losing quality!
📝 Appearing at #EMNLP2025
September 22, 2025 at 1:43 PM
💡Can we optimize LLMs to be more creative?
Introducing Creative Preference Optimization (CrPO) and MuCE (Multi-task Creativity Evaluation Dataset).
Result: More novel, diverse, surprising text—without losing quality!
📝 Appearing at #EMNLP2025
Introducing Creative Preference Optimization (CrPO) and MuCE (Multi-task Creativity Evaluation Dataset).
Result: More novel, diverse, surprising text—without losing quality!
📝 Appearing at #EMNLP2025
Reposted by Roger Beaty
How does the DMN contribute to creativity?
Our review with Roger Beaty (@roger-beaty.bsky.social) and Emmanuelle Volle explores 4 novel trends in research.
Our review with Roger Beaty (@roger-beaty.bsky.social) and Emmanuelle Volle explores 4 novel trends in research.
June 30, 2025 at 1:16 PM
How does the DMN contribute to creativity?
Our review with Roger Beaty (@roger-beaty.bsky.social) and Emmanuelle Volle explores 4 novel trends in research.
Our review with Roger Beaty (@roger-beaty.bsky.social) and Emmanuelle Volle explores 4 novel trends in research.
Reposted by Roger Beaty
Final day of the @nytimes.com Well week-long #creativity challenge. Ending the run with the most important trait of creative individuals - openness to experience #writingsky #booksky
www.nytimes.com/interactive/...
www.nytimes.com/interactive/...
The Creativity Challenge: Try Something New With One of These Hobbies
Today, try one new thing.
www.nytimes.com
June 6, 2025 at 3:01 PM
Final day of the @nytimes.com Well week-long #creativity challenge. Ending the run with the most important trait of creative individuals - openness to experience #writingsky #booksky
www.nytimes.com/interactive/...
www.nytimes.com/interactive/...
Reposted by Roger Beaty
We spy some familiar faces to the SfNC community in this week's New York Times Creativity Challenge! Check out these short daily creativity exercises to flex those divergent thinking muscles @jamesckaufman.bsky.social @z-i-pringle.bsky.social @roger-beaty.bsky.social www.nytimes.com/interactive/...
Welcome to the 5-Day Creativity Challenge
Today, a fun way to feel less stuck.
www.nytimes.com
June 5, 2025 at 7:03 PM
We spy some familiar faces to the SfNC community in this week's New York Times Creativity Challenge! Check out these short daily creativity exercises to flex those divergent thinking muscles @jamesckaufman.bsky.social @z-i-pringle.bsky.social @roger-beaty.bsky.social www.nytimes.com/interactive/...
Reposted by Roger Beaty
So grateful to @tsfnc.bsky.social for the dissertation award (handed to me by my forever mentor and pal @roger-beaty.bsky.social), for the vibrant community, and for picking me to co-chair next year's meeting in Philly! I can't wait to welcome my favorite society to celebrate all things creativity ❤️
May 24, 2025 at 6:30 PM
So grateful to @tsfnc.bsky.social for the dissertation award (handed to me by my forever mentor and pal @roger-beaty.bsky.social), for the vibrant community, and for picking me to co-chair next year's meeting in Philly! I can't wait to welcome my favorite society to celebrate all things creativity ❤️
New paper: AI can generate creative ideas when prompted—but can it actually improve our own creativity? In 2 studies (total N = 36,752), we show AI can enhance human creativity through real-time feedback, helping people better evaluate their own ideas.
OSF
osf.io
May 14, 2025 at 4:29 PM
New paper: AI can generate creative ideas when prompted—but can it actually improve our own creativity? In 2 studies (total N = 36,752), we show AI can enhance human creativity through real-time feedback, helping people better evaluate their own ideas.
Reposted by Roger Beaty
Enhancing creativity through neurofeedback:
Check out our recent paper where we use covert neurofeedback to entrain default-executive coupling during creative thinking!
Xinbing (Jack) Zhang, Jack White, Michael Luehrs, Michal Ramot, & @roger-beaty.bsky.social
t.co/glnpPNmJ6R
Check out our recent paper where we use covert neurofeedback to entrain default-executive coupling during creative thinking!
Xinbing (Jack) Zhang, Jack White, Michael Luehrs, Michal Ramot, & @roger-beaty.bsky.social
t.co/glnpPNmJ6R
April 8, 2025 at 9:11 PM
Enhancing creativity through neurofeedback:
Check out our recent paper where we use covert neurofeedback to entrain default-executive coupling during creative thinking!
Xinbing (Jack) Zhang, Jack White, Michael Luehrs, Michal Ramot, & @roger-beaty.bsky.social
t.co/glnpPNmJ6R
Check out our recent paper where we use covert neurofeedback to entrain default-executive coupling during creative thinking!
Xinbing (Jack) Zhang, Jack White, Michael Luehrs, Michal Ramot, & @roger-beaty.bsky.social
t.co/glnpPNmJ6R
Reposted by Roger Beaty
Join us on May 21 for AI, Creativity & a Changing World, a special symposium on the latest in Creativity & AI research:
🔹 AI & Human Co-Creativity
🔹 Advances in Automated Creativity Scoring
🔹 Expert panel on future trends led by @roger-beaty.bsky.social
Registration opens next week!
#SfNC2025
🔹 AI & Human Co-Creativity
🔹 Advances in Automated Creativity Scoring
🔹 Expert panel on future trends led by @roger-beaty.bsky.social
Registration opens next week!
#SfNC2025
February 28, 2025 at 8:26 PM
Join us on May 21 for AI, Creativity & a Changing World, a special symposium on the latest in Creativity & AI research:
🔹 AI & Human Co-Creativity
🔹 Advances in Automated Creativity Scoring
🔹 Expert panel on future trends led by @roger-beaty.bsky.social
Registration opens next week!
#SfNC2025
🔹 AI & Human Co-Creativity
🔹 Advances in Automated Creativity Scoring
🔹 Expert panel on future trends led by @roger-beaty.bsky.social
Registration opens next week!
#SfNC2025
Reposted by Roger Beaty
Paper alert - the sister series on metaphor generation! Insight (aha!) has been traditionally studied in a problem-solving context. Does insight during idea generation have the same characteristics and impact?https://onlinelibrary.wiley.com/doi/10.1111/cogs.13488
Exploring How Generating Metaphor Via Insight Versus Analysis Affects Metaphor Quality and Learning Outcomes
Metaphor generation is both a creative act and a means of learning. When learning a new concept, people often create a metaphor to connect the new concept to existing knowledge. Does the manner in wh...
onlinelibrary.wiley.com
February 17, 2025 at 4:08 PM
Paper alert - the sister series on metaphor generation! Insight (aha!) has been traditionally studied in a problem-solving context. Does insight during idea generation have the same characteristics and impact?https://onlinelibrary.wiley.com/doi/10.1111/cogs.13488
More evidence of LLM homogeneity on creativity tasks. Even across different LLM models/families, their outputs are more similar to each other than human responses are, lacking semantic diversity. @yoedkenett.bsky.social
We're Different, We're the Same: Creative Homogeneity Across LLMs
Numerous powerful large language models (LLMs) are now available for use as writing support tools, idea generators, and beyond. Although these LLMs are marketed as helpful creative assistants, several...
arxiv.org
February 7, 2025 at 2:18 PM
More evidence of LLM homogeneity on creativity tasks. Even across different LLM models/families, their outputs are more similar to each other than human responses are, lacking semantic diversity. @yoedkenett.bsky.social
Reposted by Roger Beaty
Job Alert! UNC Greensboro PSY dept is hiring a T/T faculty member whose research aligns with 1 of our 4 pgm areas (clinical, cognitive, developmental, social) & who will teach grad & undergrad stats/methods courses. Search comm chair: bscassid@uncg.edu
spartantalent.uncg.edu/postings/31067
spartantalent.uncg.edu/postings/31067
Assistant Professor of Psychology
The Department of Psychology at the University of North Carolina at Greensboro invites applications for a tenure-track position (Open Area of Specialization; Assistant Professor level) to begin August...
spartantalent.uncg.edu
January 22, 2025 at 8:41 PM
Job Alert! UNC Greensboro PSY dept is hiring a T/T faculty member whose research aligns with 1 of our 4 pgm areas (clinical, cognitive, developmental, social) & who will teach grad & undergrad stats/methods courses. Search comm chair: bscassid@uncg.edu
spartantalent.uncg.edu/postings/31067
spartantalent.uncg.edu/postings/31067
SfNC is pleased to offer up to 10 travel awards ($500) for our conference in Paris. Open to all members, presenting or not. Apply through the member portal. @tsfnc.bsky.social
The Society for the Neuroscience of Creativity is coming to Europe (Paris) for the first time! Abstracts are due Feb. 1. We welcome neuroscience, behavioral, and computational work.
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
January 18, 2025 at 11:11 AM
SfNC is pleased to offer up to 10 travel awards ($500) for our conference in Paris. Open to all members, presenting or not. Apply through the member portal. @tsfnc.bsky.social
Congratulations to CNCL grad student @simoneluchini.bsky.social on receiving the Frank Baron Award---for superior contributions to creativity research by a grad student---from Division 10 of the APA. And congrats to the other Div10 award winners this year! 🥳👏
January 16, 2025 at 5:20 PM
Congratulations to CNCL grad student @simoneluchini.bsky.social on receiving the Frank Baron Award---for superior contributions to creativity research by a grad student---from Division 10 of the APA. And congrats to the other Div10 award winners this year! 🥳👏
Five years in the making: our meta-analysis of 10 fMRI datasets across Asia, Europe, and North America (N=2,433). We find creative ability emerges from dynamic switching between default and executive brain networks, with optimal creativity at a "sweet spot."
Dynamic switching between brain networks predicts creative ability - Communications Biology
Robust evidence that creativity is tied to the capacity to dynamically switch between brain networks supporting spontaneous and controlled cognition.
www.nature.com
January 15, 2025 at 8:11 PM
Five years in the making: our meta-analysis of 10 fMRI datasets across Asia, Europe, and North America (N=2,433). We find creative ability emerges from dynamic switching between default and executive brain networks, with optimal creativity at a "sweet spot."
Reposted by Roger Beaty
How should we score divergent thinking tasks to best assess the ability to generate creative ideas? 🤔 It’s a big question in creativity research, so we systematically compared different scoring approaches to evaluate their psychometric quality. Check out our findings!
doi.org/10.1002/jocb...
doi.org/10.1002/jocb...
Investigation of Response Aggregation Methods in Divergent Thinking Assessments
Divergent thinking (DT) ability is widely regarded as a central cognitive capacity underlying creativity, but its assessment is challenged by the fact that DT tasks yield a variable number of respons...
doi.org
January 5, 2025 at 3:19 PM
How should we score divergent thinking tasks to best assess the ability to generate creative ideas? 🤔 It’s a big question in creativity research, so we systematically compared different scoring approaches to evaluate their psychometric quality. Check out our findings!
doi.org/10.1002/jocb...
doi.org/10.1002/jocb...
New study finds enhanced creativity in autistic adults is linked to co-occurring ADHD rather than autism itself (N=352). psycnet.apa.org/fulltext/202...
APA PsycNet
psycnet.apa.org
January 12, 2025 at 1:37 PM
New study finds enhanced creativity in autistic adults is linked to co-occurring ADHD rather than autism itself (N=352). psycnet.apa.org/fulltext/202...
The Society for the Neuroscience of Creativity (SfNC) is now accepting nominations for our 2025 awards. We have three awards open to grad students and early-career creativity researchers:
Young Investigator Award
Dissertation Award
Sarah A. Burgess Award
Apply by Feb 1: tsfnc.org/sfnc-awards
Young Investigator Award
Dissertation Award
Sarah A. Burgess Award
Apply by Feb 1: tsfnc.org/sfnc-awards
January 9, 2025 at 5:22 PM
The Society for the Neuroscience of Creativity (SfNC) is now accepting nominations for our 2025 awards. We have three awards open to grad students and early-career creativity researchers:
Young Investigator Award
Dissertation Award
Sarah A. Burgess Award
Apply by Feb 1: tsfnc.org/sfnc-awards
Young Investigator Award
Dissertation Award
Sarah A. Burgess Award
Apply by Feb 1: tsfnc.org/sfnc-awards
The Society for the Neuroscience of Creativity is coming to Europe (Paris) for the first time! Abstracts are due Feb. 1. We welcome neuroscience, behavioral, and computational work.
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
January 8, 2025 at 5:41 PM
The Society for the Neuroscience of Creativity is coming to Europe (Paris) for the first time! Abstracts are due Feb. 1. We welcome neuroscience, behavioral, and computational work.
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
@tsfnc.bsky.social
www.tsfnc.org/sfnc2025-cre...
Reposted by Roger Beaty
Don't miss from Dr. Keith Sawyer: Is creativity connected to mental illness, psychedelic drugs, or autism? Listen to the interview with DR. ANNA ABRAHAM, a neuroscientist and leading creativity researcher on THE SCIENCE OF CREATIVITY podcast
keithsawyer.com/bio/podcast....
keithsawyer.com/bio/podcast....
Keith Sawyer | Creativity, Collaboration, and Learning
Keith Sawyer is one of the country's leading scientific experts on creativity. His 2013 book Zig Zag identifies the 8 stages of the creative process.
keithsawyer.com
January 4, 2025 at 2:52 PM
Don't miss from Dr. Keith Sawyer: Is creativity connected to mental illness, psychedelic drugs, or autism? Listen to the interview with DR. ANNA ABRAHAM, a neuroscientist and leading creativity researcher on THE SCIENCE OF CREATIVITY podcast
keithsawyer.com/bio/podcast....
keithsawyer.com/bio/podcast....
The Society for the Neuroscience of Creativity (@tsfnc.bsky.social) has a starter pack of folks doing creativity research. We're trying to build the creativity research community here. Please follow and let us know if you'd like to be added.
SfNC Starter Pack
Join the conversation
go.bsky.app
December 29, 2024 at 2:45 PM
The Society for the Neuroscience of Creativity (@tsfnc.bsky.social) has a starter pack of folks doing creativity research. We're trying to build the creativity research community here. Please follow and let us know if you'd like to be added.