These results raise important insights on how we can encourage everyday users to speak up against misinformation—and how some well-meaning messages might not always work as intended.

Interestingly, adding a cue-to-action sometimes backfired—especially among students.

🔍 Key findings:
Problem-recognition messages highlighting the problem of misinformation from authoritative sources like the CDC significantly increased correction intentions in both samples.

Problem-recognition messages from a layperson also helped—but only among college students.

This study tests what motivates people to correct misinformation on social media. Using STOPS and HBM, two survey experiments (college students and adults) examined how problem-recognition messages and CTAs affect correction behaviors around raw milk misinformation.

Amazing, congratulations!

Also many thanks to the guest editors, Dr. Jelle Mast and @mtemmerm.bsky.social, as well as the anonymous reviewers for their constructive and timely feedback.