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richardbrophy.bsky.social
RichardB
@richardbrophy.bsky.social
770 followers 1.3K following 1K posts
Bit of a Debbie Downer
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richardbrophy.bsky.social
Labour’s communications policy is based on securing op-eds in newspapers which hate them, for a readership which does not exist. Everything operates according to a schedule which is so dated it is covered in cobwebs: a Sunday morning interview with Laura Kuenssberg, a place on Question Time, and a slot after 8am on the Today programme. There is no fresh thinking about how to reach a new set of voters, there is no attempt to find the people who can operate in that space. There are millions of eyeballs online and yet the vast majority of British political attention is spent on the dwindling audience on TV and in print. It’s mad, on a basic mathematical level. It’ll be even more mad when the voting age is lowered to 16.
November 9, 2025 at 8:45 PM