The King is Coming

This just in...

Audience capture and captive audiences are superficial notions, for both have been commandeered by the instrumentarian power of surveillance capitalism.

Information is supposed to carry positive connotations, like "good," "accurate," etc. But through the logic of surveillance capitalism, it no longer has anything to do with these connotations when used to create and fuel a system seeking to (re)produce guaranteed outcomes.

We can forget about those imagined communities Benedict Anderson talked about regarding nationalism and its sovereignty of spirit. These are now promoted/guaranteed communities, for the media forms that have biased communities and imaginations alike have been commandeered by surveillance capitalism.

Information, misinformation, disinformation, and malinformation are more valuable and embody more threat through the behavioral surplus, predictive knowledge, and prediction products that foster the guaranteed outcomes at the heart of surveillance capitalism than they do on their own.

Is free speech even free anymore when all words have been harnessed to the enormous demands of (re)producing guaranteed outcomes? Find out more by clicking below.
open.substack.com/pub/raynottw...

If people want to be concerned about misinformation and disinformation, then they should be more concerned about the effects of surveillance capitalism.
open.substack.com/pub/raynottw...

@baudrillardwarned.us

Nietzsche told us that there are no facts, only interpretations. However, interpretations are now interpreted under the auspices of surveillance capitalism. open.substack.com/pub/raynottw...

Coupled with his inability to include his dream features for a knockoff WeChat in a competent and timely fashion (firing a big chunk of your staff will do that), people are flocking to Bluesky because Elmo Musk sucks at Surveillance Capitalism.
open.substack.com/pub/raynottw...