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productcolab.bsky.social
ProductColab
@productcolab.bsky.social
We build the systematic infrastructure you need to scale—so your customers understand what you do, your processes happen automatically, and your operations grow with you instead of breaking.

➡️ productcolab.com
The trick isn't spending months on strategy before building. It's establishing just enough clarity to guide your direction.

What's been your approach to balancing strategy and execution?

We wrote up a full post on this here.
Strategic Foundations: Building Your Product on Solid Ground
This guide explores the key strategic elements that help products succeed, from defining purpose to developing positioning. This is for founders, builders, and anyone creating products or services who...
learn.productcolab.com
May 9, 2025 at 12:04 AM
Instead the goal is creating just enough strategic clarity to guide direction, while learning through quick cycles.
May 9, 2025 at 12:04 AM
Especially now that AI is accelerating development speeds, it's even easier to jump straight into building. But with things moving faster, there seems to be a new middle ground emerging between months of upfront planning or skipping strategy entirely.
May 9, 2025 at 12:04 AM
Purpose: What problem are you solving and for whom?

Positioning: How does your solution fit among alternatives?

Audience: Who feels this problem most acutely?

Messaging: How do you talk about your solution in ways that resonate?

Value Proposition: Why should people care about what you've built?
May 9, 2025 at 12:04 AM
One of our core backgrounds is in product marketing and these five areas tend to make a significant difference:
May 9, 2025 at 12:04 AM
Its giving Jeopardy and I love it
April 17, 2025 at 10:35 PM